Master's in Marketing in North America

View Masters Programs in Marketing in North America 2018/2019

Marketing

In order to successfully obtain a Masters qualification, you will need to obtain a number of credits by passing individual modules. Most taught Masters will have a number of core modules which you must take and pass in order to obtain the qualification. The assessment of research Masters is almost always entirely by a single dissertation module or project.

Marketing studies can help students learn about different aspects involved with the field of product and service promotion. Topics may include strategy development, economics, trends, pricing and target audience identification.

Spanning 23 countries, North America is continent filled with educational opportunity. Students have the opportunity to learn multiple languages and develop an understanding of vastly different cultures.

View all Master Programs in Marketing in North America 2018/2019

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time 1 year August 2019 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge + 9 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Get equipped with the marketing skills you need to stand out in a global marketplace.

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out.

Locations

Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation.

Your Master of International Marketing at a glance

Who is this program for?

Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing.... [-]


MS in Marketing

Baruch College, Zicklin School of Business
Campus Full time Part time 3 - 4 semesters September 2019 USA New York + 1 more

The Master’s in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepare you for a successful career in marketing. Our specialized concentrations in Digital Marketing, International Business, Marketing Analytics, and Marketing Management let you tailor your studies to your professional goals. [+]

The Master’s in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepare you for a successful career in marketing. Our specialized concentrations in Digital Marketing, International Business, Marketing Analytics, and Marketing Management let you tailor your studies to your professional goals.

Program Highlights 30 Credits Average completion 3 – 4 semesters Specialized concentration in Digital Marketing, International Business, Marketing Analytics, and Marketing Management Marketing Management Concentration

The Marketing Management concentration allows students to customize their program by choosing elective courses from any 9000-level courses in the Allen G. Aaronson Department of Marketing and International Business. Students may also take selected courses in statistics and computer information systems, which may require additional prerequisite courses that may be waived based on prior coursework.... [-]


Masters in business administration with marketing

Universidad Tecmilenio
Online Campus Full time 5 semesters July 2019 Mexico Mexico Online Chihuahua San Luis Potosi Culiacán Mazatlan Guadalajara Cancún Heroica Veracruz Puebla City Mérida Hermosillo Ciudad Obregón Santiago de Querétaro Durango Cuernavaca Mexico City Buenavista Monterrey Torreón Ciudad Juarez Villahermosa Nuevo Laredo + 22 more

Choose Tecmilenio University Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. [+]

Why this Master?

Choose Tecmilenio University

Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. To do business in any country, you need an overview of the world. Get it here. Just as there are successful business models, there are also effective educational models, such as ours. The social skills we will strengthen in you, will make you an expert in managing your sales team. We have interesting exchange programs.

Being part of the Tecmilenio University is better

Learn to work as a team and effectively. Increase your work experience. Specialize in the most profitable area. What do I get? ... [-]

Online Digital Marketing Manager Online Master (ISEFAC)

IONISx
Online Part time 18 months September 2019 France France Online Reunion (Fr.) Belgium Online Niger Algeria Online Mauritius Canada Online Martinique (Fr.) Congo ROC (Brazzaville) Online Madagascar Cote d'Ivoire Online Luxembourg French Guiana Online Liechtenstein French Polynesia Online Lebanon Gabon Online Gabon Lebanon Online French Polynesia Liechtenstein Online French Guiana Luxembourg Online Côte d'Ivoire Madagascar Online Congo Martinique Online Canada Mauritius Online Algeria Niger Online Belgium Reunion Online Switzerland Switzerland Online + 34 more

Become a complete marketing and communication manager, mastering the creative, productive and strategic aspects of all digital media. [+]

Become a complete marketing and communication manager, mastering the creative, productive and strategic aspects of all digital media.

WHY IS THIS MASTERE MARKETING ISEFAC ONLINE?

Do you have a commercial, marketing, communication or IT background? Master all facets of marketing and digital communication and become the strategic asset essential to the development of the company. Take control of the digital strategy and gain responsibility.

This diploma course focuses on the practical application of business skills and will allow you to acquire a synthetic vision of the evolution of digital marketing and to access the most sought after positions on the professional market.

TRADES... [-]

European Master in Management and Advertising Strategies

Ecole Supérieure Ouverte à Distance
Online Full time Part time 2 years Open Enrollment France France Online Belgium Belgium Online Switzerland Switzerland Online Luxembourg Luxembourg Online Lebanon Lebanon Online Martinique (Fr.) Martinique Online Reunion (Fr.) Reunion Online Guadeloupe (Fr.) Guadeloupe Online Mauritius Mauritius Online Canada Canada Online Algeria Algeria Online Tunisia Tunisia Online Morocco Morocco Online French Guiana French Guiana Online French Polynesia French Polynesia Online + 29 more

You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society today. [+]

You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society today.

Your Profile

Faculty of listening, dialogue and contact, sensitivity of the digital world, mastery of social media, creative and persuasive.

Acquire the following skills:

Identify out additional media strategies Make a choice among non-media technology Establish a media planning Know how to program in advertising investments Understand the various stages of the graphic chain How to select an audiovisual production agency Develop a communications strategy Master the different types of communication Knowledge of the legal aspects related to trades communication Of protecting a digital identity Design a digital strategy Pilot a project involving several actors of the Web ... [-]

Master in marketing digital

ADEN Business School
Online February 2019 Argentina Mendoza Panama Panama City Colombia Bogotá Medellín Guatemala Guatemala City Ecuador Quito Costa Rica San José El Salvador San Salvador San Miguel de Tucumán Honduras San Pedro Sula Tegucigalpa Bolivia Santa Cruz de la Sierra Dominican Republic Santo Domingo Paraguay Asuncion Nicaragua Managua Chile Santiago Peru Lima Mexico Buenavista Buenos Aires Cali Spain Barcelona Madrid Barreal Resistencia Neuquen + 37 more

The Master in Digital Marketing is designed for completed 100% online, wide flexitime, absolute geographic independence. [+]

THE MASTER IN MARKETING DIGITAL It has been designed for a completed 100% online wide flexitime absolute geographic independence

The digital revolution currently requires growing companies adaptation and presence in different media business ecosystem that develops Internet. Throughout the master you get the skills and abilities to achieve from digital tools strategies and traffic generation, customer acquisition and retention. You can also manage your ranking and reputation through search engines and social networks, as well as management from the website. This program presents a hierarchy of topics starting from the fundamental aspects of digital marketing expertise concluding with strategic applications in the digital environment for enterprises creating added value, differentiation and competitiveness. A special feature of this focused, in addition to the importance of content and didactic applied to teaching-learning master is that it has a pragmatic approach throughout training adding to the educational process development Professional Workshops and campaign simulation in digital environments. Master Digital Marketing has been developed based on the current needs of companies and their adaptation to the management of consumers and potential customers via the Internet. Achieves professionalization of participants as it has content and working practices adapted to the reality of the moment. In short, you know make the most of the opportunities of digital environments.... [-]


Gmcm - master in business management and marketing

ISEAD Business School
Online Part time 13 months October 2018 Colombia Bogotá Spain Madrid USA Miami + 4 more

This program provides the practical and theoretical knowledge necessary for effectively develop business and marketing efforts that require companies. [+]

The Master in Business Management and Marketing provides the skills and precise theoretical to effectively develop business and marketing efforts that require businesses: consumer awareness, competitive advantage, positioning, channel, etc.

Addressed to

Professionals who wish to broaden their knowledge in the area of ​​Marketing with the aim of: - Develop a career in a marketing department companies products or services to the consumer. - Getting into the new approaches and techniques Marketing for eventual specialization in one of these areas for the future.

Case Method

Methodology: Online

Duration: 730 hours of training (12 months)

Intakes: February, June and October... [-]


Master in marketing and sales

ADEN Business School
Online Full time February 2019 Argentina Mendoza Panama Panama City Colombia Bogotá Medellín Guatemala Guatemala City Ecuador Quito Costa Rica San José El Salvador San Salvador San Miguel de Tucumán Honduras San Pedro Sula Tegucigalpa Bolivia Santa Cruz de la Sierra Dominican Republic Santo Domingo Paraguay Asuncion Nicaragua Managua Chile Santiago Peru Lima Mexico Buenavista Buenos Aires Cali Spain Barcelona Madrid Barreal Resistencia Neuquen + 38 more

The Master in Marketing and Sales has been designed for a completed 100% online, wide flexitime, absolute geographic independence [+]

THE MASTER IN MARKETING AND SALES It has been designed for a completed 100% online wide flexitime absolute geographic independence

It has 9 specific modules of the disciplines of marketing and sales, which will allow the creation of memorable experiences that enhance the loyalty of your customers.

GOALS

At the end of the completed Master Marketing and Sales, the participant will have achieved the following transfer targets:

Change the way we do marketing companies Knowing the process of creating demand Learn to apply neuromarketing in decision-making Determine different social behaviors and how communities are formed Apply different forms of experiential marketing Develop an action plan relational Design and implement a successful Value Proposition Understanding the commercial phenomenon, from understanding and strategy development management experience Define and develop tools for business management Implement a business plan with a strong emphasis on selling Evaluate the role of the parts of the plan, as well as the impact of each decision on the implementation and commissioning Review, evaluate and improve sales management practices within the company Plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on results recipients ... [-]

MA in Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15 months October 2018 Venezuela Caracas Panama Panama City China Shanghai Colombia Bogotá France Paris Mexico Buenavista USA New Orleans + 12 more

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.

Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.

Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

What does the Master in Marketing?... [-]


MBA - International Marketing

Universidad Regiomontana
Online Part time July 2019 Mexico Mexico Online Monterrey

The graduate of the MBA will have an integral formation of knowledge, skills, attitudes and values ​​to manage resources in technological, human and strategic management towards achieving the goals of the organizations contexts. The professional profile suggests the formation of an executive with critical thinking to use his management skills to manage the processes of institutions ... [+]

MBA - International Marketing

The graduate of the MBA will have an integral formation of knowledge, skills, attitudes and values ​​to manage resources in technological, human and strategic management towards achieving the goals of the organizations contexts.

The professional profile suggests the formation of an executive with critical thinking to use his management skills to manage the processes of institutions optimally trained to formulate, implement, evaluate and predict changes that characterize the new environments of participation, synthesis will ecazmente an executive able to lead the organization in an environment of national and international competitiveness.

With a strategic vision and a solid theoretical and practical knowledge of senior management and leadership to generate solutions to problems of different sectors of the economy, designing and implementing strategies within a framework of sustainable development preparation.... [-]


Master (MSc) Fundraising Management

School Of Professional Studies - Columbia University
Campus Full time Part time 3 - 12 semesters September 2019 USA New York + 1 more

The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers. [+]

The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers.

The world of nonprofits is growing – both in size and influence. The thousands of causes and the millions of organizations that serve those causes, in the United States and across the globe, need people to lead and to secure financial support. The Fundraising Management program here at Columbia is your portal to taking part in what many feel is the most important of society’s sectors – the one that furthers philanthropy, the love of humankind.

The need for fundraising professionals and nonprofit leaders to distinguish themselves has increased. Organizations constantly seek individuals with a thorough understanding of the philanthropic marketplace, a mastery of key fundraising techniques, and comprehensive management skills. Because of this demand for highly skilled development personnel, salaries are among the highest in the sector.... [-]


Master in Marketing and International Business

University of the Americas Puebla (UDLAP)
Campus Full time July 2019 Mexico Puebla City

The Master in Marketing and International Businesses is a graduate studies option for people who already hold degrees in Business Administration and related areas that are looking for an alternative to the conventional MBA (Masters in Business Administration) for graduate studies. [+]

Masters in Marketing and International Business

Companies are experiencing a growing demand for people trained in the field of marketing, especially with an orientation towards international business, who possess the necessary knowledge, capacities, and attitudes to evolve effectively in their field and to lead change in an increasingly competitive globalized economy. In this globally competitive context, the Universidad de las Américas, Puebla, through its School of Businesses, offers a Masters in Marketing and International Business to address this opportunity. The program focuses on strategic direction in an international environment and the analysis of different processes organizations go through which lead them eventually to discover new national and international markets. Their success depends on the quality of their strategic planning, achievement of objectives, deployment of recourses as well as members’ motivation and commitment.... [-]


Master of Management in Social Media Marketing

Chancellor University
Online Full time Part time 12 - 18 months September 2019 USA Cleveland + 1 more

Chancellor University offers a Masters of Management in Social Media Marketing. This program is designed to give the working professional the opportunity for a flexible, real-world education. [+]

Master of Management in Social Media Marketing

Chancellor University offers a Masters of Management in Social Media Marketing. This program is designed to give the working professional the opportunity for a flexible, real-world education. Classes are small, interactive and entrepreneurial in nature. The required core of courses consists of upper-level courses that prepare students who are interested in professional development or career advancement in challenging and dynamic careers within the criminal justice field.

Advantages of a Masters of Management in Social Media Marketing from Chancellor University:

One of the most affordable Online MBA programs available today Learn innovative Social Media Marketing practices from academically accomplished instructors and industry experts Chancellor University is accredited by The Higher Learning Commission and a member of the North Central Association. Earn your Master of Management in Social Media Marketing in as few as 18 months (two courses per 8-week term) Chancellor merges theory and practice so you can use tomorrow what you learned in class today 100% online program using the flexible Angel/Blackboard platform No GMAT or GRE required TBD ... [-]

Master in Business & Marketing

UTH Florida University
Online Full time Part time 14 - 16 months Open Enrollment USA Tampa + 1 more

The Master in Business & Marketing program develops, in particular, the areas of general management and marketing. Special emphasis is placed on marketing and the components necessary to develop a market strategy such as product development, pricing, market analysis, advertising, promotion, sales force management and brand management.

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Program Objective

The Master programs develop the tools and skills that students will need in the business world. Upon completion of this program students are able to: ascertain an organization’s financial situation; develop plans to further development; analyze external economic and market factors that impact the organization; apply quantitative methods to aid decision making and; present findings and recommendations to the ultimate decision-makers while considering legal and ethical implications.

Program Description

All courses are taught utilizing the case method which immerses the students in actual situations faced by real enterprises and requires students to derive, present and defend solutions among alternatives presented by fellow students. This method involves active student participation and stimulates the development of critical thinking. The program develops skills in the areas of accounting, finance, marketing, operations, human resources and economics among others. The Master in Business & Marketing program develops, in particular, the areas of general management and marketing. Special emphasis is placed on marketing and the components necessary to develop a market strategy such as product development, pricing, market analysis, advertising, promotion, sales force management and brand management. All Master programs require 42 credit hours for graduation. Students are expected to enroll in 12 credit hours per semester which would allow completion of all requirements in about 14 to 16 months if enrolled continuously. The cost of tuition for the programs is $5,880.... [-]


Master in Marketing

University of the Americas Puebla (UDLAP)
Online Part time 2 years July 2019 Mexico Puebla City

The student will learn about tools and techniques to identify the wishes of the consumer, and be able to analyze and construct scenarios with particular market situations.

[+]

Master of MarketingThe program's objective is the holistic and systemic study of marketing as the discipline that drives and coordinates the efforts and abilities of an organization to relate itself with its markets and its environment. The student will learn about tools and techniques to identify the wishes of the consumer and be able to analyze and construct scenarios with particular market situations.

This program pretends to harmonize the main schools of thought of marketing, based on three principles:

It studies the duality of the target market /offer of the enterprise as the way to propose and make just exchanges that allow long-term relationships. It analyzes the involved actors that have an impact and participate in the exchanges: enterprise, clients, employees, and society. It includes two fundamental approaches to marketing: The qualitative/creative approach that refers to innovation and communication, and the qualitative/statistical approach that centers on the market analysis and research. ... [-]