Master Degrees
Switzerland St. Gallen

See Masters Programs in Marketing 2019 in St.Gallen in Switzerland

A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.

St. Gallen is well known for their university, ranked as the top European business school. City is all under the economics and business sign as the university maintains student exchange and various committees, symposiums and seminars.

Request Information Master's Degrees in Marketing in St.Gallen in Switzerland 2019

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1 Results in Marketing, St. Gallen

St. Gallen
Study type
University of St. Gallen (HSG), School of Management, Economics, Law, Social Sciences and International Affairs

The Master’s programme in Marketing Management (MiMM) trains students who are interested in customers and design to become reflective, competent and entrepreneurial perso ... [+]

Objectives: Objective

MiMM graduates...

…identify challenges and the need for action from the viewpoint of customers and the market and are able to adopt other entrepreneurial perspectives.…are familiar with methods and instruments of market research and consumer behaviour because they have applied them to practical examples and practised them.…conduct well-founded assessments of the effectiveness and efficiency of strategies and campaigns in the context of market-oriented corporate management (marketing management).…are competent in the conceptualisation of a market-oriented use of instruments and are able to innovate strategies in a dynamic environment.…are well-versed in dealing with (digital) media.…combine qualitative and quantitative analytical and conceptual methods in order to solve present and future problems.…gauge the impact of entrepreneurial strategies and plans on the market, on society and on the environment in a realistic manner.…have learnt to tackle new things in a spirit of personal responsibility.…formulate clear consequences.... [-]

Switzerland St. Gallen
September 2019
18 months