Keystone logo
Richmond American University London MA Luxury Brand Management
Richmond American University London

MA Luxury Brand Management

London, United Kingdom

18 Months

English

Full time, Part time

30 Jun 2024

Aug 2024

GBP 22,050 *

On-Campus

* EU, international & United States | UK full time: £11,280 

Introduction

Our MA in Luxury Brand Management provides students with key strategic marketing and management skills, with specific focus on delivering knowledge in luxury brand management, branding, positioning, audience and market segmentation, new product launches and the acquisition of marketing channels.

Not only that but you will also gain two degrees, one from the UK and one from the US, opening up career doors on both sides of the Atlantic and internationally.

Real time insights of industry experts bring theory to life, with the help of Condé Nast College of Fashion & Design. Explore emerging trends in luxury brands, marketing strategy and management case studies, delivered in an interactive classroom environment. A regular speaker Program provides inspirational lectures from notable alumni and luxury brand industry professionals (from organisations such as Chanel) as well as a chance to visit luxury brand headquarters and fashion houses in London. Anna Wintour, Stella McCartney and Victoria Beckham are just some of the international fashion and celebrity icons who have taken part in the speaker Program.

The partnership with Condé Nast College also provides students with additional study material, accessible through their network of affiliate publications such as Vogue, Condé Nast Traveller, Tatler, Brides, Vanity Fair, and GQ, with access to the Vogue archive and a tour of Vogue House.

Admissions

Scholarships and Funding

Curriculum

Program Outcome

Program Tuition Fee

Career Opportunities

About the School

Questions