Masters Degree in Marketing in Spain

View Masters Programs in Marketing in Spain 2018

Marketing

Spain is a top destination for students seeking a Master in Marketing. It continues to attract students from around the world due to the high standards of academics, a learning environment that promotes creativity and innovation, and plenty of opportunity for cultural and social activities.  A Master of Marketing in Spain can give students the opportunity for professional and personal development.

Master of Marketing programs in Spain will provide students with a solid understanding of all business principles, with a strong emphasis in marketing. Students will take part in curriculum that explores topics such as e-commerce, strategic marketing, communication, international marketing, and consumer behavior. There are many opportunities for practical application of marketing principles, tools, and theories, to real world situations and students will also be expected to complete a masters thesis on a specialized field of marketing.

Does a Master of Marketing program in Spain sound interesting to you? If so, learn more by browsing the options below. If you find a Master of Marketing program in Spain for which you would like more information, simply complete the form and you will be connected directly with the university!

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Master In Marketing, Tourism Marketing And Revenue Management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Best Masters in Marketing in Spain 2018. Master in Marketing, Tourism Marketing and Revenue Management The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry. The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student Why study the Master: All teachers are industry executives know firsthand the reality of the sector and its classes are fully professionalizing. Gamification: The subject of Revenue Management is taught through a simulation system Business Game. In order for the student to practice conducting the business of a hotel and working with peers in identical situations that occur in a real setting. Optional Google Certification: Students who wish can get certified in GoogleAds free program and additional way. fully in line with the current needs of hotel industry program. fully professionalizing and practical vision: The program is aimed at acquiring applied skills eminently through deepening tools and situations posed by a teacher... [-]

Masters In Marketing Research

OBS Business School
Campus Full time Part time 12 months May 2018 Spain Barcelona Madrid + 2 more

With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]

Masters in Marketing Research In the information society in which we live, development and proper use of quality information may represent the key competitive advantage over our competitors. We need to understand how they influence the social, cultural and psychological characteristics of our consumers in their decision-making and purchasing behavior. The ultimate goal of the management and use of information should be aligned with the maxim of marketing meet and satisfy the needs and wishes of users and consumers. This involves having a thorough knowledge about their behavior, their motivations, what kind of influences are subject, preferences and perceptions. With the Masters in Marketing Research and Customer Analysis OBS will learn how to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with senior executives, who will present experiences in designing and managing research projects in marketing and webinars with tool vendors in the industry. Professional outings Some of the career options you can choose to, among others, are: Research Director Director of consumer insights Project manager, account executive Market analyst at research firms Account planning in advertising agencies strategic planning in large firms Brand management in large corporations Marketing management in media companies and advertising Consumer insights analyst Analysis strategies Research consultant Objectives of the Master in Marketing Research and Customer Analysis What goals are going to get? Understanding the processes of... [-]

Master in Digital Marketing

Harbour.Space
Campus Full time Open Enrollment Spain Barcelona

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting- edge, innovative tools in their daily job. [+]

Best Masters in Marketing in Spain 2018. This programme is taught in ENGLISH. The Master programme in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting- edge, innovative tools in their daily job. The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies. Our professors are not academic teachers – they are accomplished digital and marketing professionals that have launched thousands of successful advertising campaigns and made many winning strategic decisions. Upon completing the Harbour.Space Master of Digital Marketing degree programme, you will become a digital marketing professional. You will be well-prepared to work in a sales or marketing department of a major brand, in an advertising agency, or in a media or technological company. You will know how to help brands to communicate effectively with their target audiences using the awesome benefits that emerging online technologies have brought to the world. Program Structure This program contains an extensive number of real marketing cases moving through which the students will gain a solid understanding of the decision making process in the marketing department of a real company. All courses are... [-]

Máster en Marketing y Marketing Digital

Galicia Business School
Campus Full time 9 months October 2018 Spain Vigo

Desde la convicción de que el mejor marketing pasa por la adecuada preparación de sus profesionales, la Asociación Galega de Marketing y Galicia Business School unen sus fuerzas para desarrollar en Galicia un programa de primer nivel. Nace así nuestro Máster en marketing y Marketing Digital: un programa en el que confluyen los mejores profesionales del marketing de Galicia, junto con un elenco de especialistas de las mejores escuelas de España y la visión internacional fruto de la colaboración de Galicia Business School y el Digital Marketing Institute. [+]

Actualizado, profesional, novedoso y único

El marketing se ha convertido en el elemento diferencial para el éxito de las empresas. Por muy bien que fabriques o sirvas, el mejor producto o servicio requiere de la adecuada estrategia de marketing para lograr ventajas diferenciales y sostenibles en los mercados.

