Masters Degree in Marketing in Spain

View Masters Programs in Marketing in Spain 2018

Marketing

A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Top Master Programs in Marketing in Spain 2018

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Master in Digital Marketing and E-Tourism

Euroaula Barcelona
Campus Part time 9 months October 2018 Spain Barcelona

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry. [+]

This Master’s Degree in Digital Marketing and E-Tourism taught in Barcelona focuses on the latest trends in digital marketing and the keys to successful promotion and sales in the Tourism and Hospitality industry.

In terms of digital marketing and e-commerce, tourism companies need to enhance website visibility and notoriety in search engines, improve positioning, optimize their presence in social media, effectively manage online reputation, and implement an efficient e-commerce system to ensure success in the market.

Programme Objectives Acquire specific knowledge about marketing and e-commerce in the Tourism industry. Discover more about the latest trends and tools for successful strategic planning. Assimilate the skills required to develop and implement a digital marketing plan and measure its effectiveness. Learn in depth about key marketing and e-commerce tools used in the Tourism industry. Develop a strategic marketing plan, identifying and assessing different tactics and tools and optimizing their implementation. Aimed At Candidates with university title degrees or with professional experience who wish to advance their knowledge and enforce their professional vision with the purpose of highlighting and successfully developing in the area of Digital Marketing and E-commerce. Candidates who look for an added specialization in their career or who wish to increase their professional path in this sector. Professionals who are looking for educating themselves in the world of Digital Marketing and complement their knowledge in this area. Professionals who wish to create their own enterprise-start up in the tourist sector. Programme Structure (taught in Spanish) Introduction to Digital Marketing for the... [-]

Master in Digital Marketing

HTL - International School Of Hospitality Tourism & Languages
Campus Full time 1 year Open Enrollment Spain Barcelona Valencia + 1 more

This one academic year intensive professional training program is designed to produce professionals in the field of Digital Marketing. This program is likely to be a particular benefit to students studying courses in hospitality, tourism, advertising, business, mass media, marketing, communication, public relations and related subjects where an appreciation of e-commerce, e-marketing, e-advertising, social media is required. Digital marketing is a professional field of practice that requires strong verbal and written communication skills, accuracy and attention to detail, excellent teamwork skills and at the same time able to work independently, capacity to carry multiple projects simultaneously, creative skills to provide innovative ideas, ability to work under pressure and respect deadlines, good knowledge of networking and analytical skills. [+]

Master in Digital Marketing In-company Internship

This one academic year intensive professional training program is designed to produce professionals in the field of Digital Marketing. This program is likely to be a particular benefit to students studying courses in hospitality, tourism, advertising, business, mass media, marketing, communication, public relations and related subjects where an appreciation of e-commerce, e-marketing, e-advertising, social media is required. Digital marketing is a professional field of practice that requires strong verbal and written communication skills, accuracy and attention to detail, excellent teamwork skills and at the same time able to work independently, capacity to carry multiple projects simultaneously, creative skills to provide innovative ideas, ability to work under pressure and respect deadlines, good knowledge of networking and analytical skills.... [-]


Master in Marketing

EU Business School
Online Campus Full time 1 year October 2018 Spain Barcelona + 1 more

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business. [+]

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes.

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

How You Earn Your Certificate

The Master in Marketing (60 ECTS) is a one-year program, divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).... [-]


International Master's Degree In Marketing Management

EAE Business School
Online & Campus Combined Full time 12 months October 2018 Spain Barcelona

The International Master in Marketing Management and Market Development is designed to train professionals to lead these changes and know how to convert market opportunities and challenges into competitive advantages for the company. [+]

The growing demand for professionals in the field of corporate image and identity serves two causes. The business environment evolves rapidly. Globalization, new information technologies and new sales and distribution channels that have arisen thanks to the Internet have changed both the marketing strategies and the way in which we sell.

Competing in global environments has increased the number of markets in which we can operate, but also the number of competitors that we face, so it is necessary to address the commercial and marketing direction from a more innovative perspective: consumers every time They are more demanding and have more information, so they are more clear about what they want and need.... [-]


Master in Advanced Marketing (Spanish)

University of Deusto: Deusto Business School
Campus Full time 12 months September 2018 Spain Bilbao

This Master taught in Spanish language aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise increasingly global and interconnected markets. [+]

Programme Description

This Master aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise increasingly global and interconnected markets.

