Masters Degree in Marketing in Spain

View Masters Programs in Marketing in Spain 2018

Marketing

Spain is a top destination for students seeking a Master in Marketing. It continues to attract students from around the world due to the high standards of academics, a learning environment that promotes creativity and innovation, and plenty of opportunity for cultural and social activities.  A Master of Marketing in Spain can give students the opportunity for professional and personal development.

Master of Marketing programs in Spain will provide students with a solid understanding of all business principles, with a strong emphasis in marketing. Students will take part in curriculum that explores topics such as e-commerce, strategic marketing, communication, international marketing, and consumer behavior. There are many opportunities for practical application of marketing principles, tools, and theories, to real world situations and students will also be expected to complete a masters thesis on a specialized field of marketing.

Does a Master of Marketing program in Spain sound interesting to you? If so, learn more by browsing the options below. If you find a Master of Marketing program in Spain for which you would like more information, simply complete the form and you will be connected directly with the university!

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Master in Digital Transformation

Castelldefels School of Social Sciences
Campus Full time 1 year September 2018 Spain Barcelona

The ASPIRE Master in Digital Transformation is a demanding program that provides the participant with the knowledge and skills necessary to exploit the digital environments in a business environment, always with a global vision of the business. [+]

For some years now, we have been globally immersed in the so-called digital age, a major and disruptive change in every aspect of our life. Business environment is no exception. The creation of companies that operate exclusively on the Internet has revolutionized the conventional way of conceiving the company, the strategy and the models of doing business. Thus, new cases of business success such as Google, Facebook, Twitter, Netfl ix or Spotify, among other OTTs, are digital natives. The rules of the game have changed and now any company or organization must know how new technologies aff ect the company, how to take advantage of them and how to use them to fi nd new opportunities or new competitive advantages.... [-]


Master in Revenue Management and Digital Marketing

Euroaula Barcelona
Campus Full time 12 months October 2018 Spain Barcelona

Tourism professionals need to specialize in new management models. Increasingly, hotels and other tourism companies, such as airlines and travel agencies, are claiming profiles of Revenue and Marketing Managers that will help them to maximize their income. This Master focuses on providing students with the Digital Marketing and Revenue tools needed to develop more effective strategies in this area and fulfill the increasing demand for professionals in that area. [+]

This Master focuses on providing students with the Digital Marketing and Revenue tools needed to develop more effective strategies in this area and fulfill the increasing demand for professionals in that area.

Programme Objectives Acquire a vision of Digital Marketing and Revenue Management from the perspective of business management. You will be capable of promoting the culture of Marketing and Revenue Management as an indispensable element of tourism management. Understand the procedures, tactics, and strategies of the Revenue Management and apply them to the reality of tourism management. Manage and anticipate demand adequately. Manage in a balanced way the commercialization and distribution of the different sales channels: direct channel vs. intermediary channels. Acquire the knowledge to face the needs of a tourism company, and especially of hotel companies and travel agencies. You will be updated with new marketing strategies in tourism companies. Acquire knowledge to design a specific marketing plan for a tourism company to improve its competitiveness. Key Tools ... [-]

Master Executive In Digital Marketing Management

Instituto Internacional de Marketing - Digital Business School
Campus or Online Full time 14 months October 2018 Spain Barcelona Madrid + 1 more

Currently to be competitive in any business it is essential to exploit its presence in digital environments. It is the most appropriate way to evolve as a company, both economically and strategically. [+]

Why This Mastre?

Currently to be competitive in any business it is essential to exploit its presence in digital environments. It is the most appropriate way to evolve as a company, both economically and strategically.

This executive master will turn you into a deep connoisseur of the digital business sector, with a theoretical base that will allow you to make the right decisions with criteria. You will be able to design and coordinate projects and business strategies.

goals"You will be able to devise and direct digital projects with guarantees of success"Have a broad and transversal vision of different digital business models.Gain a theoretical and practical basis to make the best decisions during the planning and execution of digital strategies.Acquire a strategic vision to coordinate teams effectively and achieve corporate objectives.Achieve the digital transformation of your company with guarantees.Who is it headed to?... [-]

Master In Marketing, Tourism Marketing And Revenue Management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Master in Marketing, Tourism Marketing and Revenue Management

The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry.

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student... [-]


Masters In Marketing Research

OBS Business School
Campus Full time Part time 12 months May 2018 Spain Barcelona Madrid + 2 more

With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]

Masters in Marketing Research

In the information society in which we live, development and proper use of quality information may represent the key competitive advantage over our competitors. We need to understand how they influence the social, cultural and psychological characteristics of our consumers in their decision-making and purchasing behavior.

The ultimate goal of the management and use of information should be aligned with the maxim of marketing meet and satisfy the needs and wishes of users and consumers. This involves having a thorough knowledge about their behavior, their motivations, what kind of influences are subject, preferences and perceptions.