Desde la convicción de que el mejor marketing pasa por la adecuada preparación de sus profesionales, la Asociación Galega de Marketing y Galicia Business School unen sus fuerzas para desarrollar en Galicia un programa de primer nivel. Nace así nuestro Máster en marketing y Marketing Digital: un programa en el que confluyen los mejores profesionales del marketing de Galicia, junto con un elenco de especialistas de las mejores escuelas de España y la visión internacional fruto de la colaboración de Galicia Business School y el Digital Marketing Institute.... [-]


Master In Communication And Political Marketing

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Campus Full time 1 year September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. [+]

Best Masters in Marketing in Spain 2018. OBJECTIVES: Students who successfully pass this program: They will improve their own professional profile in the area of ​​politics. They will acquire communicative strategies and techniques to apply them to political candidates. Working as election campaign or government communication advisors To become specialists in electoral marketing that promote the consulting as a work in the service of the political class. ADDRESSED TO: This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. METHODOLOGY CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. The academic contents of this master's degree are structured from more general topics (such as political communication) to specific modules (such as application to the Government, a political party and a candidate). The methodology is based on both theoretical and practical parts, to consolidate all the knowledge acquired and all contents are adapted to both Spain and Latin America. The faculty is composed of professionals in the field and experts in their respective modules, with experience in public policies, government plans, communication strategies and electoral campaigns. EVALUATION Obtaining the final title is subject to the passing of all modules of the Master, as well as the preparation of the Final Master's Work. DEGREE THAT IS OBTAINED Master's Degree by the University of Alcalá de... [-]

International Master in Marketing - Bilingual

EADA Business School Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

This programme aims to boost your professional opportunities in the field of marketing, whether you aim to take your first steps in the profession or to accelerate your early career progression. [+]

Latest Professional Practice- International business trip to explore and experience real-world challenges- A specialised track to give you an edge in a growth area- The latest professional tools for data analysis and visualization- Classes taught by expert visiting professors from all over the world Corporate Connections- Faculty with extensive professional experience- Company visits and conferences- On and off-campus recruiting events and corporate presentations- Visiting alumni sharing their experience and expertise International Exposure- Faculty from all over the world- +50 nationalities in our student body- Exchange programme with +30 top-ranked partner schools Become bilingual- Access to professional positions requiring English language skills- Optional exchange programme in English with +30 schools- Networking plus with 250-300 classmates across all International Master programmes ... [-]

Master in Digital Marketing & Customer Experience in Madrid

ESERP Business School
Campus Part time 1 year October 2018 Spain Madrid

Through a dynamic and active teaching method you will be provided with up-to-date knowledge that will allow you to apply the latest techniques and tools. [+]

Best Masters in Marketing in Spain 2018. The educational content of the Master’s Degrees has been adapted to meet the requirements of the European Higher Education Area. They offer 60 ECTS credits, whereby guaranteeing an ongoing effort for the improvement of managerial skills and the optimal development of attitudes such as initiative, teamwork and critical thinking. The Master’s Degrees at ESERP put special emphasis on the development of professional skills that are based on up-to-date knowledge, and that will enable the student to strategically put into practice the latest techniques and tools. To do so, we rely on a Faculty that is made up of expert professionals who bring the most relevant issues to the classroom regarding the current business sector. To integrate the students into the business world and help them in the decision-making process, we apply a dynamic and active teaching system, through the implementation of various teaching tools, which include simulation and the case-study method, among others. Objectives Good organisational, leadership and management skills. Adaptability to change and innovations in technology. Ability to provide a company’s senior management with strategic and operational plans. Critical analysis and abstract thinking. Quick identification, analysis and solving of problems. Open-mindedness towards the socioeconomic and cultural environment. As well as a high level of personal and professional cultural enrichment guiding day-to-day activities, ultimately transforming the cost of education into productivity for the business and organisations. Methodology Case-Study: Case studies are used to study the functional areas of a business, most of which... [-]

Masters Degree In Digital Media And Social Marketing

Seeway - Barcelona
Campus Part time 9 months October 2018 Spain Barcelona

The Master in Digital Marketing and Social Media is aimed at professionals responsible for managing and improving the online presence of your website offering a fully oriented towards practical application in professional environment and real case studies training. [+]