It aims to train professionals capable of setting strategies relationship with customers and consumers, distribution policies and communication, brand management in the light of the new challenges and opportunities offered by advances in information and communications technology and taking into account the particularities of the various markets and countries; managers who are able to identify and propose the most suitable business models in each environment, design and implement sustainable and responsible strategies.... [-]


Master In Business Management And Marketing

ESEM
Campus Full time September 2018 Spain Madrid

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Managers or Sales ... [+]

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Director or Sales

ESEM, with 47 years of activity and development, is the business school specializing in business areas of Sales and Marketing, with recognition in national and international companies.

By our classrooms and programs it has been more than 20,000 students on five continents.

Target

Provide the necessary tools for business development. These tools serve the dual function of Sales and Marketing Management.

With the theoretical methodology - ESEM practice, the student will be provided the adptación to new technologies, as necessary and requested today for a post of Sales, Marketing and Sales Manager.... [-]


Master In Marketing, Tourism Marketing And Revenue Management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Master in Marketing, Tourism Marketing and Revenue Management

The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry.

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student... [-]


Official Master's Degree in Marketing

ICADE Business School
Campus Full time 11 months October 2018 Spain Madrid

This official program offers specialist training to successfully lead a professional career in the field of marketing, sales and market research. The program is almost entirely taught in English given that complete competence in this language is an essential requirement to enter the labor market and develop a career. Some seminars, lectures or materials may be delivered in Spanish. [+]

The Official Master's Degree in Marketing (MSc in Marketing) is offered by the Faculty of Economics and Business Administration at Comillas Pontifical University through ICADE Business School.

This official program offers specialist training to successfully lead a professional career in the field of marketing, sales and market research.

The program is almost entirely taught in English given that complete competence in this language is an essential requirement to enter the labor market and develop a career. Some seminars, lectures or materials may be delivered in Spanish.

High employability. 100% of students are employed within 2 years after completing the Master's Degree, 85% within 6 months.... [-]


Master in Digital Marketing

Harbour.Space
Campus Full time Open Enrollment Spain Barcelona

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job. [+]

This program is taught in ENGLISH. The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]


Online Master In Digital Marketing With Specialty In E-commerce Or Sales

Instituto Europeo de Posgrado - España
Online Campus Part time 1500 hours Open Enrollment Spain Spain Online + 1 more

You will become a quoted Digital Marketing professional, learning, in a practical way and with the latest multimedia news, the strategies, techniques and tools of the current online environment. You will be expert in the latest trends and you will be able to successfully develop in any area of ​​Online Marketing. [+]

Why choose this Master

You will become a quoted Digital Marketing professional , learning, in a practical way and with the latest multimedia news, the strategies, techniques and tools of the current online environment. You will be expert in the latest trends and you will be able to successfully develop in any area of ​​Online Marketing.

Because it will allow you to specialize in an area of ​​extraordinary current and future potential , which will facilitate a broad professional projection.Because you will know how to respond to the new challenges that companies face in an environment in constant evolution.Because you will delve into the latest online marketing tools and trends and their business implications.Because we will teach you to manage the online presence of any entity.Because you will have a faculty from successful companies, with extensive experience and great professional prestige .Because it will provide you with the theoretical and practical knowledge necessary to generate proposals and innovative and competitive solutions to the new challenges that the digital age demands from companies.Because, as the protagonist of your training, you can choose to specialize in e-Commerce or Sales , giving a seal of value to your degree.Because you will obtain a double degree from the European Graduate Institute (IEP) and the Rey Juan Carlos University (URJC).Because you will be trained by an expert-trainer selected by Google to obtain the Google AdWords Certification (Shopping Advertising) .Program - 1,500 hours; 60 ECTS... [-]

Master in Digital Transformation

Castelldefels School of Social Sciences
Campus Full time 1 year September 2018 Spain Barcelona

The ASPIRE Master in Digital Transformation is a demanding program that provides the participant with the knowledge and skills necessary to exploit the digital environments in a business environment, always with a global vision of the business. [+]

For some years now, we have been globally immersed in the so-called digital age, a major and disruptive change in every aspect of our life. Business environment is no exception. The creation of companies that operate exclusively on the Internet has revolutionized the conventional way of conceiving the company, the strategy and the models of doing business. Thus, new cases of business success such as Google, Facebook, Twitter, Netfl ix or Spotify, among other OTTs, are digital natives. The rules of the game have changed and now any company or organization must know how new technologies aff ect the company, how to take advantage of them and how to use them to fi nd new opportunities or new competitive advantages.... [-]


Master in Innovation and Tourism Marketing Online

UCAM Universidad Católica San Antonio de Murcia
Online Part time 1 year September 2018 Spain Spain Online

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student. [+]

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student.

