Master in Neuromarketing
Barcelona, Spain
DURATION
1 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Oct 2024
TUITION FEES
EUR 16,000 *
STUDY FORMAT
Blended, Distance Learning, On-Campus
* on-campus: 16000€ | hybrid: 9300€ | online: 4500€
Introduction
Neuromarketing is a field that combines the insights from neuroscience with
marketing strategies. It focuses on studying how the human brain reacts to
marketing tactics and uses this knowledge to help businesses create more
effective marketing campaigns.
Benefits of Studying with us
Creativity & Innovation
The Neuro Business School's programs adapt to the needs of the labour market, providing innovative tools that increase competencies, skills and abilities for creativity, innovation, efficiency in processes and effectiveness in achieving objectives.
Professional Network
In all the programs, there are classes and different activities such as visits to companies and other complementary ones such as video forums and complementary updating activities.
Personalized Education
At NBS, personalized education is a top priority, ensuring that each student receives tailored support and attention; with a maximum group size of 15 students, individualized learning experiences are at the core of our approach.
Diversity
Diversity is celebrated at NBS, enriching our learning environment with a wide range of perspectives and experiences from students all around the world.
Flexibility
Our evening classes offer the flexibility for students to seamlessly balance internships and employment with their studies, empowering them to pursue their educational and career goals simultaneously.
Innovation
Innovation is at the heart of our academic programs, with a commitment to regularly updating and enhancing our courses to ensure students are equipped with the latest knowledge and skills in their fields.
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Ideal Students
Our students are amazing. Really! We are very proud. We love people interested in studying, who want to know more and proactively take advantage of the knowledge and experiences of our teachers. We like people who want to develop and enhance their skills.
We like creative people who want to make the world a better place, and who, for this, want to succeed both in the organizational, professional and personal fields. People who want to apply cutting-edge things based on applied neuroscience, in disruptive and turbulent times, extremely complex, uncertain, and volatile, which requires courage, serenity, responsibility, integrity and honesty.
Admissions
Curriculum
- Neuromarketing key principles &sensory perception (6 ECTS)
- Neuroscience Applied to Business (7 ECTS)
- Neuro Leadership (5 ECTS)
- Neural Basis of Consumer Behavior (7 ECTS)
- Agile, Startups, KPI (6 ECTS)
- Digital Neuromarketing & E-commerce (7 ECTS)
- Neuromarketing Research (6 ECTS)
- Neuro Biometric techniques (6 ECTS)
- Defense of Master Final Project (specialization marketing) (10 ECTS)
Program Outcome
Master in Neuromarketing allows students to have a new vision of the business world to better understand their customers and create products and services tailored to what their needs and values.
Neuromarketing is a discipline that helps prevent the most common failures and mistakes in the world of marketing, allowing businesses to adapt to the current market, create new products tailored to consumer needs, and develop optimal marketing strategies to grow successfully.
Program Tuition Fee
Career Opportunities
Technology Industry
Key Companies: Google, Amazon, Microsoft, Apple, Intel, IBM, NVIDIA
Positions:
- Marketing Coordinator
- Business Development Manager
Automotive Industry
Key Companies: Tesla, BMW, Volkswagen, Ford
Positions:
- Market Research Analyst
Aerospace Industry
Key Companies: SpaceX, Boeing, Airbus, Lockheed Martin
Positions:
- Project Manager
- Business Analyst
Geospatial and Satellite Industry
Key Companies: Google Maps, Esri, Starlink
Positions:
- GIS Analyst
- Operations Manager