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Jan 7, 2019 at 12:00am ET By G. John Cole

Mobility is a crucial topic in today's day and age. Humankind is traveling faster, further, and more frequently than ever before. Consumer vehicles are increasingly luxurious, smart, and efficient. At the same time, we face limited natural resources, increased pressure on urban space, and climate change.

For engineers and designers, it's a moment of great responsibility – and opportunity.

If you’re thinking about a career in that field, how about focusing on transport design?

Transport design in 2019

The year 2019 is the year of Blade Runner (flying cars), Akira (that cruiser/sports hybrid motorcycle), and The Running Man (vintage vehicles side-by-side with astonishing speculative designs).

Realizing such visions in the real world is both challenging and fascinating. It requires creative and technical skills. You will be leading the development of the tools of the future as you create vehicles that balance aesthetics with safety, innovation with fundamental principles, flexibility with reliability.

That’s why you can expect to command a salary of between $43,500 to $57,000 after just two or three years on the job.

A lot of car companies have their headquarters in the region of Turin

Every region has its specialty. For cars, it has to be Turin.

The city is home to Alfa Romeo, Lancia, and Fiat, while Ferrari, Lamborghini, and Maserati have their headquarters nearby in northern Italy.

Also, the city was the first World Design Capital® in 2008, both in recognition of its status as a world leader in design and as a boost for its investment and profile.

There is a school waiting for you: IED

Istituto Europeo di Design (IED) is an international education network with branches spread over Italy, Spain, and Brazil. IED Torino, one of its 11 branches, provides an English-language Master course in Transportation Design that capitalizes on being situated in this unique hub of car design excellence. Experienced design professionals from the leading manufacturers network with IED students, sharing their abilities in classes, lectures, and workshops, and recruiting young talents.

Why You Should Study Transport Design in Turin
IED

And real work experience means the worlds of Alfa Romeo, Fiat, and Ferrari overlap with those of the campus workshop. Students design, sculpt, and then present a full-scale model at the Geneva International Motorshow, the world’s most important exposition of car design. 

During the second year of the master's degree, in its 17th edition this year, students can focus on car interior or exterior design. Today, interior design includes UX and UI (user experience and user interface) design, in addition to ergonomics, color, and trim. And the IED program includes UX prototyping, in which you learn to create a simulation or sample version of your imagined design.

Renowned motor industry companies Abarth, Alfa Romeo, BMW, Ferrari, Ducati, Jaguar, Lancia, Maserati, Hyundai, Toyota, Yamaha, Piaggio, Mitsubishi, Mahindra, Mercedes, Mini, Pininfarina, and Tesla have all been partners with this prestigious master's degree.

The exterior design branch includes modules such as Design Methods, Aerodynamics, Emergent Technologies, Advanced Graphic Techniques, and Lighting in Exterior Design.

With thrilling advances in aesthetics and engineering solutions for the 21st century, why not study for a career path that’s going somewhere?

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