Master Program in Marketing in Asia

View Masters Programs in Marketing in Asia 2018

Marketing

A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.

Marketing studies can help students to become professionals in the industry, teaching them how to help businesses successfully promote and sell products through the use of marketing strategies, trend analysis, research and pricing.

Students who complete a part of their degree in Asia are growing in numbers. Currently, the second and the third biggest economies are in Asia. Without limitation, students have described their time in Asia as the best experience of their lives. Today, three of the four most populated countries of the world are in Asia: China, India, and Indonesia.

View all Master Programs in Marketing in Asia 2018

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time 1 year August 2018 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge + 9 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Masters in Marketing in Asia 2018. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the best marketing... [-]

Specialized Master in Marketing

ESA Business School - Ecole Supérieure des Affaires
Campus Full time 18 months October 2018 Lebanon Beirut United Kingdom London + 2 more

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions. [+]

MSM: Specialized Master in Marketing

Specialized curriculum in Marketing Target: Holder of a master’s degree Minimum experience: 2 years Language: French

Objective

Train marketing and communication professionals to master and deepen their knowledge of the necessary theories and tools for the evolution of their functions.

Two international diplomas Specialized Master in Marketing and Communication from the ESA Specialized Master in Marketing and Communication from ESCP Europe Course structure

Duration: 18 months Courses are held one week out of every three, from Tuesday to Friday from 4:00 P.M. to 8.30 P.M. and on Saturday from 9:00 A.M to 1.30 P.M.

Fees

Tuition: 18600 USD... [-]


M.Des. in Strategic Design & Brand Leadership

Srishti Institute of Art, Design and Technology
Campus Full time 2 years July 2018 India Bangalore

The Postgraduate Program in Strategic Design and Brand Leadership fosters a Design and Strategic Leader with agile professional abilities, who is meaningfully resourceful and process oriented in the field of design strategy and brand leadership. This program combines the framework of design thinking with branding and leadership skills into a design strategy methodology. [+]

Masters in Marketing in Asia 2018. M.Des. in Strategic Design & Brand Leadership The Postgraduate Program in Strategic Design and Brand Leadership fosters a Design and Strategic Leader with agile professional abilities, who is meaningfully resourceful and process oriented in the field of design strategy and brand leadership. This program combines the framework of design thinking with branding and leadership skills into a design strategy methodology. The key differentiating-factor in Postgraduate level design strategy program is its leadership building academic component. The course aims to develop leadership capacity by increasing your own understanding of the domain of Design and to close the gap between this understanding and meaningful action. This academic approach makes you a change agent for future challenges in design across cultures and borders. This transformational learning and practice process will enable you to set clear directions for you to move forward in your career. If you enroll in this course with a background or keen interest in a specific domain such as art, design, media, business, economics, engineering, management, finance, you could move towards a focused development plan to augment your career by integrating design thinking and strategic design. This course will enable a graduate of any discipline to acquire, assimilate and practice their domain knowledge with added set of capabilities by applying design thinking and strategic branding to achieve leadership level in any marketing oriented industry, business or service. Disciplines The Postgraduate Program in Strategic Design and Brand Leadership professionals are fostered through design process in... [-]

MA in Marketing

Kadir Has University
Campus Full time September 2018 Turkey Istanbul

Master of Arts program in Marketing is designed as an innovative program emphasizing the fundamental topics of marketing like consumer behavior and brand management as well as entrepreneurship and services marketing. The competence targets of the program involves skills to design and implement effective solutions in different business environments and changing economic climates. [+]

Master of Arts program in Marketing is designed as an innovative program emphasizing the fundamental topics of marketing like consumer behavior and brand management as well as entrepreneurship and services marketing. The competence targets of the program involves skills to design and implement effective solutions in different business environments and changing economic climates. In that, special emphasis on services and entrepreneurship by our Faculty is a distinguishing factor while developing and improving professionals’ skills. In the MA program in Marketing, as a common element of all programs offered by the KHas Business School, learning is considered as a holistic process over time and across space; it begins in the core and elective courses delivered in-class and continues during project work, meetings with speakers renowned in their fields and communication among alumni. This is believed to establish a strong bridge between theory and practice. The innovative perspective of the MA program in Marketing endows participants with skills to develop new visions of marketing. The participants are believed to serve as managers and advanced specialists at both private and public sector institutions. At the same time, participants with an academic orientation are provided with a sound knowledge of methodology and toolset to create new knowledge in their fields. Problems encountered in professional life are often ill-defined; compared to usual textbook problems they require creative solutions against the quite limited amount of preliminary information. This transforms problem solving from a solely technical procedure to an art. To provide program participants with such an... [-]

