About Brand Academy

Brand Academy is the first university worldwide focusing on brand thinking. We combine scientific methods with practical projects and a strong Eurasian focus. We shape innovators and problem solvers of the future, not only by conveying up-to-date knowledge about branding, but also by developing strong personalities.

At Brand Academy, you will learn in small groups and in a creative atmosphere, together with carefully selected international students who are as motivated and passionate as you are. A network of international experts will accompany you on your way and prepare you for an international career.

Leading brand companies and well-established agencies are eager for new talent and fresh ideas. They invite Brand Academy students to cooperate on projects. This allows you to apply the skills you’ve acquired, to solve real problems and to make valuable contacts for your career.

Study in Hamburg, the German capital of brands

Hamburg is the second-largest city in Germany and famous for its open-mindedness. The city has the largest concentration of ventures from the creative industries in Germany. A vibrant founder community, a well-developed support system for startups, major corporations, as well as the branches of Facebook and Google are at home here.

Lying on the banks of the Elbe river, Hamburg is one of Europe’s most beautiful cities, as well as an important cultural center, where life is everything but boring. The Economist’s ranking regularly puts Hamburg in the top 10 of the world’s most liveable cities – come and see for yourself.

Programs taught in:
English
German

This school also offers:

MA

Brand Academy – University of Applied Sciences

In the new master’s program Brand Innovation with a focus on Design & Innovation, you will learn how to develop exciting products and services, create digital innovat ... [+]

In our Master’s course Brand Innovation with a focus on Design & Innovation, you will learn how to develop digital innovations and use disruptive technologies in order to create exciting products and services.

Creative minds and digital problem solvers are in high demand, especially when they know how to apply new technologies to create something meaningful. We will teach you methods and techniques to help you generate innovative solutions and understand the modern digital user.

Together with professionals, you will create digital worlds, develop user journeys and prototypes, as well as your own applications for AR and VR. You will work with big data and familiarize yourself with creative concepting, storytelling and UX thinking. In small groups and a creative atmosphere, you will obtain the skills for truly innovative design.... [-]

Germany Hamburg
October 2019
Full-time
3 semesters
Campus
Brand Academy – University of Applied Sciences

In the new master’s program Brand Innovation with a focus on Entrepreneurship, you will learn what constitutes meaningful and sustainable business models. You will also m ... [+]

In our Master’s course Brand Innovation with a focus on Entrepreneurship & Innovation, you will learn everything you need to found a successful company or advise others on how to do so.

Understanding digital changes and innovations, developing sustainable business strategies, ensuring long-term growth – these skills are invaluable. During your studies you will learn what great business ideas look like and how to create a company out of one. You will discover different business models and ways of financing a startup, learn to understand financial success indicators and apply agile techniques of product development.

Innovation is at the heart of your studies. You will dive into new technologies such as AI, VR, AR, Blockchain or Big Data, get valuable input in terms of growth hacking and learn all about brand positioning, since brand thinking concerns every business.... [-]

Germany Hamburg
October 2019
Full-time
3 semesters
Campus
Brand Academy – University of Applied Sciences

In digital times, the rules of the game are constantly changing, so innovation is at the core of your studies: what processes, methods and techniques do I need to know? H ... [+]

In our Master’s course Brand Innovation with a focus on Marketing & Innovation, you will learn to use new technologies and tools to create products and innovative brands in the digital age.

We live in times of constant change. That’s why innovation is at the heart of your studies. We will teach you methods and techniques to help you find innovative solutions, develop exciting products and reach target audiences.

In small groups and a creative atmosphere, you will familiarize yourself with the technologies and tools you need to develop meaningful, strong brands in the digital landscape.

Close links to practice

To kick-start your career we collaborate with leading brand companies and established agencies. During your studies, you will be working on real projects of major international corporations, preparing you for challenging strategic tasks in the brand industry. Improve your creativity, innovative thinking and teamwork skills, and expand your professional network.... [-]

Germany Hamburg
October 2019
Full-time
3 semesters
Campus

Brand Academy - University of Applied Sciences

What is Design?

Experiences of our Master Students

Brand Academy, Hochschule für Design und Kommunikation
Address
Rainvilleterrasse 4, D-22765
Hamburg, Hamburg, Germany
Website
Phone
+49 40 380893560