Masters Programs in Marketing

Compare 213 Masters Programs in Marketing

Marketing

Marketing is one of the more diverse areas of business study, featuring experts in a range of related fields such as management, psychology, strategy, research, sociology, broadcasting, publication, publicity, ethics, distribution, service and more. Master of Marketing programs build on students' foundational business knowledge, highlighting the key concepts of marketing such as effectiveness, segmentation, activation, dominance, pricing, service, retail, brand management and more. Further, several Master of Marketing programs allow students to specialize in a certain area or field that is most pertinent to their personal career goals. Such specializations may include International Marketing, Social Media, Publicity, Communication, Strategic Marketing, Sales Management, Interactive Marketing and more.

To read more about how you can apply for a Master of Marketing program at one of the featured universities and institutions listed below, simply click on the links below!

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Master of Global Management & Master of Global Marketing

Victoria University of Wellington, Business School
Campus Full time 12 months November 2018 New Zealand Wellington

Get a foot-hold in the business world with this intensive, professionally focused postgraduate programme offered by Victoria Business School. Choose from the Master of Global Management (MGMgmt) or the Master of Global Marketing (MGMktg). [+]

Global thinking in a connected world

Get a foot-hold in the business world with this intensive, professionally focused postgraduate programme offered by Victoria Business School. Choose from the Master of Global Management (MGMgmt) or the Master of Global Marketing (MGMktg).

Build on your undergraduate degree and gain valuable skills in management, marketing and business. The 180-point Master's programmes are course-based and include an industry placement where you'll gain real-world experience and valuable networking opportunities.

You can join the Masters in Global Management and Marketing programmes from a background in any field, and with any degree.

Become one of the next generation of business leaders who can anchor business strategy in a global context and use this as a vehicle for growth.... [-]


Master in Digital Transformation

Castelldefels School of Social Sciences
Campus Full time 1 year September 2018 Spain Barcelona

The ASPIRE Master in Digital Transformation is a demanding program that provides the participant with the knowledge and skills necessary to exploit the digital environments in a business environment, always with a global vision of the business. [+]

For some years now, we have been globally immersed in the so-called digital age, a major and disruptive change in every aspect of our life. Business environment is no exception. The creation of companies that operate exclusively on the Internet has revolutionized the conventional way of conceiving the company, the strategy and the models of doing business. Thus, new cases of business success such as Google, Facebook, Twitter, Netfl ix or Spotify, among other OTTs, are digital natives. The rules of the game have changed and now any company or organization must know how new technologies aff ect the company, how to take advantage of them and how to use them to fi nd new opportunities or new competitive advantages.... [-]


Master of International Marketing (MIM)

Hult International Business School
Campus Full time 1 year August 2018 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge + 9 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Get equipped with the marketing skills you need to stand out in a global marketplace.

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out.

Locations

Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation.

Your Master of International Marketing at a glance

Who is this program for?

Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing.... [-]


Master in Fashion Marketing - From Strategy to Branding

IED – Istituto Europeo di Design Milan
Campus Full time 1 year January 2018 Italy Milan

The Master in Fashion Marketing - From Strategy to Branding trains professionals able to face the new challenges of a world in rapid and constant evolution. In particular, the course covers the study of the most important aspects of fashion marketing management, the communication techniques - focusing on aspects of positioning strategies and brand management - the identity and consumer needs without neglecting the analysis of digital media. [+]

The Master in Fashion Marketing - From Strategy to Branding trains professionals able to face the new challenges of a world in rapid and constant evolution. In particular, the course covers the study of the most important aspects of fashion marketing management, the communication techniques - focusing on aspects of positioning strategies and brand management - the identity and consumer needs without neglecting the analysis of digital media.

The course is based on a creative approach to develop innovative thinking and experimenting new strategies in the area.

Career opportunities - Graduate students can approach different fashion segments: Brand Management, Corporate Marketing, Business Development, Distribution and Retailing as well as counseling and communication agencies.... [-]


Master In Marketing, Tourism Marketing And Revenue Management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Master in Marketing, Tourism Marketing and Revenue Management

The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry.

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student... [-]


Master in Marketing and Communication

Rome Business School
Campus or Online Full time Part time 1 year March 2018 Italy Rome + 1 more

Join the most international business school in Europe! Training of excellence, internships, students from 140 countries, career service, international networking and many others benefits for your professional and personal development. Teaching formulas for every demand. [+]

EARLY BIRD: 10% DISCOUNT IF YOU ENROL BEFORE DECEMBER THE 11th!

