The Masters in e-Commerce trains professionals to be able to do the analysis of market information and company a strategic asset, key to the implementation and direction of the channel digital sales and consequently for maintaining competitiveness and differentiation of the company .

The Masters in e-Commerce (MECOM) is an innovative program and updated to suit market demands, combining in-depth techniques Digital Marketing and e-Commerce, with the techniques of Management needed to run a business unit strategic.

This coniderado the 4th best Masters in Spain in e-business sector, according to the Eduniversal Ranking.

It consists of two graduate degrees: the Postgraduate Diploma in Digital Marketing (PMD) and Postgraduate Diploma in e-Commerce (PECOM). Both can be taken separately.... [-]

PRESENTATION

The Master in Development of E-Commerce and Logistics Management -in Presence (Madrid) of MSMK - Madrid School of Marketing is unprograma highly specialized E-Commerce and Logistics Management online platforms, which gives you the skills and abilities necessary to will specialize as E-Commerce Management, at the same time develop your expertise in creating online stores, E-Commerce platforms, systems and payment gateways, logistics and strategy and support for E-Commerce, management techniques and fulfillment, inventory management in distribution and transport, logistics process integration with online stores, and customer service in gamification, in mobilebusiness in Brandedcontent in social media strategy, and develop a business plan for an online business.... [-]

PRESENTATION

The Intensive Master in E-Commerce -in Presence (Madrid) of MSMK - Madrid School of Marketing is a highly specialized E-Commerce program, which gives you the skills and abilities necessary to will specialize as E-Commerce Management, at the same time develop your skills in creating online stores, E-Commerce platforms, systems and payment gateways, logistics and strategy and support for E-Commerce, management techniques and fulfillment, inventory management in distribution and transport, integration logistics with online stores, and customer service in gamification in mobile business in branded content, social media strategy, and develop a business plan for an online business process.... [-]

Whether you come from a Computer or management courses, the Master Digital Commerce you will acquire global competence on a very attractive sector. You will become a professional at both strategic and operational, able to work effectively with all trades, able to manage cross-functional projects in all areas of trade connected: pure player, E-commerce, cross-channel, retail, etc. .

National Diploma - Professional Master Economics and International Management - ICT Specialization and Global Business Management

A collaborative pedagogy Actual application sites, made by companies and worked as a team.

A pedagogy impliquante Each student is an actor of his training and project co-creator.... [-]

Masters in e-Commerce. Module 1. International Management Virtual Classroom Management International Relations and Business Internationalization: Key Principles International Business Strategic Vision The Spanish company in the European Business Opportunity Identification: Tools Project Methodology International Marketing International Logistics International Taxation International Recruitment International Financing Institutional Support for internationalization ICT for internationalization Group Project Module 2. International Project Diagnosis Capacity Business Internationalization Internationalisation Capability Diagnostic Product / Service Selecting Markets Positioning Strategy Marketing Plan Logistics Plan Strategy Implementation / distribution Procurement Analysis Fiscal Analysis Plan Negotiations Organization Human and material resources Economic Analysis, Feasibility Financial Analysis Financing Integration Internationalization Strategic Plan, Planning Module 3. International Logistics Management Fundamentals of International Logistics EDI Information Systems International Delivery Terms INCOTERMS Physical protection of the goods Legal and economic protection of the goods Technical and operational aspects of international transport Commercial management of transport Legal and transport documentary Function in the EU Customs Customs Practice Logistics Plan Module 4. International Financing Commercial operators and financial Methods of collection and payment no documentary Methods of collection and payment Documentary Insurance Export Credit Track Changes Currency Markets Export Financing Import Financing Project Finance Aid agencies and international financing Risk Management: Business Risk, Country Risk and Exchange Risk Module 5. Management Skills Networking Leadership Time Management Motivation International Negotiation Protocol Expatriate Management Writing techniques Oratory Presentation Skills Module 6. Regional Area: Asia History and International Relations in Asia Political Systems Asian economies The business culture in Asia APEC ASEAN Business Opportunities China: business management systems India: business management... [-]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our environment. Companies need professional profiles in line with new market trends, so we promote this Master's Degree with the official title of the Nebrija University: to train professionals who can provide solutions to the digital transformation in which we are immersed both companies, as society in general.

