Direct, manage and promote the digitalization of the company.

Your business and your career are asking for it a long time ago: you need to digitize yourself. If your goal is to assume positions of responsibility and direction within this new digital environment, the change begins with the Master in Digital Business of ICEMD. A comprehensive training that will allow you to boost the process of digitalization of your company, or the launch of your own online business.

Six complete modules during which you will learn things like: how to increase your sales volume thanks to cloud computing, how to measure the effectiveness of your digital advertising or the keys to the success of e-commerce.... [-]

The vertiginous advance of the digital economy in the international context shows a present and future in which companies must compete in a globalized scenario, with Internet as main way of business and, by its very nature, as a key element in its internationalization. Another reality to be taken into account is the manifest imbalance between Spanish companies and those of other more vigorous economies, which have a longer time span both in the integration of the digital aspects in their strategies and in the preparation and knowledge of their professionals in Their tools.

The Master in International E-Business Was born with the objective of contributing to the transformation of our companies and professionals to this new environment and is the result of the fusion of the knowledge necessary to develop an international trade strategy with the digital tools of compulsory use for the achievement of this objective. ICEX España Exportación e Inversiones provides a wide training experience in the digital training of international executives.... [-]

Masters in e-Business in Madrid in Spain. PRESENTATION

Form yourself in events and business tourism. Paid and guaranteed practices in leading companies. REGISTER NOW AND BONIFY YOUR TRAINING!

It acquires an integral vision of the industry of events and business tourism, expanding knowledge and experiencing direct contact with the MICE sector.

OBJECTIVES Address with guarantees of success the set of activities linked to the MICE industry and business tourism. To handle techniques that allow to operate and to manage efficiently each operational phase of the different types of events. To enhance the essential skills in the exercise of management functions in the professional organization of congresses, conventions, incentives, fairs and other types of events. DIRECTED TO / REQUIREMENTS Graduates or university graduates. Professionals related to the tourism sector. NO UNIVERSITY DEGREE: certify 3 years of work experience. TEMARY ... [-]

Program Description

The Master in Digital Business in Madrid is one of the most innovative master programs. Case studies, industrial visits, panel discussions, role play games, workshops and other interactive and innovative teaching methods teach students to become change agents in the digital arena with a global vision transferable to markets worldwide.

The program curriculum is very expansive, covering topics like e-commerce, digital business model design, social networks, SEO/SEM strategies, web analytics, mobile marketing and more. Students can tailor the program to either suit their needs as an entrepreneur, for those who want support in digital startup techniques, or as a corporate professional seeking to drive the transformation of a company by selecting the elective courses that are more interesting to them.... [-]

The Intensive Master in Marketing Management, Creativity and Digital Business equip students with the knowledge and skills to start a career in business management 360, from strategy to change management in order to prepare professionals to be the business leaders of tomorrow.

With this master, students work thought and strategic planning through the development of a Business Plan including within it your marketing plan. Transversely will address throughout the course the fundamental concepts of Social Business to acquaint students within the environment both technological and digital, then move to the operational part where students learn how to use and measure existing tools to optimize business and increase its turnover, whether for companies aimed at the end consumer (B2C) and to resellers or distributors (B2B).... [-]

Who should attend:

All professionals have to run businesses, either themselves or for others, digital or to be converted to digital theirs.

The Master in Digital Business enables you to be a master in all disciplines of new businesses, technological and legal foundations applied to Internet products, digital consumer and e-commerce, marketing in all its forms (digital, mobile, social networking, loyalty client), online content management, web analytics, advertising, digital management skills and much more ... Business School in Spain we are experts in training existing and future digital leaders.

Objectives: Know, understand and apply the fundamentals of any company, but from the perspective of the new market: the digital. Acquire basic knowledge of sales, marketing, finance and human resources, but mastering the new techniques of Digital Marketing, Social Networks, Electronic Commerce, Directives 2.0 Skills and Web Analytics. Ability to measure and achieve results on the actions that are launched. Become an expert in achieving the best ROI. Being able to build your own project and get funding for it In addition, a number of global targets to all programs consisting of: efficiently lead teams, learn to make strategic decisions, develop a global and inclusive vision, master change management and capture management skills. ... [-]

THIS PROGRAM IS IN SPANISH Taught

The Intensive Master of Management in Marketing & Digital Business equip students with the knowledge and skills to start a career in business management 360, from strategy to change management in order to prepare professionals to be the business leaders of tomorrow.

With this master, students work thought and strategic planning through the development of a Business Plan including within it your marketing plan. Transversely will address throughout the course the fundamental concepts of Social Business to acquaint students within the environment both technological and digital, then move to the operational part where students learn how to use and measure existing tools to optimize business and increase its turnover, whether for companies aimed at the end consumer (B2C) and to resellers or distributors (B2B).... [-]

SPECIALIZATION COURSES IN E-BUSINESS

Level 500

GSCEB501 e-Business Markets and Virtual Communities (2) GSCEB502 e-Business and Digital Economy (2) GSCEB503 e-Commerce (2) GSCEB504 e-Business Analysis, Design and Applications (2) Comprehensive Cases in e-Business (2) Research Project in e-Business (2)

Level 600

Thesis in e-Business (8) Capstone Project in e-Business (4) (for Dual Master students only) Admission requirements

proficiency in the English language (refer to the admission section for further details)

Bachelor degree (or equivalent)

No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. ... [-]

Why This Mastre?

