MASTER IN SUSTAINABLE TOURISM

Tourism is a domestic activity that generates the most foreign exchange in the country. According to the World Tourism Organization (UNWTO), in addition to being a profitable activity that contributes strongly to the GDP of many countries, tourism can be a development tool, if it works with the integral sustainability approach, that is, it contributes to the development. socioeconomic conditions of the communities and the conservation of natural and cultural heritage. It favors the generation of jobs and the reduction of poverty in countries of emerging economies.

The master in sustainable tourism addresses the need for training professionals in the tourism sector, who can plan and manage tourism activities within the framework of sustainable tourism development. Currently, the country has a policy and a master plan for sustainable tourism development that must be articulated through strong training of the sector at all levels, particularly on sustainability issues.