MSc in International Marketing Management

Peter the Great St. Petersburg Polytechnic University
Campus Full time 2 years September 2018 Russia St. Petersburg

The international degree program is implemented by the Institute of Industrial Economics and Management of SPbPU in cooperation with ESB Business School, Reutlingen (Germany). [+]

The international degree program is implemented by the Institute of Industrial Economics and Management of SPbPU in cooperation with ESB Business School, Reutlingen (Germany). Training methods: lectures and seminars, interactive presentations, case studies, computer business simulation game, research project.

Courses in SPbPU Business English language International business law / Business ethics Managerial economics Organization theory Entrepreneurship Intercultural management / International human resource management Research methods in management International trade International market research (in foreign language) International marketing management International controlling Organizational and managerial practice Modern strategic analysis Corporate finance Industrial marketing International standards of production management / International purchasing and supply chain management International logistics / Sales management Research work Key Points the course is entirely delivered in English; opportunity to participate in Double Degree Programs with top-ranked European Business Schools; contemporary teaching techniques, case studies and workshops; the program is carried out in partnership with leading Business Schools; regular participation in seminars, conferences and forums; international contacts for future career at top positions; analytic, creative and systematic thinking skills development; cross-cultural studies and other extracurricular activities at the University; scholarships to study abroad in English in one of the European partner universities (a semester or a summer school). [-]

Master in Marketing, Management, Communication & Media

Paris-Sorbonne University Abu Dhabi
Campus Full time 18 months September 2018 United Arab Emirates Abu Dhabi

The 18-month Master’s in Marketing, Management, Communications and Media prepares students for career opportunities in diverse fields across the world. The classes combine theoretical knowledge, business, professional and operational methodologies, so as to expand analytic and conceptualisation capacity, preparing for work in an international [+]

Overview The 18-month Master’s in Marketing, Management, Communications and Media prepares students for career opportunities in diverse fields across the world. In today’s evolving marketplace, innovation communication strategies are imperative to enhance individual and national development. With rapid globalization, the current economic environment faces many challenges including changing consumption patterns, increasing competition, talent retention, shifting media platforms, transforming trends in the digital age and socio-cultural issues. As a result, business firms and government entities require their products and services to be deeply linked to communications and social changes. This course will enable students to develop communications, brand, media and management strategies, as well as evaluate them using the right methodologies. This cohesive multi-disciplinary programme covers varied topics crucial for our student’s future careers as key influencers. Students will improve decision-making skills as they learn how to identify new market segments, develop content for different media formats, establish distinctive brand positioning, draft HR policies and manage human assets and communications strategies as well as apply data to craft compelling messages and seamlessly handle critical PR situations. Our faculty is composed of distinguished professors and lecturers from Paris-Sorbonne and the CELSA Graduate School of Communication who have achieved worldwide acclaim and impart a thorough knowledge of Marketing, Management, Communications and Media. International recognition Paris-Sorbonne University Abu Dhabi provides the combined experience of three globally renowned French universities including Paris-Sorbonne University, Paris-Descartes University and Pierre and Marie Curie University. This rich heritage of joint excellence is now available in Abu Dhabi under the... [-]

Master of Science in Marketing Management

United International Business Schools
Campus Full time Part time 1 - 2 years September 2018 Belgium Antwerp Brussels Japan Tokyo Spain Barcelona Madrid Switzerland Zurich Lausanne Netherlands Amsterdam Italy Milan Geneva + 15 more

The MA - Master of Arts in Marketing Management program is taught entirely in English. Students are required to complete 27 courses for 54 credits and a final comprehensive thesis for 6 ... [+]

