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ELISAVA Barcelona School of Design and Engineering Master in Branding
ELISAVA Barcelona School of Design and Engineering

Master in Branding

1 Years

English

Full time

Request application deadline

Sep 2024

EUR 13,150 / per year *

On-Campus

* +€500 pre-registration

Introduction

Brands are created to give consistency and coherence to the communication of a product and, hopefully, to endure and survive. But how can they adapt even when forced to evolve and question their core values? You will find the answer in our Beyond Branding Master.

The Beyond Branding Master is a one-year program that explores how brands behave and conceptualize today, analyzing the current landscape of brand communication and studying how global changes have influenced brand aesthetics and business models.

We believe that branding has evolved far beyond logos and brand manuals due to the great influence of technological changes and the Internet in the last 20 years: new forms of complexity when communicating demand novel responses to their responsible. Contemporary corporate identities must adapt to a new range of audiences, formats, devices and narratives.

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