Master in Tourism Innovation

The Master’s programme in Tourism Innovation - Events, hospitality, and Experience Management is the new proposal of a school with 30 years long experience in managerial and higher education for the tourism industry, and long-term relations with all the most important companies and DMOs in the business. Furthermore, it has been awarded the prestigious international EQUIS accreditation, issued to only 1% of the Business Schools in the world.

The programme offers the unique experience of studying tourism in Venice, one of the main destinations in the world, and immersing yourself in the lab for tourism in this city. You will see with your own eyes tourism not as a “side” activity but as one of the most important ones, and you will experience firsthand how it is running a business in such a competitive environment. Students will also have the chance to appreciate what are the impacts of tourism and the solutions to mitigate the less positive ones.

The Master’s programme is a personal journey of growth focused on innovation for tourism, and it provides the students with the technical and soft skills they need to launch an entrepreneurial endeavour, advance in their current organization, or join the most important companies in the industry, or organizations managing destinations or cultural activities.

The programme is built upon experiential learning and immersive experiences and fosters teamwork and networking. The AI-based and digital tools essential to the industry and its development are integrated transversally into each of the courses.

The Master's is an online part-time program with an intensive full-time month on-site in Venice and other important destinations. The programme's main language is English.

Hands-on Labs, Industry days and classes, Special Guests’ Lectures, Live projects, and many other activities enrich this real-world learning experience.