Masters in Marketing in Asia 2018. CORE COURSES IN MARKETING MANAGEMENT Level 500 GCCMM501 - Analyzing Marketing Opportunities (2) GCCMM502 - Planning Marketing Programs (2) GCCMM503 - Developing Marketing Strategies (2) GCCMM504 - Strategic Management (2) GCCMM505 - Applied Consumer Behavior (2) GCCMM506 - Sales Management (2) GCCMM507 - Brand Management (2) GCCMM508 - Creative Advertising (2) Comprehensive Cases in Marketing Management (2) Research Project in Marketing Management (2) Level 600 Thesis in Marketing Management (8) Capstone Project in Marketing Management (4) (for Dual Master students only) Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program,... [-]

Master in Marketing Management

Takming University Of Science And Technology
Campus Full time September 2018 Taiwan Taipei

The Department of Marketing Management was established in 2004 and due to the increased business activities of trade shows and conventions around the world in recent years, the Division of International Convention, Exhibition and Tourism Management was founded in 2009. [+]

Master in Marketing Management Introduction The Department of Marketing Management was established in 2004 and due to the increased business activities of trade shows and conventions around the world in recent years, the Division of International Convention, Exhibition and Tourism Management was founded in 2009. The Graduate School of Services and Operation Management which was established in 2007 joint the Department of Marketing Management in 2011. Currently the Department offers two master programs. Goal The goal of this department is to provide and strengthen students with professional knowledge and capabilities in marketing and international marketing management field. Objectives & Curriculum The objective of the department is to educate students with professional marketing knowledge and capabilities. Students are expected to manage marketing activities related to B2C and B2B. The curriculum includes the basic management courses and professional courses, consumer behavior module and business marketing module. In addition, the department offers courses such as foreign language, information system and assistance with the preparation for professional certificates. Practical training courses in summer break or within the semester is one of the cores of the Department. These include being a trainee in corporations, visiting corporations and working with industry-cooperation projects. In the final year, in order to combine theory and practical learning, students also need to complete a graduating project. Opportunities after undergraduates Post-Graduate Program: Based on students' interests or career planning, they could choose either to pursue the master program offered by the Department or other universities. Employment: Public service officials, project management... [-]

Master in Marketing

Rostov State University of Economics
Campus Full time Part time 2 years September 2018 Russia Rostov-on-Don Moscow + 2 more

Master in Marketing postgraduate program focuses on analytical and research training through advanced studying of research issues in various marketing spheres. [+]

Masters in Marketing in Asia 2018. Master in Marketing Master in Marketing postgraduate program focuses on analytical and research training through advanced studying of research issues in various marketing spheres. The course offers the exploration of contemporary reality of marketing management and its best practice. Educational activities such as master classes with leading experts, case studies, using real companies marketing experience in research papers are widely applied. A successful Master in Marketing program graduate is an up-to-date specialist in management of enterprise marketing activity, capable of building product and price strategy and tactics in the industrial and consumer sectors. The graduate is to be familiar with using the methods of collecting market information, quantitative and qualitative research, marketing analysis of consumer behavior and building an effective brand strategy, management of marketing communications, with the aim of positioning the company for various market segments, sectors and industries. Core modules: Psychology Computer technologies Strategic and Innovation management in commerce Modern technologies for commerce Strategic marketing Advertising management Data support for marketing decision making Assessment of investment projects for marketing Strategic and operational marketing planning Sales psychotechnics Modern marketing communications Commodity and goods expertise management Business project design for commerce Elective Modules: Management for Business-to-Customer service Commerce infrastructure issues of national economy Price policy Outsourcing in commerce Marketing in global context Risk analysis for commerce Multivariate statistics Creative marketing Legal environment of marketing BTL activities management Point-of-Sale Advertising [-]

Master in Luxury Packaging Design

Istituto Marangoni
Campus Full time 1 year October 2018 Italy Milan France Paris United Kingdom London China Shanghai + 6 more

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury... [+]

