Master in
Master of Design (Innovative Business Design) (IBD)
The Hong Kong Polytechnic University School of Design
Key Information
Campus location
Hung Hom, Hong Kong
Languages
English
Study format
On-Campus
Duration
1 - 3 year
Pace
Full time, Part time
Tuition fees
HKD 223,200 / per course
Application deadline
30 Apr 2024
Earliest start date
Sep 2024
Introduction
The Master of Design (Innovative Business Design) (IBD) is an interdisciplinary specialism based on a design-centred entrepreneurship approach, applying integrative design thinking processes and methods to define business opportunities, configure resources, and manage projects with dynamic capability in an era of digital presumption and business uncertainty.
Aims
The aims of this specialism are:
- To foster transdisciplinary knowledge through systematic integration;
- To impart an understanding of the essentials in design, business and technology;
- To progress practice-based research and integrative design thinking training;
- To incubate talents for Hong Kong industries' transformation; and
- To identify opportunities and resources for improving lives and economies at the local, regional and global levels.
Objectives
Targeting meaning creation, IBD is the first postgraduate programme focusing on design-centred entrepreneurship in the world. A succeeding programme of the unique ID&BM (International Design and Business Management), IBD aims to foster transdisciplinary knowledge based on a systematic understanding of essentials in design, business, and technology, at the same time support practice-based research with the established history of SD and unique resources in Hong Kong and the GBA. IBD is a hub of innovation ecosystem through configuring resources and facilitating innovation for our students, alumni, industrial partners, government, and other key stakeholders as a catalyst for change.
Gallery
Admissions
Scholarships and Funding
Fellowships for Local Students
This specialism under Master of Design is an eligible programme of the Targeted Taught Postgraduate Programmes Fellowships Scheme (the Fellowship Scheme) in the 2024/25 academic year. MDes Scheme has been allocated 26 fellowship places. Each fellowship subsidises HK$120,000 of the programme tuition. Details about the Fellowship Scheme are available on the University Grants Committee (UGC) website. For information on eligibility, assessment criteria, and application procedure, visit PolyU eProspectus. Local applicants are expected to be informed of their MDes admission and Fellowship application results simultaneously.
PolyU reserves the right to change or withdraw the fellowships/ scholarships at any time. In case of any dispute/ disagreement, PolyU’s decision is final.
Curriculum
The programme begins with subjects in which IBD students formulate a knowledge foundation in their focal domain, identify appropriate directions for further development and develop skills in multidisciplinary collaborations.
In the second stage of the study, students learn the core knowledge of Innovate with Lifestyle and Culture and Design for Transformation with a holistic view of design’s value in the new business context created by human-centred design thinking and new technologies.
The final stage is for students’ self-reflection and career preparation. Every student should have completed three projects by the end of this programme: an interdisciplinary project, a theme-based project and an entrepreneurial project.
To receive the award of Master of Design, students must successfully attain a total of 36 credits from the following subject categories: Compulsory Common subjects for 6 credits, Compulsory Specialism subjects for 15 credits, Elective subjects for 15 credits (12 credits from Elective Pool A and 3 credits from Elective Pool B).
Compulsory Common subjects (6 credits)
- SD5008 Research and Analysis for Design (3)
- SD5009 Research and Academic Writing (3)
Compulsory Specialism subjects (15 credits)
Foundation subjects
- SD5116 Design for Transformation (3)
Lab Studies subjects
- SD5132 Lab Studies in Human Cyber-Physical Systems (3)
Specialism Project subjects
- SD5138 Theme-Based Project (3)
- SD5139 Entrepreneurship Project (6)
Elective subjects
Elective Pool A (12 credits)
Foundation subjects
- SD5114^Design Methods (Advanced) (3)
- SD5115 Design Project Management (3)
- SD5116 Design for Transformation (3)
- SD5511 UX Design Fundamentals (3)
- SD5512 Prototyping and Scripting (3)
- SD5411 Designing Services (3)
- SD5711 Design for the Biosphere (3)
- SD5712 Design for Change (3)
- SD5713 Design Systems Thinking (3)
Specialism Major subjects
- SD5117^Innovate with Lifestyle and Culture (3)
- SD5513 Theories in Interaction Design (3)
- SD5514#Advanced Visualisation and Interaction (3)
- SD5412 Advanced Service Design Methods and Tools (3)
- SD5413 Socio-Technical Service Ecosystem (3)
- SD5414 Systemic Innovation and Designing Future Services (3)
- SD5716 Regenerative Ecosystems Design (3)
- SD5717 Territories, Societies, and Spatial Complexes (3)
Elective Pool B (3 credits)
Interdisciplinary Studio / Project subjects
- SD5131^Interdisciplinary Project (3)
- SD5431 Interdisciplinary Studio (3)
- SD5731 Regenerative Environments Design (3)
Lab Studies subjects
- SD5132 Lab Studies in Human Cyber-Physical Systems (3)
- SD5531 Lab Studies in Systems Design (3)
- SD5532# Lab Studies in Intelligent Systems Construction (3)
- SD5432 Lab Studies in Data-Driven Service Design (3)
- SD5732 Lab Studies in Applied Technologies for Territorial Design (3)
Remarks:
# denotes subject containing pre-requisite requirement.
^ denotes subject containing co-requisite requirement.