EXECUTIVE MASTERS (BAC + 5), FRANCHISE MANAGEMENT
DURATION
0 Months
LANGUAGES
French, Avestan
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
Aug 2024
TUITION FEES
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STUDY FORMAT
On-Campus
Scholarships
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Introduction
The Master 2 in Franchise Management aims to train business executives and managers to design, implement, and develop all forms of marketing networks at the national and international level: franchise, master franchise, concession, license, affiliation, groupings, branching, and mixed networks. At the end of this training, participants will be able to deal with a distribution channel issue in its strategic, organizational, financial, and legal dimensions.
TARGETED SKILLS :
Creation of a franchise network: design, launch, development, management, deployment, and management of human and financial resources.
Network animation: training, organization, reporting, and dashboard.
CAREER OPPORTUNITIES
Graduates will target different positions within point of sale networks and service units (animation, development, network marketing or network engineering, network entrepreneurship, management of business units).