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International Media Innovation Management

International Media Innovation Management

International Media Innovation Management


IMIM is a part-time study program carried out online and in presence modules in Germany, Austria, Spain and the USA. It is aimed at high-potential individuals from the mid-management level of companies and at innovative media entrepreneurs at the interface of development, content, production, distribution, regulation, financing, marketing – all of which represent the value chain of international media. Students should have a minimum of 5 years of practical experience.

The interdisciplinary character is at the core of this Master’s program, as it addresses both different fields such as economy and journalism, business and social responsibility, innovation and tradition as well as the normative academic theory and applied knowledge in daily business. IMIM is a cooperative program of Berlin University for Professional Studies (affiliated to Steinbeis) and fjum_forum for journalism and media Vienna. Several scholarships will be granted to participants from media and creative industries in Central Eastern European countries, under consideration of their qualifications, financial situation, and commitment of their employing organizations.


  • Berlin

    Berlin, Germany

    • Vienna

      Vienna, Austria

      • New York

        Manhattan, , New York

        • Alicante

          Alicante, Spain