With the Masters in Marketing Research and Customer Analysis OBS will learn how to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with senior executives, who will present experiences in designing and managing research projects in marketing and webinars with tool vendors in the industry.... [-]


Master in Marketing Management

ESIC Business & Marketing School
Campus Full time 12 months September 2018 Spain Madrid Barcelona Spain Online + 2 more

The Master in Marketing Management (MiM) is an innovative, academically sound, practice-driven, and marketing-focused program, reflecting the current challenges of the marketplace. By completing the MiM, participants will gain the key skills and knowledge to evaluate, manage and implement marketing strategies while strengthening their ability to face and solve complex challenges in an increasingly globalized marketing environment. In this context, the program has embedded in its curriculum a clear international approach enriched with the latest trends and developments in digital marketing; two pillars that represent the foundations for tomorrow’s marketing leaders. All teaching is delivered in English. [+]

The Master in Marketing Management (MiM) is an innovative, academically sound, practice-driven, and marketing-focused program, reflecting the current challenges of the marketplace.

By completing the MiM, participants will gain the key skills and knowledge to evaluate, manage and implement marketing strategies while strengthening their ability to face and solve complex challenges in an increasingly globalized marketing environment. In this context, the program has embedded in its curriculum a clear international approach enriched with the latest trends and developments in digital marketing; two pillars that represent the foundations for tomorrow’s marketing leaders. All teaching is delivered in English.... [-]


Master in Digital Marketing

Harbour.Space
Campus Full time Open Enrollment Spain Barcelona

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job. [+]

This program is taught in ENGLISH. The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]


Master In Communication And Political Marketing

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Campus Full time 1 year September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. [+]

OBJECTIVES:

Students who successfully pass this program:

They will improve their own professional profile in the area of ​​politics. They will acquire communicative strategies and techniques to apply them to political candidates. Working as election campaign or government communication advisors To become specialists in electoral marketing that promote the consulting as a work in the service of the political class. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Master in Digital Marketing & Customer Experience in Madrid

ESERP Business School
Campus Part time 1 year October 2018 Spain Madrid

Through a dynamic and active teaching method, you will be provided with up-to-date knowledge that will allow you to apply the latest techniques and tools. [+]

The educational content of the Master’s Degrees has been adapted to meet the requirements of the European Higher Education Area. They offer 60 ECTS credits, whereby guaranteeing an ongoing effort for the improvement of managerial skills and the optimal development of attitudes such as initiative, teamwork and critical thinking.

The Master’s Degrees at ESERP put special emphasis on the development of professional skills that are based on up-to-date knowledge, and that will enable the student to strategically put into practice the latest techniques and tools. To do so, we rely on a Faculty that is made up of expert professionals who bring the most relevant issues to the classroom regarding the current business sector.... [-]


International Master in Marketing - Bilingual

EADA Business School Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

This programme aims to boost your professional opportunities in the field of marketing, whether you aim to take your first steps in the profession or to accelerate your early career progression. [+]

Latest Professional Practice- International business trip to explore and experience real-world challenges- A specialised track to give you an edge in a growth area- The latest professional tools for data analysis and visualization- Classes taught by expert visiting professors from all over the world Corporate Connections- Faculty with extensive professional experience- Company visits and conferences- On and off-campus recruiting events and corporate presentations- Visiting alumni sharing their experience and expertise International Exposure- Faculty from all over the world- +50 nationalities in our student body- Exchange programme with +30 top-ranked partner schools Become bilingual- Access to professional positions requiring English language skills- Optional exchange programme in English with +30 schools- Networking plus with 250-300 classmates across all International Master programmes ... [-]

Official University Master's Degree In Marketing Direction Specialization In Strategic Communication

euncet Business School
Campus Full time 1 year October 2018 Spain Barcelona

A global environment, extraordinarily competitive and changing as the current poses new challenges to future managers and managers of the marketing, communication and sales-sales departments. [+]

Duration: 360 hours - 60 ECTS Start date: 10/08/2018 End date: 07/18/2019 Academic Year: from 09/01/2018 to 09/15/2019 Schedule: Tuesday, Wednesday and Thursday from 6:00 p.m. to 9:45 p.m. Teaching center : Euncet Business School - Terrassa Qualification: Official qualification by the UPC Director of the Master: Dr. David López Co-director : Dr. Jessica Lingan Academic information: a info.euncet.es

A global environment, extraordinarily competitive and changing as the current poses new challenges to future managers and managers of the marketing, communication and sales-sales departments.