Master in Luxury Packaging Design

Aimed at candidates who already have a degree in graphic design, product or similar work experience. The teaching is for those who work in specific "Luxury oriented" markets or brands that seek to achieve a unique positioning in the cluster of luxury goods. The presentation of a portfolio and good knowledge of Adobe Photoshop, Illustrator and Indesign are prerequisites for the course. The objective is to create art directors and brand designers with a rich knowledge and informed viewpoint of creative and strategic approaches to position appropriately a brand through the communication in luxury packaging.Starting from the study of the basic techniques of 3D modeling, the curriculum explores the use of materials and visual communication, focusing on the characterisation of font types and key visuals. Following an overview of the historical and social-cultural developments of luxury goods, the learning will lead to the analysis and definition of brand values for the target market. This course focuses on the advanced virtual modeling techniques and papermaking technologies available to designers as well as the graphic design aimed at luxury packaging and the identification of latest styles and trends in the world of Luxury oriented products.Acquiring strategic skills in order to build brand personality in the field of luxury, the student will be involved in the creation of a new concept of a Luxury brand product through the briefing phase with the client, building a strategic and practical application of 3D modeling techniques, and advanced prototyping. The project... [-]


Master in Management in International Marketing

Peoples’ Friendship University of Russia
Campus Full time 2 years September 2018 Russia Moscow

The Master’s program "International Marketing" was introduced at the Economic Faculty in 2008. After establishing the Chair of Marketing in 2009 the Program was significantly refined and updated: its practical value was increased, the possibility of international education in the partner universities was added. [+]

Master in Management in International Marketing

Period of studies: 2 years ECTS credits: 120 Language: English

 

Program description

The Master’s program "International Marketing" was introduced at the Economic Faculty in 2008. After establishing the Chair of Marketing in 2009 the Program was significantly refined and updated: its practical value was increased, the possibility of international education in the partner universities was added. Successful graduation leads to a state diploma awarding master's degree.

The main purpose of the master's program is to train highly skilled, senior staff of companies in the field of marketing and staff.

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Master Marketing Techniques Of Modern Business

Moscow State University of Economics, Statistics and Informatics MESI
Campus Full time Part time 4 - 5 semesters September 2018 Russia Moscow + 1 more

The need for marketing dictated by the market: modern and actively developing markets characterized by a sharp intensification of competition. In acute struggle for any client [+]

Graduate Marketing technologies of modern business

 

Language: Russian The need for marketing dictated by the market: modern and actively developing markets characterized by a sharp intensification of competition. In acute struggle for the client of any company requires professionals in the field of marketing and marketing management. The need for marketers with a master's degree is growing in all sectors. "In the foreign, international and Russian companies, most Western-style multi-function demand marketers, who can take responsibility for the company's positioning in the market, using all possible marketing and advertising tools, depending on the budget or lack thereof." The program meets the requirements of companies to professional competence marketing manager in today's job market, and offers a range of knowledge in the field:... [-]


Marketing

Siberian State Aerospace University SibSAU
Campus Full time September 2018 Russia Krasnoyarsk

The objective of the master's degree program «Marketing» is a training of specialists who are able to carry out independent analytical and educational research [+]

Marketing

 

The objective of the master's degree program «Marketing» is a training of specialists who are able to carry out independent analytical and educational research and institutional and management activities in solving conventional marketing problems.

 

The learning allows students to acquire expertise in conducting marketing research within wide range of directions, conducting marketing analysis of a market state and developing company's marketing strategy.

 

Students who have successfully accomplished the master's program are able to occupy position of a marketing manager, marketing department head, marketing director in various business fields. Continuation of scientific work in postgraduate study is possible.... [-]


MA In Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15 months October 2018 Venezuela Caracas Panama Panama City China Shanghai Colombia Bogotá France Paris Mexico Mexico City USA New Orleans + 12 more

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing

 

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.

 

Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.

 

Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

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Master Program in Marketing

State University of Management
Campus Full time Part time 30 months September 2018 Russia Moscow + 1 more

State University of Management,Master Program in Marketing, in Moscow, Russia.The Master Program in Marketing providing preparation to highly skilled managers in the field of marketing for experts with higher education. [+]

Master Program in Marketing provides with a Preparation of highly skilled managers in the field of marketing for experts with higher education.

 

 

Program Structure

 

Scientific basis for business and management

• Legal basis for management activity• International business• Economic aspects of management activity• Research methods in management• Finances and accounting for managers• Organizational behavior• Logistics

 

Vocational disciplines

• General management• Strategic management• Operational management• Marketing• Change and project management;• Human resources management;• Information resources and business communication... [-]