Marketing Master's degree
Växjö, Sweden
DURATION
2 Years
LANGUAGES
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PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
Introduction
Marketing, Master Program
The Program offers students from around the world the opportunity to develop their analytical thinking and expertise in marketing. The main field of study is business administration, with specialization in marketing
The traditional roles of marketers are evolving into more general management functions. Marketers are more often recruited to CEO positions. We believe that there will be a large demand for this new type of qualified business graduates in the near future. The Program starts with a course called applied marketing analysis, a course in which you will practice marketing research and the application of marketing management theories. This is followed by a course called international marketing strategy. During the second term, you will study managing innovation and entrepreneurship, followed by a course in research methodology.
Admissions
Program Outcome
Master of Science or Master of Science in Business and Economics with specialization in Marketing
Program Tuition Fee
Career Opportunities
The traditional roles of marketers are evolving into more general management functions and marketers are more often recruited to CEO positions. According to our assessment, there will be a large demand for this new type of qualified business graduate. Employability is likely to increase significantly for those with a Master’s degree.