Masters Specializing In Digital Communication & Business

Institut Africain de Management

Program Description

Read the Official Description

EFMD Equis Accredited

Masters Specializing In Digital Communication & Business

Institut Africain de Management

A dual expertise in corporate strategy department.

Communicate today is a global view of the business environment and control all communication channels, both virtual than real.

Building and developing a brand identity, anticipating emerging trends, support a company in managing its image among its various public, optimizing their visibility and ensure its reputation on the web, manage a competitive environment, develop communication strategies innovative and create value: these are the major challenges businesses face today.

CONDITIONS OF ADMISSION

In Master 1 Semester 1 (M1S1) Hold a Bachelors degree in Marketing and Business Intelligence or equivalent degree in the Master 1 Semester 2 (M1S2) Hold a Bachelors degree in Marketing and business intelligence, and have validated the semester 1 Master in the specialty or an equivalent degree in the field.

In Master 2 Semester 3 (M2S3) Hold a Bachelors degree in Marketing and Business Intelligence and have validated semesters 1 and 2 of the Master in the specialty or an equivalent degree in the field.

In Master 2 Semester 4 (M2S4) Hold a Bachelors degree in Marketing and Business Intelligence and have validated semesters 1 2 or 3 of the Master in the specialty or an equivalent degree in the field.

The Bachelor in Auditing and management control IAM is available alone or in joint-degree with UQAC Canada. Like many other Bachelor group, originality, coherence and pedagogical structure have led to his being labeled by the CENTRE for EXCELLENCE UEMOA, being certified to quality standard ISO 9001 version 2000 and get the Accreditation of the African and Malagasy Council of Higher Education (CAMES) .c; t delivered for numbers and accounting and financial analysis.

  • Head of Communication
  • PR Manager
  • The event manager
  • Head of agency
  • Network Director
  • Junior Consultant
  • Project Manager (Agency)
  • Director of Communications

After the training, the student: Will develop listening skills and interpersonal skills enabling him to get the information needed to respond to the audit and responses of his interlocutors during interviews with company officials; develop an acute critical sense, an analytical rigor and good accounting skills to effectively interpret the accounting documents at its disposal, will be rigorous, methodical, organized and concise to properly define the objectives and action plans . benefit from an ease with IT management tools, will be objective and impartial, since it calculates the performance of each service .. be provided with a good relationship, have the sense of communication since it is in contact with all the services and management, will have a taste for figures and accounting and financial analysis.

This school offers programs in:
  • French


Last updated October 23, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Feb. 2018
Sept. 2018
Duration
Duration
4 semesters
Full time
Price
Price
Information
Deadline
Locations
Senegal - Dakar
Start date: Feb. 2018, Sept. 2018
Application deadline Request Info
End date Request Info
Dates
Feb. 2018, Sept. 2018
Senegal - Dakar
Application deadline Request Info
End date Request Info