MSc International Tourism Management University of Lincoln

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One of the largest industries in the world, global tourism sees millions of visitors crossing borders each year in search of the perfect getaway. This course aims to equip graduates with the skills needed to work at senior levels in this growing global sector.

Lincoln’s MSc International Tourism Management is designed in collaboration with industry to respond to the complex needs of employers, preparing students for a changing business landscape. Important themes such as entrepreneurship, sustainability, and globalism are integral to the programme. Traditional teaching methods are augmented by industry events and workshops, and mentoring and coaching are offered throughout the degree by experienced academics and practitioners in the field.

The course is offered with two separate pathways. Students can either complete one year of study or undertake a two-year course where one year is spent in Professional Practice to gain hands-on experience through a paid placement. Students will be responsible for sourcing their own paid placements but will be supported by academic staff.

Students have the opportunity to take part in a field trip, usually organised in an international location, where they will have the opportunity to examine tourism-related issues through hands-on experience. All costs for the trip are covered by the University.

How You Study

The taught element of the programme consists of eight core modules and a range of optional modules.

The core taught modules are:

• Research Methods for Tourism, Events and Hospitality
• Contemporary Issues in the Visitor Economy
• Customer Service Management
• Destination Management: Policy, Planning and Development
• Destination Marketing and Branding
• Field Course Module
• Managing the Tourism, Events and Hospitality Enterprise
• Personal Professional Development

The following is an illustrative list of options. Optional modules will run as long as at least ten students select them. Timetabling arrangements may limit the availability of some modules. As the options reflect staff research interests, they may change over time due to staff availability.

• Digital Marketing
• Disaster Management
• Event Design and Implementation
• International Entrepreneurship
• The Visitor Experience at Cultural and Heritage Attractions

Students can then progress to complete the compulsory final project which provides an opportunity to apply and develop the skills and knowledge acquired during the taught element of the programme.

Professional Practice

This course is also alternatively available with a Professional Practice pathway. This two-year version of the degree provides the opportunity to undertake a period of professional practice at the end of the first year to gain hands-on experience through a paid placement. Students will be responsible for sourcing their own paid placements but will be supported by academic staff. Students who are accepted into the Professional Practice programme will attend a consultation with a Programme Leader and Placement Coordinator early in their first term to discuss timelines, processes, and requirements.

The Professional Practice period is not assessed, however, students will be required to present a placement project linked to their experience. Students who successfully complete their degree with a year in Professional Practice will receive the award title MSc International Tourism Management (with Professional Practice). Those who do not will receive the MSc International Tourism Management award or equivalent exit award. There are no tuition fees for the Professional Practice year, but students will need to cover their own travel, accommodation, and general living costs.

Contact Hours and Independent Study

Weekly contact hours on this programme may vary depending on the module options chosen and the stage of the study.

The postgraduate-level study involves a significant proportion of independent study, exploring the material covered in lectures and seminars. As a general guide, for every hour spent in class, students are expected to spend at least four to five hours in an independent study. For more detailed information please contact the Programme Leader.

Modules

• Contemporary Issues in the Visitor Economy (Core)
• Customer Service Management (Core)
• Destination Management: Policy, Planning and Development (Core)
• Destination Marketing and Branding (Core)
• Field Course Module (Core)
• Final Project (Core)
• Managing the Tourism, Events and Hospitality Enterprise (Core)
• Personal Professional Development (Core)
• Digital Marketing (Option)†
• Disaster Management (Option)†
• Event Design and Implementation (Option)†
• International Entrepreneurship (Option)†
• Professional Practice (Option)†
• Strategy Making (Option)†
• The Visitor Experience at Cultural and Heritage Attractions (Option)†

† Some courses may offer optional modules. The availability of optional modules may vary from year to year and will be subject to minimum student numbers being achieved. This means that the availability of specific optional modules cannot be guaranteed. Optional module selection may also be affected by staff availability.

How You Are Assessed

Delivery and assessment are based on real-life case studies, preparing students for a changing business landscape. Assessment and feedback is provided by both academics and industry representatives as per individual module specifications. Mentoring and coaching are offered throughout the degree by experienced academics and practitioners in the field.

