Earning a Master in Strategic Marketing is an ideal option for those who want to boost their academic credentials, prepare for an entry role in marketing, or progress their marketing career to the next level. Students earning a degree in strategic marketing learn to identify and evaluate the choices that organizations face in establishing their market position and focus on the tools and techniques needed to implement an existing marketing strategy.
What is a Master in Strategic Marketing? In this program, emphasis is placed on current academic trends in marketing and the key strategic issues that managers face daily. The constant development of critical thinking and analysis qualifies graduates to make reliable strategic marketing decisions at managerial levels.
The courses are beneficial for those wanting to enhance their careers and learn at a higher level of education. The courses vary but focus primarily on marketing communication, ethics, and decision-making. Core courses also include strategic management, export marketing, and sales techniques.
Institutions around the world and across the country have varying costs for their courses. Anyone interested in earning their degree should contact specific institutions about their course fees and registration costs.
After completing the program and earning their master's degree, individuals can find work in a diverse range of careers. One such area is product management. A graduate can also work as a marketing director. In this position, individuals are responsible for outlining, producing, and executing marketing strategies, communications, and public relations activities. Graduates can also work as market research executives, where they are responsible for planning, coordinating, and administering market research projects for new product testing and assessing customer preferences.
Interested students should start taking some necessary next steps toward attaining an advanced degree in strategic marketing. Our extensive database is an excellent place for students to begin exploring their options, both educationally and geographically. There is no reason to keep your education on hold any longer. To get started with a course, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]
Graduates are immersed in a mix of both theoretical and practical topics covering contemporary developments in the banking and financial fields. Our Master aims to extend and develop advanced training relating to the practical managerial issues faced by modern financial service and related firms. [+]
Working in politics has never required as many professional competencies as in this historical period. Playing an active role in an electoral campaign or in the life of a party, but also writing about politics on a daily basis, are activities that, without specific training and without the mastery of the most up-to-date techniques, risk being unproductive. [+]
The program relies on more than 30 years of experience in executive management education in the business-to-business realm. Linked by over three decades of partnership, the two institutions enjoy an outstanding reputation in Germany and China. [+]
Structured to allow you to explore all aspects of advertising practice in depth, the course combines a comprehensive overview of the industry, with an insight into the creative process. It looks at the rigors and demands of research, strategy and planning procedures, and exposes you to the processes and functions of the creative department. [+]
Advance your knowledge of business and marketing concepts and launch your career in marketing. Gain the knowledge and confidence to take on substantial marketing projects using the latest science and thinking. [+]
In the Master's in Branding and Brand Strategy we will talk about the construction of brands through their strategic management. We will work on how it should be perceived, committing and offering a unique identity and experience. [+]
The Online Master in Strategic Brand Management and Communication of Fashion Brands offers an updated view of the latest trends in the sector. The objective of this master is to know the market in its entirety to connect fashion and consumer effectively, and translate what is trend into an attractive visual proposal. [+]
This 3Continent Master in Strategic Marketing offers recent university graduates a state of the art insight in global business and marketing and provides both the academic knowledge and the practical skills to enable them to pursue a successful international career in business and marketing. The specialization in marketing will give you a smooth entry in the job market, while the broader scope of global business in the first semester will definitely benefit your career in the longer run. [+]
In the Professional Master in Strategies of Digital Communication & Online Marketing you will receive a comprehensive training so that you can successfully exercise the role of Director of Digital Communication; proposing the best action plans for your company and analyzing the results to improve your performance on a daily basis. [+]
The Master's Degree in Commercial Management and Marketing - Specialization in Strategic and Digital Marketing allows to develop the skills and abilities necessary to assimilate the most advanced analytical, strategic and operative concepts to understand, create, offer and communicate added value to the current client, also incorporating all the potential that they enclose digital environments, to integrate them with the appropriate tools and effectively, within their strategy and operational marketing and communication actions. [+]
A global environment, extraordinarily competitive and changing as the current poses new challenges to future managers and managers of the marketing, communication and sales-sales departments. [+]
The Master in Strategic Marketing specializes in integrating the fundamental concepts involved with the system of thought, action and Marketing Management in the XXI century ... [+]
The Master in Digital Marketing, Analytics and UX is a program designed to meet this need, the hand of great professionals who practically will teach the most advanced techniques that integrate digital marketing, structured in three phases: Uptake "Traffic Management "conversion and Usability" CRO and UX "and Measurement and Analysis" Analytical Digital ". [+]
The Master SEO and Search Engine Optimization Web responds to the strategic and tactical need for companies to introduce the SEO in your digital marketing plan in order to increase their visibility and control their organic search engine rankings. [+]