The changes derived from the use of technologies and the successive changes in consumer habits have led to an increase in the demand for jobs related to marketing, the commercial field and communication. While it is true that this increase in specialties requires increasingly adapted profiles, it is no less true that the marketing and commercial management in the company must be characterized by an integrating vision that takes into account, in addition to a high degree of knowledge of the new technologies, an in-depth knowledge of consumer behavior to achieve competitive advantages in the long term.... [-]


Master in Digital Marketing

ESEI International Business School Barcelona
Online & Campus Combined Full time 1 year October 2018 Spain Barcelona

ESEI’s Master in Digital Marketing programme will equip you with the practical skills and knowledge required by start-ups and corporations all over the world. Perfect for results-oriented, creative professionals, this qualification will prepare you for success in the highly competitive field of online marketing. [+]

Become an expert in all aspects of digital marketing strategy and shape the future of business

ESEI’s Master in Digital Marketing programme will equip you with the practical skills and knowledge required by start-ups and corporations all over the world. Perfect for results-oriented, creative professionals, this qualification will prepare you for success in the highly competitive field of online marketing.

Situated in Barcelona, a world-renowned smart city and European top 5 start-up hub, ESEI’s Master in Digital Marketing programme is run in collaboration with Click360formacion, an official Google partner, and boasts tutors with entrepreneurial expertise and real-world industry insight.... [-]


Master In Branding And Brand Strategy

Seeway - Barcelona
Campus Part time 9 months October 2018 Spain Barcelona

In the Master's in Branding and Brand Strategy we will talk about the construction of brands through their strategic management. We will work on how it should be perceived, committing and offering a unique identity and experience. [+]

The global management of a brand as its own entity is today a determining factor for its success. Brands speak, listen, feel and interact with their environment permanently.

Only those brands that are based on a correct brand strategy remain in solid market positions.

In the Master's in Branding and Brand Strategy we will talk about the construction of brands through their strategic management. We will work on how it should be perceived, committing and offering a unique identity and experience.

SummaryCredits: 60 ECTSHours: Monday, Wednesday and Friday from 6:30 p.m. to 9:30 p.m.Modality: Presencial BarcelonaClass period: October to Junegoals

The Master in Branding and Brand Strategy makes you a professional specialized in the creation of brands, their strategy and values, their graphic representation and communication. The totally practical methodology will allow you to develop projects that respond to the current market needs. Throughout the program you will develop the concepts, techniques and strategies that bring personality to a brand, make it profitable and position it in a unique and harmonious way in their environment.... [-]


Master in Digital Marketing

HTL - International School Of Hospitality Tourism & Languages
Campus Full time 1 year April 2018 Spain Barcelona Madrid Valencia + 2 more

This one academic year intensive professional training program is designed to produce professionals in the field of Digital Marketing. This program is likely to be a particular benefit to students studying courses in hospitality, tourism, advertising, business, mass media, marketing, communication, public relations and related subjects where an appreciation of e-commerce, e-marketing, e-advertising, social media is required. Digital marketing is a professional field of practice that requires strong verbal and written communication skills, accuracy and attention to detail, excellent teamwork skills and at the same time able to work independently, capacity to carry multiple projects simultaneously, creative skills to provide innovative ideas, ability to work under pressure and respect deadlines, good knowledge of networking and analytical skills. [+]

Master in Digital Marketing with knowledge of Two Languages + In-company Internship

This one academic year intensive professional training program is designed to produce professionals in the field of Digital Marketing. This program is likely to be a particular benefit to students studying courses in hospitality, tourism, advertising, business, mass media, marketing, communication, public relations and related subjects where an appreciation of e-commerce, e-marketing, e-advertising, social media is required. Digital marketing is a professional field of practice that requires strong verbal and written communication skills, accuracy and attention to detail, excellent teamwork skills and at the same time able to work independently, capacity to carry multiple projects simultaneously, creative skills to provide innovative ideas, ability to work under pressure and respect deadlines, good knowledge of networking and analytical skills.... [-]


Intensive Master Brand Design

IED – Istituto Europeo di Design Madrid
Online & Campus Combined Full time 10 months February 2018 Spain Madrid

Do you ever wonder what brand excellence in design? Design a poster for an exhibition, an album cover or mobile applications, making the packaging of any product, layout and design a book, define the visual identity of a company and even make a fanzine, a piece of advertising or illustration involves in-depth knowledge of design tools, but also understand and manage aspects such as typography, shape, color, graphic production and application to different media (physical and online). [+]

DO YOU WANT TO BECOME A GRAPHIC DESIGNER OR MORE YOU WANT YOUR OWN FOOTPRINT LEAVE?

Saul Bass, the great master of design credits and posters of films like Alfred Hitchcock's Vertigo or The Seven Year Itch Billy Wilder, among others, revolutionized the advertising world cinema with their jobs. Milton Glaser, best known as the creator of the well-known symbol for the campaign I Love New York (I ♥ NY), was also responsible for the logo of DC Comics and worked for magazines like Paris Macht or Esquire. But many have been called to leave their mark on the world of design. The controversial Dalí created the logo of one of the most popular candies in the world, the Chupa Chups, and Beatrice Warde, the first typographer woman in the glorious days of the Arts & Crafts School, remains one of the great contemporary references.... [-]