Marketing is one of the more diverse areas of business study, featuring experts in a range of related fields such as management, psychology, strategy, research, sociology, broadcasting, publication, publicity, ethics, distribution, service and more. Master of Marketing programs build on students' foundational business knowledge, highlighting the key concepts of marketing such as effectiveness, segmentation, activation, dominance, pricing, service, retail, brand management and more. Further, several Master of Marketing programs allow students to specialize in a certain area or field that is most pertinent to their personal career goals. Such specializations may include International Marketing, Social Media, Publicity, Communication, Strategic Marketing, Sales Management, Interactive Marketing and more.
To read more about how you can apply for a Master of Marketing program at one of the featured universities and institutions listed below, simply click on the links below!
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]
The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]
The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to ... [+]
Master in Marketing and Sales Management
The marketing of products and services are faced with increasingly demanding consumers and new distribution channels. The new information technologies energize all market players, dominate serves to provide a competitive response in a global environment and local time.
The Full Time Master Program in Marketing and Commercial Management of EAE Business School offers the expertise and management skills to develop marketing policies able to be guided by the possible scenarios.
Through the development of the program is intended to achieve the fund objectives amental following:
- To train the participants with knowledge and techniques to develop the necessary skills to identify opportunities, threats and changes in the competitive environment of the company and guide the company's strategy in terms of possible scenarios. ... [-]
With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]
Ce Mastère Spécialisé® Achats répond aux exigences des entreprises industrielles aux process sophistiqués. Le rôle de l’acheteur industriel prend alors une dimension plus stratégique et transverse que la simple négociation pour réduire les coûts. [+]
If you imagine yourself working in the world of luxury—of fine, distinctive products and experiences—the Master in Luxury Brand Management may be your program. It’s a program that turns participants into inspired managers and marketers within the highly competitive fields of luxury fashion, jewelry, cosmetics, hospitality, gastronomy, beauty, or art. [+]
The Master of Design (Design Practices) is a hands-on, studio-based specialism directed at students who want to deepen their innovative abilities, who are curious about design and business integration,and who enjoy the creative form challenges of making objects and ideas that improve people’s lives. [+]
The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. [+]
If you are preparing yourself for the skills and understanding that you will need to enter self-employment or to create and develop your own business idea the specialist [+]
Master in Business and Management (Marketing)
If you are preparing yourself for the skills and understanding that you will need to enter self-employment or to create and develop your own business idea the specialist pathway (Creating and Developing your Business) will provide a framework around which you can make this a practical reality.
Teaching Methods and Resources
By the time you complete the programme, you will be able to:
Understand the major business functions - understanding markets, developing plans, understanding and improving delivery, managing relationships with people, managing finance, technology and other resources; Develop skills and techniques - in gathering, analysing and evaluating information, planning, applying concepts and models to the solution of problems, evaluating risk, making decisions, communicating, working in teams, thinking effectively and in flexibly managing your own work and that of others; Evaluate and challenge both the positive and negative effects of a range of business and management practices and be able to make judgements about their value and implications; Apply your learning in a variety of business contexts ranging from the experience of large multinational organisations to sole party ownership; through different industry and sector specific experience; and through analysis of enterprise at different stages of development - self-employment, start-up and small business ... [-]
The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of [+]
The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting- edge, innovative tools in their daily job. [+]
In markets that are becoming increasingly more competitive, sports marketing and sponsorship have become high impact areas for business success. Consequently, the training of professionals is growing as a demand for specialists in the whole sport marketing cycle, both in business companies as well as in sport foundations, associations, federations and organizations. This Master is a demanding, rigorous and multidimensional program that delves into key marketing and sponsorship issues applied to sport. [+]
The programme "Marketing Management of Business" seeks to develop students’ competence in exact analytical methods, abilities to identify factors determining the development of a business and its environment, to identify a market opportunity, to estimate the threats and the potential consequences for the business, to manage the offer so as to seize the opportunity. [+]
Degree: MSc in Economics and Business Administration [+]
The Ravensbourne MA Communication Design pathway explores skills in strategic business thinking, market research, creativity and problem-solving and technology to offer innovative communication [+]
MA Communication Design
The Ravensbourne MA Communication Design pathway explores skills in strategic business thinking, market research, creativity and problem-solving and technology to offer innovative communication solutions.
The Ravensbourne MA Communication Design pathway explores advanced practice in contemporary communication design, from visual identity, publishing and design authorship, to marketing communications and social engagement.
This broad-ranging discipline is concerned not only with developing the message and its aesthetic, but also with creating new media channels to ensure the message reaches its target audience effectively.... [-]