The Master in Marketing and Communications at the Rome Business School is an ideal choice for the professional looking for a world-class degree programme in these subjects, to start or consolidate a successful career in an international environment. The quality of the teaching, paid international internships, 2 study tours in Paris and Barcelonaand the career and networking services on offer all contribute to making this programme the perfect fit for those who seek to excel in the job market and in global business.Starting date: each year, in March and October.

Target recipients

The Master’s Degree is designed for all those who are seeking their first exposure to the world of marketing and communications or, for all those who are already working in this environment, but are seeking to expand their knowledge of their own field, all within a structured environment. Students interested in taking part of this Master’s Degree are typically:... [-]


Masters In Marketing Research

OBS Business School
Campus Full time Part time 12 months May 2018 Spain Barcelona Madrid + 2 more

With a Masters in Marketing Research and Analysis OBS Customers will learn to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with ... [+]

Masters in Marketing Research

In the information society in which we live, development and proper use of quality information may represent the key competitive advantage over our competitors. We need to understand how they influence the social, cultural and psychological characteristics of our consumers in their decision-making and purchasing behavior.

The ultimate goal of the management and use of information should be aligned with the maxim of marketing meet and satisfy the needs and wishes of users and consumers. This involves having a thorough knowledge about their behavior, their motivations, what kind of influences are subject, preferences and perceptions.

With the Masters in Marketing Research and Customer Analysis OBS will learn how to develop and manage information; research to understand and learn to meet. Learn the techniques of collecting and analyzing marketing information to identify market segments. During the Master in Marketing Research is also conducted various online meetings with senior executives, who will present experiences in designing and managing research projects in marketing and webinars with tool vendors in the industry.... [-]


Master in Visual Brand Design

Domus Academy
Campus Full time 12 months September 2018 Italy Milan

In the Master in Visual Brand Design, you will gain the skills to identify a company’s core assets. To cultivate a deep understanding of the product and the best way to communicate its values, both in the physical and the social media worlds. To bring it all together into a consistent brand vision, voice, and environment. [+]

Master in Visual Brand Design - Re-model Brands

‘Learning by Designing’ is how Domus Academy will boost your career. Not only it is a place where the designers of tomorrow can produce wonders and surprises, it is also a place where students can discover new realities and invent professional trajectories aligned with tomorrow’s market demands.

WHY Domus Academy Experience Milano, World Capital of Fashion and Design. Design your Master in a highly ranked Academy offering a globally recognized degree. Improve your knowledge and know-how thanks to real projects. Build your own Multicultural and Global Network. Boost your career with our unique Professional Experience.

Career Opportunities ... [-]

Master in Digital Marketing

Harbour.Space
Campus Full time Open Enrollment Spain Barcelona

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job. [+]

This program is taught in ENGLISH. The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]


Master's in Marketing and Brand Management

NHH Norwegian School of Economics
Campus Full time 2 years August 2018 Norway Bergen

Degree: MSc in Economics and Business Administration [+]

Degree: MSc in Economics and Business Administration ECTS credits: 120 Duration: two years

Building and managing strong brands is key to gaining competitive advantage and long-term profitability for products, services, companies and organisations. The Marketing and Brand Management programme provides students with in-depth and research-based knowledge on marketing, consumer behaviour, innovation and brand management.

Understanding consumer and competitor behaviour is essential to every business and organisation. Customer and competitor insights provide the basis for developing sound strategies as well as optimal market positioning and effective marketing tactics. The programme integrates theory and practical applications from strategy and marketing to assist students in developing strong brands and making future market decisions. ... [-]


Master of Communication (Marketing)

University of Canberra
Campus Full time 4 semesters January 2018 Australia Canberra

Are you a senior communication manager seeking to further develop your communication skills? Our Master of Communication specialises in exploring contemporary communication theories, strategic planning, social media, and how to effectively apply these towards a major research project. Whether you focus your Masters in strategic communication or marketing communication, you will be prepared to work effectively as strategists in the business, public and not-for-profit sectors. [+]

Application will be made to the Public Relations Institute of Australia and to the Advertising industry for accreditation.

Take the next step to master your communication skills

Are you a senior communication manager seeking to further develop your communication skills? Our Master of Communication specialises in exploring contemporary communication theories, strategic planning, social media, and how to effectively apply these towards a major research project. Whether you focus your Masters in strategic communication or marketing communication, you will be prepared to work effectively as strategists in the business, public and not-for-profit sectors.

