Master's Degree in e-Business in Munich in Germany

View all Masters Programs in e-Business 2018/2019 in Munich in Germany

e-Business

The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.

E-business, or electronic business, uses electronic means to support and expand the influence of a company. Many students learn to use e-business to help increase the reach of a company’s brand through online ads and commercials or by conversing with customers through chat rooms and interactive messaging services.

Germany, officially the Federal Republic of Germany, is a federal parliamentary republic in western-central Europe. The country consists of 16 states, and its capital and largest city is Berlin.

Munich is the 3rd largest city in Germany. It is located in the state of Bavaria and has over 1 million residents. As a leading location for science and research, Munich has over 4 major universities and several colleges.

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Master in Digital Media Business

Macromedia University of Applied Sciences
Campus Full time Part time 3 - 4 semesters March 2019 Germany Munich Berlin + 2 more

Through this program, students gain digital media business expertise through specialised modules and practice projects in an interdisciplinary and international environment. [+]

Do you want to become a successful navigator in the Digital Age?

Just like any other industry, the media industry is also going full-fledged digital. The growth of digital media has opened up new opportunities for growth, innovation and enhanced customer service. How can these new prospects be fully realized? How can media businesses capitalize on the digitalization and create innovative products and solutions? These questions are the focus of the Master’s program in Digital Media Business.

Communication today is dominated by digital media. But it’s not just communication that is affected. How we work, how we live and consume services is also increasingly characterized by digital media and technologies. Therefore, beyond just media companies, the importance of digital media is high across all types of industries. The strategic use of digital media can be a key element for success today for all types of companies. Social media has become an inseparable aspect of how companies connect with their customers. At the same time, digital apps, smartphones, and Virtual Reality are rising as the new point of contacts and service points unlike never before.... [-]