The Master in Digital Marketing and Social Media It is aimed at professionals responsible for managing and improving the online presence of your website offering a fully oriented towards practical application in professional environment and real case studies training. Throughout the Master you will learn both to implement different digital marketing strategies, how to apply different design techniques, positioning, evaluation, analysis, ... for greater network visibility, increased traffic volume and increase the degree of user loyalty. Located in the center of Barcelona, ​​Seeway is characterized as a pioneer training center classroom training in the area of ​​Digital Marketing and Social Media. All academic programs offered at the school have in common that the teaching staff is a specialist in their respective areas of expertise and currently serves as in important industry professional agencies or companies in Barcelona. Summary Qualification: Master Degree Credits: 40 ECTS Hours: Monday and Wednesday from 19 to 21: 30h Mode: Barcelona Language: Castilian Semester: October to June. observations: 100% practical guidance. Access to the job market. Small groups (12 students). Computer by student GOALS At the end of the program you will be able to design and implement an online marketing strategy that meets objectives and KPI's clearly defined and optimize available resources. Beyond technical skills you have inoculated seed constantly updated present in the soul of the marketer so in a flexible answer to changing trends, means or tools. You will become a trained to provide solutions that improve the performance of your business unit... [-]

Master in Marketing

European School of Economics Madrid
Campus Full time 12 - 15 months September 2018 Spain Madrid

The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations. [+]

Best Masters in Marketing in Spain 2018. The Master in Marketing prepares candidates for a wide variety of careers in marketing management, such as brand management, product development, retailing, services marketing, business to business marketing and marketing for non-profit organisations. As part of the Marketing specialisation, master students explore: innovative practices in both manufacturing and service sectors and how firms can gain competitive advantage, market share and reduce cost e-commerce, e-business, and the optimisation of technological structures as a strategic marketing tool marketing strategies of international organisations and approaches to a new international market opportunities customer-driven marketing strategies in emerging economies the connectivity between marketing communication and strategy, and criteria for using different promotional techniques and media in integrated marketing campaigns crossing national borders in the business world, and the operational, legal and logistical problems that commonly occur Skills Acquired conceptual thinking, critical analysis, and the implementation of strategic action advanced communication and inter-personal skills in-depth critical understanding of relevant theories, concepts and models and the integration of theory and practice in a variety of contexts advanced enquiry and research skills, holistic thinking, integration and synthesis team working and motivational skills inner responsibility and self-inspection skills required for effective leadership. The ESE Madrid centre is fully equipped with a student study area, computer lab, library, and wireless internet access. Course Programme The Master of Science (MSc) programme is a 12-15 month course. Completion of the master’s programme necessitates: full-time, compulsory attendance internship placements final dissertation Term I 5 core courses,... [-]

Master of Science in Marketing Management

United International Business Schools
Campus Full time Part time 1 - 2 years September 2018 Spain Barcelona Madrid + 2 more

The MA - Master of Arts in Marketing Management program is taught entirely in English. Students are required to complete 27 courses for 54 credits and a final comprehensive thesis for 6 ... [+]

CORE COURSES IN MARKETING MANAGEMENT Level 500 GCCMM501 - Analyzing Marketing Opportunities (2) GCCMM502 - Planning Marketing Programs (2) GCCMM503 - Developing Marketing Strategies (2) GCCMM504 - Strategic Management (2) GCCMM505 - Applied Consumer Behavior (2) GCCMM506 - Sales Management (2) GCCMM507 - Brand Management (2) GCCMM508 - Creative Advertising (2) Comprehensive Cases in Marketing Management (2) Research Project in Marketing Management (2) Level 600 Thesis in Marketing Management (8) Capstone Project in Marketing Management (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn... [-]

Master's Degree In Marketing And Market Research

Jaume I University (Universitat Jaume I)
Campus Full time 1 year September 2018 Spain Castellón

This master's general objective is to get the students learn to perform their functions in specific companies -institutes market research marketing, communication agencies and marketing consultants or company- and also in the marketing departments of any public or private. [+]

Best Masters in Marketing in Spain 2018. This master's general objective is to get the students learn to perform their functions in specific companies -institutes market research marketing, communication agencies and marketing consultants or company- and also in the marketing departments of any public or private. Today, environments of organizations are not only global but also dynamic, turbulent and highly competitive. At the same time, the target audiences have become more knowledgeable and skilled groups and, therefore, more demanding in their demands. These new perspectives require organizations to act differently and prioritize the deep knowledge of these public and their demands in order to offer a complete, personalized and differentiated service. Coordination: Rosa Maria Rodriguez Artola. Department of Business Administration and Marketing. UJI. Coordinating university: U. of Valencia-Estudi General Interuniversity with: Universitat Jaume I Number of credits: 60 ECTS credits Duration: one academic year (October 2017 / October 2018) Mode: (October 2017 / April 2018) Language of teaching: Spanish Price: pending publication (2016: € 46.20 / credit) [-]

Master In Digital Marketing And Social Networks

EEME Business School
Campus Full time 1 year September 2018 Spain Alicante

The Master in Digital Marketing and Social Networks EEME Business School offers strategies and techniques necessary for developing a Digital Marketing Plan. [+]

