The Master in Digital Marketing and Tourism eCommerce is a program that aims to train professionals to be able to face competitive environments and the growing globalization of the markets that are contributing with the New Technologies. This new technological environment is characterized by the growing competitiveness, the reduction of life cycles of products and the opening of new opportunities.

It is a program that will help future executives to lead changes in the tourism business.

Provide the student with the specific and innovative knowledge of Online Marketing and eCommerce in the tourism field so that he can train him professionally. Internet has become the first channel of communication and distribution of sales of tourism products and services.... [-]

Get trained and leads the hospitality management

Increasingly weight have their own hotel management tasks, as in the industry, factors such as innovation, technology and human resources make the balance of competitiveness at all levels.

This master of hotel management addresses the academic and professional expertise, management skills, of planficación, organization and management of hotel estableciminetos. In addition, to promote the introduction to research work in the hospitality field.

With the set of all the materials of this Master in Hospitality Management is also able to prepare on specific skills and abilities that allow your professional development in the hotel sector and the performance of functions required by the sector and preparing to take the jobs, in levels of responsibility that the international labor market begins to require.... [-]

Specialize with a double master's degree in hotel management and restaurant

The Double Master in Hotel and Restaurant offers you the opportunity to purchase a full training in two of the sectors most labor demand in our country. With this double master's degree in hotel and restaurant management to professionals who can plan, organize and run a business form. Managers and professionals who are preparing to fill the jobs, in levels of responsibility that this competitive job market requires.

Proper performance of the duties of the position, as well as knowledge of all areas related functions and hotel restaurant management is the direct responsibility of the management of establishments. Understand, manage and achieve satisfactory results is directly related to the management of hotels and restaurants. This double master allows a large specialization and adapted to the needs of the labor market.... [-]

Master in Tourism Management

Training the leaders of the first century industry

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At present, the volume of business generated by tourism and future growth expectations have allowed this activity is given the title of "first century industry."

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With increasing income and employment generation, the rapid progress of the tourist market requires the adaptation of companies and destinations, and demand constant updating of professionals, while generating new jobs and even job descriptions.

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The Master in Tourism Management Online addresses this need through a training program with a clear practical guidance, directly linked to professional situations. The advanced learning system "e-learning" of our business school also allows flexible adaptation of the students' dedication to their needs. ... [-]

Titulación Universitaria o experiencia profesional equivalente

IMF Business School y el Instituto Tecnológico Hotelero (ITH), en colaboración con la Universidad Camilo José Cela, ponen en marcha el Máster en Innovación y Marketing Turístico Digital. El objetivo de este máster que sus alumnos se preparen para transformación digital del sector, incorporando las nuevas tecnologías a sus empresas o proyectos. IMF es miembro de Afiliado a la Organización Mundial del Turismo (OMT), así como colaborador de la Confederación Española de Hoteles y Alojamientos Turísticos (CEHAT).... [-]

Master in Management and Tourism Consultancy

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The main objective of this program is to become the international benchmark for postgraduate courses in the area of ​​hospitality and tourism. This is a program to develop strategic thinking and provide students the technique as direction, leadership and personal development needed in every executive in the tourism sector. All this in an international and multicultural context can enjoy the academic and professional experiences.

With the Master in Management and Tourism Consultancy seeks to respond to the great challenges of the modern world, using modern information technologies and communication, enabling access to quality higher education. Thus, the large number of specialties allows the design of a customized program that meets the real needs of the student or training company, providing customized training. ... [-]

The economic and social importance of tourism in Galicia and in the rest of Spain is very important, hence the formation of human resources becomes an inescapable task for public universities Tourism is a sector that needs to be analyzed from different perspectives Such as sociology, geography, economics, medicine, computer science, etc. This sector, undoubtedly one of the most important in our society, was for years forgotten by scientists, being planned and managed by people without specific training.

The degree that is proposed is the continuation of higher studies for people studying the current degree in Tourism and for other people trained in social and human sciences degrees in general who want to work or research in the tourism sector.... [-]

The Master in Organization of Events, Protocol and Business Tourism (MICE) is an innovative program that responds to the challenges and needs of the sector with a methodology adapted to the business environment, both from the private sector and from public companies.

