Master in Communication for Social Purposes: Strategies and Campaigns

Master in Communication for Social Purposes: Strategies and Campaigns

The Master´s Degree in Communication for Social Purposes: Strategies and Campaigns aims to respond to current challenges: What communication is necessary in the 21st century? Do the constant social transformations give a new prominence to the citizens in front of the conventional media agendas? How are we going to guide the action of the institutions so that the global processes of communication for social change can be globally evaluated? This is the first Master's Degree course in Spain in which an academic approach is taken that guides research and grants an official degree of the highest level in an emerging field of specialization with clear projection. This master's degree aims to bring together some of the best experts in communication on a national and international level and to promote encounters between administrations, non-governmental organizations and information and communication professionals (with a special presence of those more directly related to the field of marketing). This master's degree has a specialized and multidisciplinary character and is oriented towards quality training, linked to a specific professional field: that of communication with social aims; a discipline very close to "communication for development" and the more recent "communication for social change".