This Master with a university degree in Digital Marketing

Master's programIntroductory Module: Principles and foundations of the Digital EconomyModule 1: Digital Marketing and Social Media I Plan for an e-commerceModule 2: Social NetworksModule 3: Digital Marketing and Social Media II Plan for an e-commerceModule 4: Productivity ToolsModule 5: ORM - Online Reputation Marketing and monitoring toolsModule 6: Content ManagementModule 7: Social Media ApplicationsModule 8: Digital Marketing and Social Media III Plan for an e-CommerceModule 9: Recruitment and Conversion Strategies I: Inbound MarketingModule 10: Recruitment and Conversion Strategies II: Digital AdvertisingModule 11: Web analytics and profitabilityModule 12: Plan of Digital Marketing and Social Media IV for an e-commerceModule 13: Loyalty and engagement strategies in digital environments (engagement)Module 14: Mobile MarketingModule 15: Managing an e-commerceModule 16: Entrepreneurship in the digital economyFinal Master Project: Presentation of the Digital Marketing Plan and launch of an e-commerce... [-]

Learn what it takes to build a successful start-up and become a skilled and knowledgeable leader with a Master in Digital Entrepreneurship

ESEI’s Master in Digital Entrepreneurship is a project-based, practical course for students who want to become leaders in digital communication and start-ups. You will learn about the challenges and advantages of established and emerging digital technologies and become an innovator, ready to apply your knowledge and skills to both start-ups and well-established companies.

Fostering creativity, innovation and entrepreneurship, this master’s programme will focus on leadership, communication, strategic marketing, and finance, developing a deep understanding of business management, with a specialisation in the digital and entrepreneurial worlds.... [-]

Technology and the new digital ecosystem, above all the Internet and social networks, have changed the way we inform ourselves and buy as consumers, as well as the way we communicate and relate to our customers. The main factors that explain this change are:

• The Internet is a means of mass communication, bidirectional and used throughout the world. • Internet protocol allows to be supported by multiple devices: TV, smartphones, tablets, computers and even appliances. • The Internet allows us to measure the results of any campaign or action that we carry out. • Internet facilitates completing the transaction within the same means of communication. • Internet supposes the rupture with the traditional models of distribution, since it allows us to dispense with the distribution chain and establish a 100% direct contact. • Finally, trends such as virtual reality applied to the user, Big Data or the developments in IoT (Internet of Things) present us a highly changing world, where onmicanalidad and the breaking of the barrier between online and offline is more patent .... [-]

Who should attend:

It addresses all those who want to create an Internet business and want to reach potential buyers, wherever they are, and know how to do it from different devices in the world. Also for those who need to define and plan the strategy that will lead to success in any trading company.

Objectives: Know, understand and apply the fundamentals of any company on the Internet dedicated to trade, but from the perspective of the new market, digital. Acquire full knowledge from attracting customers, their loyalty, the strategy of e-commerce to the analysis of the results. Ability to measure and achieve results on the actions that are launched. Become an expert in achieving the best ROI. Being able to build your own project and get funding for it. In addition, a number of global targets to all programs consisting of: efficiently lead teams, learn to make strategic decisions, develop a global and inclusive vision, master change management and capture management skills. agenda: ... [-]

Why choose this Master

You will become a quoted Digital Marketing professional , learning, in a practical way and with the latest multimedia news, the strategies, techniques and tools of the current online environment. You will be expert in the latest trends and you will be able to successfully develop in any area of ​​Online Marketing.

Because it will allow you to specialize in an area of ​​extraordinary current and future potential , which will facilitate a broad professional projection.Because you will know how to respond to the new challenges that companies face in an environment in constant evolution.Because you will delve into the latest online marketing tools and trends and their business implications.Because we will teach you to manage the online presence of any entity.Because you will have a faculty from successful companies, with extensive experience and great professional prestige .Because it will provide you with the theoretical and practical knowledge necessary to generate proposals and innovative and competitive solutions to the new challenges that the digital age demands from companies.Because, as the protagonist of your training, you can choose to specialize in e-Commerce or Sales , giving a seal of value to your degree.Because you will obtain a double degree from the Instituto Europeo de Posgrado ( IEP ) and the Rey Juan Carlos University (URJC).Because you will be trained by an expert-trainer selected by Google to obtain the Google AdWords Certification (Shopping Advertising) .Program - 1,500 hours; 60 ECTS... [-]

