MSc Sustainable Tourism and Event Management
Annecy, France
DURATION
13 Months
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline *
EARLIEST START DATE
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TUITION FEES
EUR 13,900 **
STUDY FORMAT
On-Campus
* Applications are open.
** for EU students | €14 800 for non-EU students
Introduction
The MSc Sustainable Tourism and Event Management provides strategic visions of ESG-focused practices and enables students to generate sustainable solutions, whilst combatting the environmental and societal challenges faced by the tourism and events industries. Students will be thoroughly versed in socio-economic impacts, sustainability-based marketing, and management along with ideal practices for the planning of deliverables in these sectors.
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Program Outcome
Under the careful instruction of the ‘Conference des Grandes Ecoles’ programme certification criteria (France’s equivalent of the Ivy League in the US or the Russell Group in the UK), this innovative program gives students a visionary learning experience through practitioner and research led teaching.
The 13 months program is taught 100% in English and includes a 4 months internship. Students will participate in a local field trip in teaching block 1 and will go to Athens in teaching block 4.
During this time, student will learn to:
- Master the challenges of sustainable business models within the tourism sector;
- Participate in the design of integrated and innovative solutions for services and tourist travel package;
- Develop cooperation between responsible actors in the tourism value chain around a particular destination;
- Lead a complete project team involving all functions to design and implement a sustainable event;
Career Opportunities
Upon completion of the program, students will be eligible for a host of positions within the tourism and events sectors, such as:
- Destination Manager
- Tourist Information Manager
- Sustainability Project Manager
- Project Leader | Project Manager
- Sustainability Tourist Officer
- Regional Tourism outreach Coordinator
- Development Associate
- Ecotourism Travel Agent
- ESG Analyst
- Yield Manager
- Environmental Resource Manager
- Responsible Event Manager
Gallery
Curriculum
| Block 1 : How to develop an innovative strategy for sustainable tourism – 15 ECTS | |
| Culture Heritage in Sustainable Tourism | 18 |
| Eco-conception & Design Thinking in Tourism | 18 |
| From Linear to Circular Economy in Tourism | 30 |
| Territorial Demographics in Nature Preservation | 12 |
| Value Chain Management | 18 |
| Block 2 : How to Deploy a Sustainable Tourism Strategy – 15 ECTS | |
| Services Marketing | 18 |
| Exploring Tourism Landscapes | 14 |
| Selling Sustainable Dreams | 18 |
| Sustainable Business Models | 18 |
| Sustainablity Controlling and Management | 18 |
| Choice of 2 Masterclasses : Frugal Innovation, Leadership Skills, Waste Management or Responsible Management | 2×18 |
| Block 3 : Creating and Rolling Out Responsible Events – 15 ECTS | |
| Stakeholder & Tools Project Management | 18 |
| Legal Aspects of Event Management | 12 |
| Sponsoring and Press Relations for Corporate Events | 18 |
| B2B Marketing for Event Organisation | 18 |
| Big Data Analytics in the Hospitality and Event Industry | 18 |
| Block 4 : Control and Optimise a Sustainable Tourist Destination – 15 ECTS | |
| Hotel Quality Management – Operations and Sustainability – Athens | |
| Hotel Strategies – Real Estate and Sustainability – Athens | |
| Sustainable Tourist Behaviour – Athens | |
| Destination Management | |
| Revenue Management Strategies | |
| Risk Management |