Students also have the option to participate in a field trip which will be delivered and assessed as part of the degree.

Fees and Funding

For eligible students, there are more ways than ever before to fund your postgraduate study, whether you want to do a taught or research course. For those wishing to undertake a Master's course, UK students can apply for a loan as a contribution towards the course and living costs. Loans are also available to those who wish to undertake doctoral study. The University offers a number of scholarships and funded studentships for those interested in postgraduate study.

Programme-Specific Additional Costs

As part of a compulsory core module, students will take part in a field trip to examine tourism-related issues through hands-on experience. Main costs for the trip are covered by the University (e.g. flights, accommodation, entrance to attractions); however, students will need some spending money while on the trip.

With regards to text books, the University provides students who enrol with a comprehensive reading list and you will find that our extensive library holds either material or virtual versions of the core texts that you are required to read. However, you may prefer to purchase some of these for yourself and you will be responsible for this cost.

Entry Requirements 2022-23

Honours degree or equivalent.

f you have studied outside of the UK and are unsure whether your qualification meets the above requirements, please visit our country pages for information on equivalent qualifications.

Overseas students will be required to demonstrate English language proficiency equivalent to IELTS 7.0 overall, with a minimum of 5.5 in each element. This qualification must have been obtained prior to submitting your application.

For information regarding other English language qualifications we accept, please visit the English Requirements page.

If you do not meet the above IELTS requirements, you may be able to take part in one of our Pre-session English and Academic Study Skills courses. These specialist courses are designed to help students meet the English language requirements for their intended programme of study.

Industry Expertise

Delivery and assessment are based on real-life case studies throughout, with the aim of preparing students for the changing business landscape. The course aims to equip students with the practical and professional skills required in the industry. Mentoring and coaching are offered throughout the degree by experienced academics and practitioners in their fields.

Lincoln International Business School hosts a series of visiting speakers each year. As part of the School, students will have the opportunity to learn from industry experts. Previous speakers have included representatives from organisations such as Deloitte, Santander, HSBC, Innocent, The Institute of Internal Auditors, and Sir David Tweedie (ex-Chairman of the IASB). The School also has links with Visit Lincoln and East Lindsay District Council.

Students have the chance to build their skills and knowledge further with extra-curricular activities such as joining a society, volunteering, or becoming a Student Ambassador.

Field Trips

Students have the opportunity to take part in a field trip, usually organised in an international location, where they will have the opportunity to examine tourism-related issues through hands-on experience. All costs for the trip are covered by the University.

100 Funded Field Trip Places

Lincoln International Business School students can expand their horizons and see international business in action by joining funded international trips to exciting overseas destinations.

LIBS 100 gives students the opportunity to enhance their global mindset, connect with our global community and partners, and learn from international experts through 100 funded field trip places each academic year.

Places are open to all students enrolled on a programme within Lincoln International Business School.

"The programme has equipped me with essential industry knowledge whilst developing soft skills such as communication, leadership, and critical thinking. The teaching curricular stays up to date with contemporary issues such as sustainability, big data, and commercialisation. Classes are well designed with a mixture of lecture and interactive activities, offering us a chance to apply what we learn into real-world problems."



Chi Nguyen, MSc International Tourism management student

Career and Personal Development

Regardless of the pathway chosen, students successfully completing this course are prepared for a career in a wide range of sectors, including the leisure, tourism, and events industries.

The University Careers and Employability Team offer qualified advisors who can work with you to provide tailored, individual support and career advice during your time at the University. As a member of our alumni we also offer one-to-one support in the first year after completing your course, including access to events, vacancy information and website resources; with access to online vacancies and virtual and website resources for the following two years.

This service can include one-to-one coaching, CV advice and interview preparation to help you maximise your future opportunities.

The service works closely with local, national and international employers, acting as a gateway to the business world.

Working in Partnership

Lincoln International Business School works with students and organisations to enhance the contribution of business to society. For students, that means developing their business skills and knowledge to improve their career readiness.

The University of Lincoln is a member of AACSB, a global nonprofit association connecting educators, students, and businesses to achieve a common goal: to create the next generation of great leaders.