Study a Master of Communication at UC and you will: demonstrate an in-depth understanding of human communication processes and environments become confident in using a range of social research methods relevant to strategic or marketing communication counsel senior management on strategic communication and lead teams within organisations demonstrate critical thinking and vision needed to address long-term strategic communication issues apply your understanding of communication theories towards a major research project specialise in one of the following key areas of communication: Strategic Communication specialises in contemporary communication and social theory, and how critical issues develop. Marketing Communication specialises in exploring how advertising, public relations, promotion and direct marketing combine to develop effective marketing communication strategies. Career opportunities ... [-]

Master in Business Administration, Marketing and Management (one year)

Mid Sweden University
Campus Full time 1 year September 2018 Sweden Sundsvall

The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations. [+]

The purpose of the Marketing and Management programme is to give students advanced knowledge in areas suitable for qualified positions in marketing, sales, or communication departments in firms and organisations.

The programme focuses on firms and other organisations and their relationships to customers and suppliers. Leadership, communication, consumer behaviour and marketing in networks are central themes during the first semester. The second semester begins with two courses on methodology. The programme ends with a written master thesis in the area of marketing and management.

The programme is a one-year higher education course based on previous studies corresponding to a bachelor degree with specialization in marketing and management.... [-]


Master in Marketing

Across the Pond
Campus Full time August 2018 United Kingdom Aberdeen Belfast Brighton Canterbury Cardiff Chester Cirencester Colchester Edinburgh Epsom Exeter Falmouth Farnham Glasgow Guildford Huddersfield Leeds Leicester Lincoln Liverpool London Loughborough Manchester Newcastle Norwich Nottingham Oxford Reading Rochester Sheffield + 28 more

Marketing programmes are available at the undergraduate and postgraduate level at our partner universities throughout the UK. These programmes are among the best in the UK and offer students a world-class education. Going to the UK for any degree has a range of benefits. [+]

Marketing programmes are available at the undergraduate and postgraduate level at our partner universities throughout the UK. These programmes are among the best in the UK and offer students a world-class education. Going to the UK for any degree has a range of benefits, including shorter, affordable degrees (so you’re saving money on tuition and accommodation and entering the workforce sooner), international experience which enriches both your education and your university experience, and an invaluable chance to travel and learn about the world and other cultures while earning an internationally respected degree.

Essentially, those in marketing as a career or field of study work to understand the consumer’s need and show how businesses and other entities offer products and services that fulfil those needs. Marketing is one of the most dynamic aspects of business and requires both business savvy and creativity. Everyone has heard of Pepsi and can easily recognize the iconic Apple logo without any need for an explanation of what the product is or what is known for—this comes down to effective marketing. However, marketing itself is a varying degree with a range of specialities including the following:... [-]


Master of Marketing (MMktg)

University of Auckland Business School
Campus Full time 18 months March 2018 New Zealand Auckland

The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of [+]

The Master of Marketing is an 18-month coursework masters degree programme aimed at helping you to develop the skills and knowledge needed to pursue a career in marketing. Graduates will gain an appreciation of contemporary marketing in a global context and the ability to identify market opportunities and develop appropriate marketing strategies.

Career prospects

With a Master of Marketing, graduates will be equipped with the skills and knowledge required for a career in the marketing and communications industry. Students may pursue a career in corporate, consulting or market analysis, among other options.

Degree structure

The Master of Marketing is an 18-month, 240-point programme studied over six quarters. You will study core business courses before continuing on to a set of specialised Marketing courses that focus on contemporary marketing practice, market analysis, branding and strategy, as well as relationship management.... [-]


Master in Marketing Management in Barcelona

GBSB Global Business School
Campus Full time 9 - 12 months Open Enrollment Spain Barcelona

With an emphasis on the application of marketing concepts, tools, and techniques in a real-world business setting, the Master of Science in Marketing program is designed to provide students with the opportunity to acquire knowledge in various areas within the field of marketing while developing strategic thinking and business leadership skills. [+]

Why Master in Marketing Management in Barcelona A personalized curriculum sets the Master in Marketing Management apart from other similar programs: Choose up to five elective subjects from different areas and tailor your education. Be Competitive in the 21st Century. GBSB Global is the only higher education institution in Spain accredited by Microsoft as one of the most innovative business schools in Spain. Become certified by the Microsoft Imagine Academy on top of your Master’s degree – GBSB Global prepares students to meet market demand in digital technologies. Program Description

The Master of Science in Marketing Management in Barcelona is designed to develop an in-depth knowledge of relevant and innovative marketing skills and techniques for prospective students interested in pursuing marketing careers.... [-]