This online program is designed to be available completely online to those who want to advance their education profile while also maintaining their professional career and daily routines.

Students who wish to partake in this program must be a graduate of a tourism related study or have a degree at the university level in a different academic field.

Spain is the world's leading destination for holiday tourism, and the second most visited country in the world with the most World Heritage cities, the third in terms of natural areas declared Biosphere Reserves, or the country with the most Blue Flag beaches in the entire Northern Hemisphere.... [-]


Master in Digital Marketing & Customer Experience in Madrid

ESERP Business School
Campus Part time 1 year October 2018 Spain Madrid

Through a dynamic and active teaching method, you will be provided with up-to-date knowledge that will allow you to apply the latest techniques and tools. [+]

The educational content of the Master’s Degrees has been adapted to meet the requirements of the European Higher Education Area. They offer 60 ECTS credits, whereby guaranteeing an ongoing effort for the improvement of managerial skills and the optimal development of attitudes such as initiative, teamwork and critical thinking.

The Master’s Degrees at ESERP put special emphasis on the development of professional skills that are based on up-to-date knowledge, and that will enable the student to strategically put into practice the latest techniques and tools. To do so, we rely on a Faculty that is made up of expert professionals who bring the most relevant issues to the classroom regarding the current business sector.... [-]


International Master in Marketing - Bilingual

EADA Business School Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

This programme aims to boost your professional opportunities in the field of marketing, whether you aim to take your first steps in the profession or to accelerate your early career progression. [+]

Latest Professional Practice- International business trip to explore and experience real-world challenges- A specialised track to give you an edge in a growth area- The latest professional tools for data analysis and visualization- Classes taught by expert visiting professors from all over the world Corporate Connections- Faculty with extensive professional experience- Company visits and conferences- On and off-campus recruiting events and corporate presentations- Visiting alumni sharing their experience and expertise International Exposure- Faculty from all over the world- +50 nationalities in our student body- Exchange programme with +30 top-ranked partner schools Become bilingual- Access to professional positions requiring English language skills- Optional exchange programme in English with +30 schools- Networking plus with 250-300 classmates across all International Master programmes ... [-]

Online Master In Strategic Brand Management And Communication

LaBasad - Barcelona School of Arts & Design
Online Full time 1 year May 2019 Spain Spain Online

The Online Master in Strategic Brand Management and Communication of Fashion Brands offers an updated view of the latest trends in the sector. The objective of this master is to know the market in its entirety to connect fashion and consumer effectively, and translate what is trend into an attractive visual proposal. [+]

Online Master in Strategic Brand Management and CommunicationObjectives of the Master

The Online Master in Strategic Brand Management and Communication of Fashion Brands offers an updated view of the latest trends in the sector. The objective of this master is to know the market in its entirety to connect fashion and consumer effectively, and translate what is trend into an attractive visual proposal.

With the Online Master in Management and Strategic Communication of Fashion Brands of LABASAD , the complete cycle of fashion is managed, from the conceptualization of the product until it is placed in the store and entered into the customer's bag.

Acquire styling techniques when dressing.Establish the necessary foundations to develop a collection.Know the importance of marketing at the point of sale.Understand the whole ecosystem after the fashion business.Combining creativity, management skills and entrepreneurial attitudes.Expand the skills and abilities to work with innovation teams.Study plan# 1 Module - HISTORY AND ANALYSIS IN THE FASHION SECTORFashion history: fashion and trendsAnalysis and positioning in the fashion sector# 2 Module - COLLECTION PURSUIT: CREATE AND PREPARE COLLECTIONPreparation and design of collectionsFashion design manufacturing processesProduction managementMarketing and retail marketing strategiesRealization of the collection's LookbookRealization of the Fashion Film of the collectionStyling and other disciplines# 3 Module - DISSEMINATION OF THE COLLECTION: MARKETING AND COMMUNICATIONCreation of the brand imageAdvertising and media relationsCommunication and PR at Fashion eventsInfluencer and RRSS in the fashion sectorFinal Master ProjectAccess requirements... [-]