The program is divided into 45 common credits, with an itinerary directed to the managerial function with an eminently practical sense, where the knowledge is combined with the personal and professional development of the student. Account also, with a final master's work of 15 credits that is complemented with the different modules and materials sequentially.

The master, which is developed under an online distance methodology, can be completed in 12 months, thanks to its flexible learning model that adapts to the needs of the participants.... [-]

Through a multidisciplinary training, the master's degree is devoted to design research, directing it to a very specific social and economic activity, tourism, as a field of application. Its aim is to implement innovation-based policies, strategies and activities in the sector based on design and working methods.

In this inter-university master's degree, along with the University of La Laguna (ULL), the University of Barcelona (UB), the University of Las Palmas de Gran Canaria (ULPGC) and the University of the Basque Country (UPV-EHU) participate.

A master's degree in multidisciplinary training oriented to a specific social and economic activity is proposed, tourism, as a specific field of application of design research with a view to the implementation of policies, strategies and innovation activities in the sector.... [-]

According to the latest UNWTO World Tourism Barometer, in 2014 international tourist arrivals totaled 1,138 million, an increase of 4.7% over the previous year.

"In recent years, tourism has proven to be a surprisingly strong and resilient economic activity with a strong capacity to contribute to economic recovery, as it generates billions of dollars in exports and creates millions of jobs. This has occurred in destinations all over the world, but particularly in Europe, as the region strives to consolidate its exit from one of the worst economic periods in its history, "said UNWTO Secretary General Taleb Rifai Opening of the Spain Global Tourism Forum in Madrid. ... [-]

Tourism accounts for one-third of the value of world trade and global exports of services. It is the sector that generates more jobs and has proven to be a sector impermeable to the crisis. It is definitely a strategic sector and a clear bet for the future.

The constant appearance of new competitors, as well as the technification, specialization and professionalization of the sector, require an effort of innovation by destinations, companies and people. This innovation requires a deep knowledge of markets and customers, a creative effort, the implementation of cultural models and the development of technological tools through knowledge and skills that this Master will help you to acquire.... [-]

The Online Master in Tourism & Hospitality Management program offers advanced insights into the tourism industry and provides students with the opportunity to develop their knowledge and interests within the field of hospitality management. The Online Master in Tourism and Hospitality Management incorporates comprehensive perspectives on tourism by addressing numerous sectors within the industry, from global tourism companies and sustainable tourism to the marketing of destinations and emerging concerns in international tourism and hospitality. In Barcelona, one of Europe’s main touristic centers, students will learn from and network with local industry leaders from famous hotel chains and companies like W Hotel, Mandarin Oriental Hotel, Booking.com and participate in large-scale events like The International Tourism Trade Fair. Students earning their Online Master in Tourism and Hospitality Management gain the practical knowledgeable to step into the industry prepared to tackle the current challenges facing industry professionals today. The Online Master in Tourism & Hospitality Management officially collaborates with FITUR – The International Tourism Trade Fair, one of the first tourism fairs in the world and a global meeting point for tourism professionals from all over the world.... [-]

The Master in International Tourism and Hospitality Management consists of giving knowledge in current topics focused on the Tourism sector and human capital management and its influence in the tourist market, as well as encouraging innovation and evolutionary improvements in this area. This degree aims to develop students’ career as directors, area managers or entrepreneurs, enabling them to acquire the knowledge and skills necessary for decision-making in this sector.

Within the tourism and hospitality sector, a knowledge of tourism hotel planning and management is essential to a management career in the exciting profession of hospitality management or tourism.

Therefore, this Master encourages innovation and evolutionary improvements and train professionals specializing in the management of tourism in all its areas by developing a complete business plan related to the sector.... [-]

The Master in Event Organization, Protocol and Tourism Business Ostelea aims to train professionals and executives to lead business projects focused on planning and management of different types of events (particularly shares of Meetings, Incentives, Conferences and Exhibitions and conferences and conventions, trade shows), master the concepts of protocol and communication strategies and public relations and create a tourism development focused on the segment of business tourism quality.

Why study the Master:

The Master’s in Hotel Hospitality Online aims to offer students the necessary training to achieve their personal and professional development as managers at the highest level in companies related to the international hospitality industry.

Career Opportunities

At the end of the program graduates are qualified to become: