Master's Degree in Marketing in China

Search Masters Programs in Marketing in China 2017/2018

Marketing

A masters is awarded to students who have completed postgraduate level study in a specific field of study or area of professional practice while demonstrating a high level of mastery during the process.

Marketing studies can help students learn about different aspects involved with the field of product and service promotion. Topics may include strategy development, economics, trends, pricing and target audience identification.

China, officially the People's Republic of China, is a sovereign state located in East Asia. It is the world's most populous country, with a population of over 1.35 billion.

Top Master Programs in Marketing in China 2017/2018

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time 1 year August 2018 China Shanghai

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Best Masters in Marketing in China 2017/2018. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the best... [-]

Master in Luxury Packaging Design

Istituto Marangoni
Campus Full time 1 year October 2017 China Shanghai

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury... [+]

Master in Luxury Packaging Design

 

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury oriented" markets or brands that seek to achieve a unique positioning in the cluster of luxury goods. The presentation of a portfolio and good knowledge of Adobe Photoshop, Illustrator and Indesign are prerequisites for the course. The objective is to create art directors and brand designers with a rich knowledge and informed viewpoint of creative and strategic approaches to position appropriately a brand through the communication in luxury packaging.Starting from the study of the basic techniques of 3D modeling, the curriculum explores the use of materials and visual communication, focusing on the characterisation of font types and key visuals. Following an overview of the historical and social-cultural developments of luxury goods, the learning will lead to the analysis and definition of brand values ​​for the target market. This course focuses on the advanced virtual modeling techniques and papermaking technologies available to designers as well as the graphic design aimed at luxury packaging and the identification of latest styles and trends in the world of Luxury oriented products.Acquiring strategic skills in order to build brand personality in the field of luxury, the student will be involved in the creation of a new concept of a Luxury brand product through the briefing phase with the client, building a strategic and practical application of 3D modeling techniques, and advanced prototyping.... [-]


MA In Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15 months October 2017 China Shanghai

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing

 

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.

 

Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.

 

Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

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