IIMN - Instituto Internacional de Marketing

Introduction

IIMN - Instituto Internacional de Marketing

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Master

Master's Degree In Strategies In Social Networks, Branding And Digital Advertising

Campus or Online Part time 14 months September 2017 Spain Barcelona

The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market. [+]

Introduction Why the Professional Master in Strategies in Social Networks, Branding and Digital Advertising? The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market. This training combines two essential pillars of Digital Marketing; the good brand image through Personal Branding and a strong impact on social channels thanks to effective communication strategies. With both tools you will achieve an infallible professional profile in the labor market. GOALS "Bring the image of my company to the top with excellent communication in the networks" Work as an expert in the areas of Social Media, Branding and Digital Advertising. To realize timely communication strategies thanks to a deep knowledge of the social behavior in the RRSS. To promote the success of a company through social channels. Improve the Conversion Rate Optimization of a company through creative strategies. To whom it is addressed To all those who work in the area of ​​communication and advertising and who need to acquire the knowledge and tools needed from the current online sector. To the Social Media Strategist and Community Managers of companies, institutions, organizations or foundations. To students of communication and advertising as well as advertising creatives. [-]

Master In Professional Community Manager And Social Strategist

Campus or Online Part time 14 months September 2017 Spain Barcelona

Our Master of Community and Social Media Marketing Manager tries to cover all areas, so we have this master divided into four blocks: social media (the environment), workshops (workshops), community manager and social media marketing (professions). .. [+]

Master of Professional Social Community Manager and Strategist Understood as social media channels where people talk and talk about brands have become essential communication platform for any enterprise 2.0. But not enough to be there that poise and, most importantly, a person or team of people know the profession of community manager to exercise the most appropriate way: knowing the label 2.0, the protocol of each platform, various tools and functions to be performed ... and no. But the profession dedicated to social media not only leads the Community Manager (who must know how to create and manage online communities). Another profile takes time finding their way into the sector, and is called Social Media Marketing (who must know how to create, plan and measure a social media strategy). Both profiles are equally important for the presence of any successful online business. Our Master of Community and Social Media Marketing Manager tries to cover all areas, so we have this master divided into four blocks: social media (the environment), workshops (workshops), community manager and social media marketing (professions). GOALS Knowing how to work a Community Manager and Social Media Strategist. Know the major social platforms and how to align their use to business objectives. Know different ways to advertise in the media through social ads. Mastering analytical tools from different platforms to measure the performance of any social media strategy. Learning to make understandable and useful dashboards display facing the relevant information. E-Learning In the e-learning student learning based on... [-]

Master Professional Digital Marketing And Social Networks

Campus or Online Part time 14 months September 2017 Spain Barcelona

The Master in Digital Marketing arises from the need of the market where demand 2.0 requires highly skilled in all areas of digital marketing professionals to perform effectively campaigns and promotional activities and sales ... [+]

Master in Digital Marketing and Social Media Professional The Master in Digital Marketing arises from the need of the market where demand 2.0 requires highly skilled in all areas of digital marketing professionals to perform effectively campaigns and promotional activities and sales. GOALS To train students to work as an expert and professional in any field of online marketing. Teaching the new possibilities offered by the Internet to master all fields of online marketing and search engine optimization, web usability, effective email marketing, web analytics, search engine marketing or social media marketing. Teach students to enhance professional skills and resources to successfully develop online marketing strategies. To present the latest tools and techniques to cope with the new situation that is occurring in the area of ​​digital marketing. Blended Learning In the embodiment Blended Learning or blended learning divides the student with the combination of classroom and online work. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor. E-Learning In the e-learning student learning based on work online through our virtual campus. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor. To whom it is addressed All those who work in the area of ​​Marketing and they need to acquire the knowledge and tools necessary current online sector. A professional in any field of business that interests them evolve and... [-]

Professional Master In Digital Marketing & E-commerce

Campus or Online Part time 14 months September 2017 Spain Barcelona

The Professional Master in Digital Marketing & E-Commerce offers students the skills to design the strategy and more effective action on any platform E-Commerce, and trained as a specialist in this discipline leading Digital Marketing ... [+]

Professional Master in Digital Marketing & E-Commerce Year after year, growing turnover in the sector of online sales. The labor market increasingly needs professionals who are able to create, manage and monitor an E-Commerce effectively. The Professional Master in Digital Marketing & E-Commerce offers students the skills to design the strategy and more effective action on any platform E-Commerce, and trained as a specialist in this discipline leading Digital Marketing. GOALS To train students to work as an expert and professional in any field of Online Marketing and E-Commerce. Teaching the new possibilities offered by the Internet to master all fields of online marketing and search engine optimization, web usability, effective email marketing, web analytics, search engine marketing. Efficiently manage Internet sales to become a true specialist in digital marketing and E-Commerce manager, teaching all necessary measures to manage projects online strategies. Enhance the presence of any online business and lead projects eCommerce and digital marketing. Learning to define strategies for success in the online environment and develop E-Commerce projects. Know the different types of stores, platforms and E-Commerce strategies. Design a development strategy E-Commerce for your business. Create and manage a store Prestashop. Define and manage the promotion and advertising of your store. Blended Learning In the embodiment Blended Learning or blended learning divides the student with the combination of classroom and online work. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor. E-Learning... [-]

Professional Masters In Marketing Strategies & Communication Digital Online

Campus or Online Part time 14 months September 2017 Spain Barcelona

The Professional Master in Strategy & Marketing Digital Communication Online provides comprehensive training to be able to exercise successfully the function of Director of Digital Communications ... [+]

Professional Master in Digital Strategy & Marketing Communication Online The demand for communication specialists, who master the digital media is growing exponentially. Develop a coherent communication strategy in order to communicate effectively is a key point for any company. Given the diversity of the public to which a company as well as multiple messages to be presented by heads, their communication strategy should articulate this set of possibilities around a clear and constant guideline. The Professional Master in Digital Communication Strategies & Marketing Online provides comprehensive training to be able to exercise successfully the function of Director of Digital Communication. GOALS To train students to work as an expert and professional in any field of online marketing. Teach students the latest tools and techniques that allow you to enhance the professional skills and resources to successfully develop online marketing strategies. Teach students to develop communication actions and content creation in social and digital media. To train students so you can elaborate a coherent communication strategy in order to communicate effectively taking into account the diversity of the public to which your company is headed. Blended Learning In the embodiment Blended Learning or blended learning divides the student with the combination of classroom and online work. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor. E-Learning In the e-learning student learning based on work online through our virtual campus. Each student has a schedule of activities... [-]