Masters in Online Marketing and E-Commerce

Despite the global economic crisis environment, the digital market evolves year after year, becoming one of the main engines of growth. The speed at which new technologies are adapted has no historical comparison. While radio took thirty and eight years getting an audience of fifty million people and thirteen TV, Internet did it in just four years. And the new media have catalyzed the emergence of innovative business models and organizations that, in few years, have emerged as leaders in their respective sectors. This is a new digital revolution.

But, why the Internet is such a radical change in the way we communicate and do business? List made arguments about the importance of the digital economy in today's society we could make a long list, but there are some factors that distinguish substantially:... [-]

Why Online Master in Digital Marketing and E-commerce

Become a Master student in digital marketing and e-commerce at a Business School where “Digital” is at its Core. GBSB Global Business School is the only higher education institution in Spain accredited by Microsoft as official Microsoft School and a leader in digital education. Earn a dual degree at the University of Alcala

Program Description

Digital marketing has turned into an essential part of marketing management of practically any company in every industry. Online Master in Digital Marketing aims to educate students and ensure that they are prepared for the challenges of modern digitally transformed international economy that require multitasking skills, ability to learn and adapt fast, flexibility, and connectivity. Online Master in Digital Marketing provides students the skills required in the industry of digital marketing and teaches them to manage an integrated system of various communication channels, platforms, tools, and digital marketing models across different international markets. Online Master in Digital Marketing helps students to discover the dynamic and complex field of digital marketing and provides both theoretical and practical knowledge. The main areas covered during the program are website management, UX, email marketing, digital marketing strategy and marketing planning, search engine optimization (SEO), content marketing, lead generation, inbound marketing, search engine marketing (SEM), online reputation management, webinars, affiliate marketing, social media, and ecommerce. Graduates of Online Master in Digital Marketing will be able to work with various electronic devices in different international markets. They will acquire analytical skills and high... [-]

Year after year, growing turnover in the sector of online sales. The labor market increasingly needs professionals who are able to create, manage and monitor an E-Commerce effectively.

Why the Professional Master in Digital Marketing & E-Commerce?

Sales in the online sales sector increases every year and the labor market requires professionals capable of creating, managing and monitoring an E-Commerce effectively.

The Professional Master in Digital Marketing & E-Commerce brings together all necessary tools and methodologies to boost a business in online sales or start a business from scratch. It is the most complete training if you want to know the dynamics of Digital Marketing in depth and specialize in the E-Commerce sector.... [-]

This course enables graduates to strengthen and consolidate their academic and professional skills in further studies in Master level, work in companies where the e-commerce technology system (ETS) implemented or will be established or who are engaged in the development of the ETS. Visiting professors from partner universities will be involved as teachers and advisors in the program. Students have an opportunity to participate in Erasmus mobility for studies and traineeship.

Qualification awarded: Academic Master in Information Technology.

Admission requirements for studies (3 semesters)

Professional or academic bachelor’s degree or 2nd level professional higher education (length of studies at least 4 years (240 ECTS) including professional practice at least 30 ECTS or Length of service at least 1 year (Recognized according to Republic of Latvia Cabinet regulations No.36 of 10.01.2012.) in electronic commerce/ computer sciences/ information technologies/ economics/ management science/ related 2nd level professional higher education including at least 90 ECTS of standards of electronic commerce.... [-]

h2>Master of Electronic Commerce

Set yourself up for where the world of electronic commerce is going with specialised postgraduate study in this cutting-edge field.

Gain an in-depth understanding of how e-commerce and digital technologies are transforming all aspects of business operations from a management perspective. The MECom is offered in two streams; either research or professional. The professional stream includes an 8– 13-week industry internship, making it ideal for students who want to acquire applied knowledge in a business environment. This qualification is available in class or online.

Entry requirements

BECom or equivalent. Business or IT degrees or graduate study in another subject area will also be considered. For the Professional stream, you need a B-minus grade average or better. For the Research stream, you need a B grade average or better... [-]