Euroaula Barcelona

Introduction

The EUROAULA University School of Tourism is an institution founded in the year 1987 and specialized in tourism training. Since 1997, EUROAULA is affiliated with the University of Girona, offering the Degree in Tourism, the Double Degree in Tourism and Internacional Hospitality and Tourism Management, as well as Masters and Postgraduate degrees. Therefore, those university studies are entirely official and recognized.

Likewise, Euroaula is a centre recognized by the Department d´Ensenyament of the Generalitat of Catalonia, for teaching Higher Studies of Vocational Training with officially approved certification DOGC ENS/2116/2002/ of 8th July.

We are an educational institution specialized in tourism with pedagogical innovation vocation. In EUROAULA, we train the future professionals of the tourism sector with the use of theoretical knowledge and the study of real cases.

Our ample teaching experience accredits us as leaders in vocational training, placing at the disposal of our students the tools necessary to acquire the knowledge they need for their training and personal development, preparing them for a job market that is competitive and in constant transformation.

In addition, we are part of the Association Européenne des Escoles d'Hôtellerie et de Tourisme, an International Organization that aims to promote the European Hotels and Tourism Schools.

UNE-EN ISO 9001 is the international standard that specifies the requirements for a management system training quality in the University School of Tourism Euroaula. The main objective is the constant improvement in the quality of our syllabus and our training programs.

Therefore, our educational programs have been certified since 2007, and Euroaula overcomes year by year the review with success, carried out by Bureau Veritas.

This school offers programs in:
  • English
  • Spanish

View master programs » View Online Masters »

Programs

This school also offers:

Master

Master in Business Tourism and Events Management (MICE)

Campus Full time 9 months October 2019 Spain Barcelona

This Master’s Degree in Business Tourism and Events Management aims to provide the necessary training for professionals in organising and managing events, meetings and congresses, with a particular focus on business tourism and the MICE sector (Meetings, Incentives, Conferences and Exhibitions). [+]

This Master’s Degree in Business Tourism and Events Management aims to provide the necessary training for professionals in organising and managing events, meetings and congresses, with a particular focus on business tourism and the MICE sector (Meetings, Incentives, Conferences and Exhibitions).

Programme Objectives Acquire the knowledge and skills required to plan, organise and manage events, exhibitions and conferences. Apply the knowledge acquired in the events and business tourism sector. Learn about the latest trends in business tourism and know how to manage and implement them. Develop the management and leadership skills necessary to organise any type of event professionally. Aimed At Professionals who wish to enter MICE sector and the corporate events industry. Graduate and diploma holders who wish to orient their profile towards the business tourism and events management. Professionals who wish to create and manage their own events company. Programme Structure (taught in English) Introduction to the Events Sector Event Types Public Relations & Protocol Strategic Management Applied Event and Business Tourism Marketing Logistics Management Planning and Organising and Event Leadership and Team Management Accounting & Financial Management Final Dissertation ... [-]

Master in Digital Marketing and E-Tourism

Campus Part time 9 months October 2019 Spain Barcelona

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry. [+]

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry.

In terms of digital marketing and e-commerce, tourism companies need to enhance website visibility and notoriety in search engines, improve positioning, optimize their presence in social media, effectively manage online reputation, and implement an efficient e-commerce system to ensure success in the market.

Programme Objectives Acquire specific knowledge about marketing and e-commerce in the Tourism industry. Discover more about the latest trends and tools for successful strategic planning. Assimilate the skills required to develop and implement a digital marketing plan and measure its effectiveness. Learn in depth about key marketing and e-commerce tools used in the Tourism industry. Develop a strategic marketing plan, identifying and assessing different tactics and tools and optimizing their implementation. Aimed At Candidates with university title degrees or with professional experience who wish to advance their knowledge and enforce their professional vision with the purpose of highlighting and successfully developing in the area of Digital Marketing and E-commerce. Candidates who look for an added specialization in their career or who wish to increase their professional path in this sector. Professionals who are looking for educating themselves in the world of Digital Marketing and complement their knowledge in this area. Professionals who wish to create their own enterprise-start up in the tourist sector. Programme Structure (taught in Spanish) Introduction to Digital Marketing for the... [-]

Master in Hospitality & Tourist Accommodation Management

Campus Full time 9 months October 2019 Spain Barcelona

This Master’s Degree in Hospitality and Tourist Accommodation Management aims to develop students’ career as directors, area managers or entrepreneurs, enabling them to acquire the knowledge and skills necessary for decision-making in the various tourist accommodation types. Within the tourism and hospitality sector, a knowledge of hotel planning and management is essential. [+]

This Master’s Degree in Hospitality and Tourist Accommodation Management aims to develop students’ career as directors, area managers or entrepreneurs, enabling them to acquire the knowledge and skills necessary for decision-making in the various tourist accommodation types. Within the tourism and hospitality sector, a knowledge of hotel planning and management is essential.

Programme Objectives Acquire the technical knowledge required for key decision-making in the tourist accommodation sector. Assimilate the skills and strategic vision required for managing hotels. Learn in-depth about the core tools used in revenue and yield management and e-commerce platforms. Develop the ability to lead teams and manage finances in hotel establishments. Aimed At Professionals who wish to enter International Hotel Management and management of Tourist Lodgings. Graduate and diploma holders who wish to orient their profile towards the hotel business and management of tourist lodgings. Professionals who wish to create their own enterprise-start up (hotels, hostels, bed and breakfasts, etc...). Programme Structure (taught in English) Tourist Accommodation Management Customer Acquisition and Loyalty Customer Service Planning and Managing New Ventures Digital Marketing & E-commerce Revenue & Yield Management Gestión del Revenue Management The Power of Brokerage Systems and Operations Leadership & Team Management Accounting & Financial Management Final Dissertation ... [-]

Master in Revenue Management and Digital Marketing

Campus Full time 12 months February 2019 Spain Barcelona

Tourism professionals need to specialize in new management models. Increasingly, hotels and other tourism companies, such as airlines and travel agencies, are claiming profiles of Revenue and Marketing Managers that will help them to maximize their income. This Master focuses on providing students with the Digital Marketing and Revenue tools needed to develop more effective strategies in this area and fulfill the increasing demand for professionals in that area. [+]

This Master 100% taught in spanish focuses on providing students with the Digital Marketing and Revenue tools needed to develop more effective strategies in this area and fulfill the increasing demand for professionals in that area.

Programme Objectives Acquire a vision of Digital Marketing and Revenue Management from the perspective of business management. You will be capable of promoting the culture of Marketing and Revenue Management as an indispensable element of tourism management. Understand the procedures, tactics, and strategies of the Revenue Management and apply them to the reality of tourism management. Manage and anticipate demand adequately. Manage in a balanced way the commercialization and distribution of the different sales channels: direct channel vs. intermediary channels. Acquire the knowledge to face the needs of a tourism company, and especially of hotel companies and travel agencies. You will be updated with new marketing strategies in tourism companies. Acquire knowledge to design a specific marketing plan for a tourism company to improve its competitiveness. Key Tools ... [-]

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