Your best career choice: face, with Trip Master, Final Project and work experience. More than 150 students trained. Optional double degree Master in Digital Marketing and Social Networking for Business School EEME Master in Digital Marketing and Social Media University Elizabeth I Identity The Master in Digital Marketing and Social Networks of EEME Business School offers strategies and techniques necessary for developing a Digital Marketing Plan. The faculty consists of top professionals recognized nationally and internationally and are part of the most important technology companies in our country. The orientation learning by doing is one of the great assets of the Master: students not only receive adequate training by the best specialists, but also put into practice all the knowledge acquired. Through case studies and group dynamics the student will firmly consolidate learning and also be able to apply it in your professional life effectively. Taught by professionals leading technology companies and digital agencies Program Master in Digital Marketing and Social Networks (MMDRS) comprises 60 ECTS. Four reasons for choosing the Master in Digital Marketing and Social Networks 1 Congress exclusive networking #eemeeting During the program the Master in Digital Marketing and Social Networking students will have the opportunity to participate in a networking meeting with those responsible for outstanding projects and entrepreneurs. The eemeetings of EEME Business School promote the exchange of experiences and transfer of value to our students through a journey that includes lectures and whose expertise we aim to help students to identify new business opportunities... [-]

Master in Communications and Future Marketing in Madrid

GBSB Global Business School
Campus Full time 9 - 12 months Open Enrollment Spain Madrid

Study Communications and Future Marketing at a Business School Where “Digital” is at Its Core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education. [+]

Why Master in Communications and Future Marketing in Madrid

Study Communications and Future Marketing at a Business School Where “Digital” is at Its Core. GBSB Global is the only higher education institution in Spain accredited by Microsoft as a leader in digital education.

Program Description

The Master in Communications & Future Marketing in Madrid program teaches students the most effective ways of planning and launching an integrated, multi-channel communication and marketing campaign that will succeed today across global markets. This master in marketing communications in Madrid incorporates teachings in the areas of leadership, global business strategy, digital and innovative marketing, brand communication, as well as trend research and market analysis. The master in marketing communications in Madrid program also features an interactive module, the “Strategic Marketing and Communications Simulation Game,” in which students have the opportunity to apply strategic decision making skills to a real-world business simulation in preparation for the challenges of the marketing industry. Students will also learn the best methods for leveraging email and social media analytics and more to build a brand and a business.... [-]


Master's Degree In Business Management And Marketing

CESMA Business School
Campus Full time 1 year November 2017 Spain Madrid

The objectives of the Executive Master in Business Management and Marketing focus on the updating of the student-professional, the knowledge acquired in his professional life and the new techniques of the market in the management of the company, based on the development of business strategies that dominate decision making in today's business environment. [+]

'Not the strongest, nor the most intelligent survive, but those who respond most positively to change.' Charles Darwin.

In a highly competitive business environment, the key is to learn to adapt to each situation, anticipate and learn from the rest. If you're looking to make a quantum leap in your career, or change of career or become a great professional of Marketing and Sales, the key is to have the best training and share experiences with top professionals.

The Master in Business Management and Marketing at CESMA Business School is the key tool if you want to progress and consolidate in your professional life. Through this master's degree, you will receive a solid training both in the Marketing Area and in the Commercial Area to be one of the best professionals in the sector.... [-]


Master in Digital Marketing, Communication & E-Business Management

IED – Istituto Europeo di Design Madrid
Campus Full time 9 months October 2018 Spain Madrid

The Master of Marketing, Communication & E-Business Management provides students with the theoretical and strategic knowledge of the online marketing: from the digital communications to the operative one of an advertising agency. [+]

Best Masters in Marketing in Spain 2018. THIS PROGRAM IS TAUGHT IN SPANISH The Master of Marketing, Communication & E-Business Management provides students with the theoretical and strategic knowledge of the online marketing: from the digital communications to the operative one of an advertising agency. In a social and industrial context in which the use of the network is changing rapidly the communication and marketing, we are immersed in a process of constant changes. The incorporation of the technology in any activity and, in particular, in the way in which consumers think about and weigh their buying decisions is changing the way and habits of sale throughout the world. The Master of Marketing, Communication & E-Business Management guides students in this new and changeable scene to show them in a practical way how the digital change is affecting the world of advertising communication. The work is based on some knowledge connected with the reality that will allow them to make decisions to successfully face their future professional activity. The Master of Marketing, Communication & E-Business Management comes from a key concept: in today's society is logical and usual that the digital communication is the mainstay of all kind of activities that have to do with areas such as marketing, advertising and communication. ... [-]