Do you know how many digital tools you have at your disposal? Do you know them? And most importantly, do you know how to take advantage of them for the benefit of your company?

This executive master will provide you with the knowledge and skills to boost your business thanks to the most important digital tools. You will learn to exploit the possibilities of the best digital resources with a practical training focused on achieving business objectives.

goals"You will learn to achieve results thanks to the strategic use of digital tools"Familiarize yourself with the most important tools for the digital projection of a business.Know the possibilities of these tools.Know how to make the most of different digital resources to boost your Internet business.Acquire a strategic vision to coordinate teams effectively and achieve corporate objectives.Who is it headed to?... [-]

Why This Program?

There is a huge amount and variety of digital tools that you can use to benefit your business. The question is, do you know them? And most importantly, do you know how to take advantage of them?

With this executive program you will acquire the knowledge and skills necessary to boost your business in the digital environment . You will find a practical, transversal and focused training in achieving results, in which you will learn to exploit the possibilities of the main digital resources according to your business objectives.

objective"You will learn to take advantage of the main digital tools for the benefit of your business"Familiarize yourself with the most important tools for the digital projection of a business.Know the possibilities of these tools.Know how to make the most of different digital resources to boost your Internet business.Acquire a strategic vision to coordinate teams effectively and achieve corporate objectives.Who is it headed to?... [-]

The Global Digital Business Master of Business School Esden covers the educational foundation necessary framed in exercises and case studies of the hands of professionals recognized digital marketing and business communication on the Internet.

THE MOST COMPLETE DIGITAL CONTENT AND DATE OF BUSINESS

All modules are reviewed and updated constantly, allowing us to ensure that we have the most complete for each of the disciplines of Digital Business that you know in depth in this Master contents: Strategy and Digital Planning, Usability, Marketing content, web Analytics, SEO, SEM, Social Media Marketing, Social Networks, E-commerce, Mobile Marketing, Legal Internet, etc.

You'll know to plan, fund and meet the different disciplines!... [-]

PRESENTATION

Intensive Master in E-Branding, Social Media and User Experience - Face (Madrid) of MSMK - Madrid School of Marketing is a highly specialized E-Branding and Social Media program, which gives you the skills and abilities needed to create effective online branding strategy, generating creative and innovative strategies and tactics social networks and thus improving the user experience and online reputation of the company.

Intensive Master in E-Branding, Social Media and User Experience Face (Madrid) of MSMK allows you to develop the program in the facilities of the emblematic street Principe de Vergara in Madrid, allowing you to combine your professional activity your training highly specialized in E-Branding, Social Media and User Experience, will attend lectures, seminars and workshops by prestigious speakers, you will work in small groups and faculty quality composed of executives of national and multinational companies and where you You benefit from an Employment Practices Lifetime and Exchange specializing in the Masters.... [-]

Masters in e-Business in Madrid in Spain. Module 1. International Management Virtual Classroom Management International Relations and Business Internationalization: Key Principles International Business Strategic Vision The Spanish company in the European Business Opportunity Identification: Tools Project Methodology International Marketing International Logistics International Taxation International Recruitment International Financing Institutional Support for internationalization ICT for internationalization Group Project Module 2. International Project Diagnosis Capacity Business Internationalization Internationalisation Capability Diagnostic Product / Service Selecting Markets Positioning Strategy Marketing Plan Logistics Plan Strategy Implementation / distribution Procurement Analysis Fiscal Analysis Plan Negotiations Organization Human and material resources Economic Analysis, Feasibility Financial Analysis Financing Integration Internationalization Strategic Plan, Planning Module 3. International Logistics Management Fundamentals of International Logistics EDI Information Systems International Delivery Terms INCOTERMS Physical protection of the goods Legal and economic protection of the goods Technical and operational aspects of international transport Commercial management of transport Legal and transport documentary Function in the EU Customs Customs Practice Logistics Plan Module 4. International Financing Commercial operators and financial Methods of collection and payment no documentary Methods of collection and payment Documentary Insurance Export Credit Track Changes Currency Markets Export Financing Import Financing Project Finance Aid agencies and international financing Risk Management: Business Risk, Country Risk and Exchange Risk Module 5. Management Skills Networking Leadership Time Management Motivation International Negotiation Protocol Expatriate Management Writing techniques Oratory Presentation Skills Module 6. Regional Area: Asia History and International Relations in Asia Political Systems Asian economies The business culture in Asia APEC ASEAN Business Opportunities China: business management... [-]