Master of Arts (MA) in Fashion Merchandising
DURATION
4 Semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Feb 2025
TUITION FEES
USD 1,615 *
STUDY FORMAT
Distance Learning, On-Campus
* per unit for international students / USD 1,407 per unit for domestic students
Introduction
The Masters of Arts in Fashion Merchandising program provides students with the professional skill set necessary for success in today’s fashion merchandising and management environment. Graduates will have the focus and strategic capabilities necessary to run a successful operation including planning, managing, and selling fashion products.
Program Outcome
Graduate students will meet the following student performance criteria:
Fashion Merchandising
- Gather, analyze and organize relevant data to support their projects
- Analyze case studies/and or project work, demonstrating critical thinking skills
- Make assumptions based on quantifiable research and statistics
- Correctly identify key points in the supply chain and demonstrate that they understand the relationships between its members
- Demonstrate command of visual merchandising presentation for fashion products and services
- Identify trends and determine what merchandise can be developed, marketed, and sold
Communication Skills
- Express concepts and strategies clearly using professional terminology
- Clearly convey ideas and concepts using specific fashion industry language
Professional Practices
- Produce a cohesive portfolio tailored to reflect career goals
Academy of Art University Learning Outcomes
Graduates of the Academy of Art University will demonstrate the ability to:
- Produce a body of work suitable for seeking professional opportunities in their chosen field of art and design.
- Solve creative problems within their field of art and design, including research and synthesis of technical, aesthetic, and conceptual knowledge.
- Communicate their ideas professionally and connect with their intended audience using visual, oral, and written presentation skills relevant to their field.
- Execute technical, aesthetic, and conceptual decisions based on an understanding of art and design principles.
- Evaluate work in their field, including their own work, using professional terminology.
- Recognize the influence of major cultural and aesthetic trends, both historical and contemporary, on art and design products.
- Learn the professional skills and behaviors necessary to compete in the global marketplace for art and design.
Career Opportunities
Academy of Art University offers some of the best training and hands-on experience to help accelerate your career. We pride ourselves in doing an exceptional job preparing you to excel in your future fashion careers. Our degree programs are designed to equip aspiring fashion professionals with a comprehensive toolbox of marketable skills that lead to success in the fashion industry.
Visual Merchandising Director
As a visual merchandising director, you will help promote the image, products, and services of retail and wholesale businesses. You’ll create eye-catching displays using visual and graphic elements, and organize brand-related special events.
Gallery
Curriculum
Unit Requirements
| Major | 33 |
| Graduate Liberal Arts | 3 |
| Total | 36 |
Degree Requirements
- Successful completion of Final Portfolio Review
- A minimum grade of C in all required 36 units
- Minimum 2.0 cumulative GPA and the following Academic Study requirements:
- 1 Art Historical Awareness & Aesthetic course
Curriculum
Semester 1
- FSH 616: Dynamics of Fashion (Major)
- FSH 643: Digital Techniques for Fashion (Major)
- GLA 613: Fashion, Arts, and Influence (Graduate Liberal Arts)
Semester 2
- FSH 631: Merchandising Principles (Major)
- FSH 633: Retail Management and Operations (Major)
- FSH 634: Textiles & Other Raw Materials (Major)
Semester 3
- FSH 630: Fashion Marketing Strategy (Major)
- FSH 637: Product Planning and Sourcing (Major)
- FSH 675: Visual Merchandising: Image & Brand (Major)
Semester 4
- FSH 657: Online Retailing & e-Commerce (Major)
- FSH 700: Professional Practices & Portfolio for Fashion (Major)
- FSH 807: MA Final Project: Capstone Project (Major)
Admissions
Program Tuition Fee
Facilities
English Language Requirements
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