Masters Degree in Marketing in Brazil

Search Masters Programs in Marketing in Brazil 2018/2019

Marketing

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

The field of marketing is a dynamic business area that is concerned with the satisfaction of people’s wants and needs. Marketing studies can teach individuals how to see things from the perspective of the consumer and to implement the appropriate marketing strategies.

In Brazil, there are three types of degree: Bachelors - takes between four to six years to complete and students can work as teachers after finishing four years of research. Masters - takes one to two years to achieve; Doctoral/PhD - the highest degree you can study and takes three to four years to achieve. These three degrees loosely correspond to the three cycles of the Bologna Process - the European system of higher education. This means that if you have achieved an undergraduate degree at a European university, you should be qualified to achieve a Masters in Brazil.

Top Master Programs in Marketing in Brazil 2018/2019

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Graduate in branding experience

IED – Istituto Europeo di Design Sao Paulo
Campus Full time 18 months March 2019 Brazil São Paulo

We live in a world governed by brands and their strategies. The areas of Management, Marketing, Communication and Design converge in the approaches of Branding to unveil the complex phenomenon of consumption and relations of exchange, with great opportunities. [+]

BECAUSE?

We live in a world governed by brands and their strategies. The areas of Management, Marketing, Communication and Design converge in the approaches of Branding to unveil the complex phenomenon of consumption and relations of exchange, with great opportunities.

FOR WHOM?

For professionals looking to broaden their knowledge or direct their careers to the promising area of ​​Branding, developing strategies, plans and actions to build, manage and communicate brand values, attributes and contents.

HOW IS IT?

"Marks, not products," said journalist and writer Naomi Klein in the controversial "No Logo" as a way of criticizing what would then be the renaissance of marketing now as a form of product significance.... [-]


Masters in consumer behavior

ESPM
Campus Part time March 2019 Brazil São Paulo

The main purpose of the Master Program in Consumer Behavior (MPCC) is to train professionals capable of understanding the role of consumption and consumers in contemporary society, highlighting their social and cultural foundations with the aim of contributing to the increase of the competitiveness of organizations and improvement of collective well-being. [+]

goal

The main purpose of the Master Program in Consumer Behavior (MPCC) is to train professionals capable of understanding the role of consumption and consumers in contemporary society, highlighting their social and cultural foundations with the aim of contributing to the increase of the competitiveness of organizations and improvement of collective well-being.

There are two specific objectives:

Develop skills in interpreting, analyzing and evaluating consumer decisions. To promote the verticalization of knowledge about marketing / consumption relations aimed at preparing professionals to work in the areas of marketing and consumption with the application of knowledge in market situations as well as in research. Area of ​​concentration: consumer behavior ... [-]