Part time Master's Degree in Marketing Studies in Madrid in Spain

View Part time Masters Programs in Marketing Studies in Madrid Spain 2018/2019

Marketing Studies

The benefits of a Masters extend beyond improving your earning potential. They can provide you with personal and professional skills to accelerate your development. They are also an opportunity to differentiate yourself from your peers, many of whom will have similar A-level and undergraduate qualifications.

Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

Request Information Part time Master's Programs in Marketing Studies in Madrid in Spain 2018/2019

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Master in marketing, tourism marketing and revenue management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Master in Marketing, Tourism Marketing and Revenue Management

The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry.

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student... [-]


Master in Marketing, Marketing and Revenue Management

OSTELEA | Distancia
Online Part time September 2019 Spain Madrid Barcelona Spain Online + 1 more

Tourism is one of the sectors that has changed the most in the world in recent decades. In countries such as Spain, it is clearly the most dynamic sector with the most growth in general, driven by the professionalization of functions and the incorporation of specific technologies. [+]

More expansion, greater competitiveness

Tourism is one of the sectors that has changed the most in the world in recent decades. In countries such as Spain, it is clearly the most dynamic sector with the most growth in general, driven by the professionalization of functions and the incorporation of specific technologies. This radical change is not only given from within the sector but also from outside, subject to the push that the internet represents and changes in consumer habits. Unlike what happened a few years ago - when customers went to travel agencies - the client is currently an active part in the process of searching, planning and booking their trips and services through the Internet, without any need to resort to intermediaries. The volatility of prices caused by the immediacy of the new online agencies, the overwhelming offer of hotel beds, low-cost flights has generated a generalized increase in global tourism and, consequently, have made the competitiveness of the entire sector grow.... [-]


Master Creative Advertising

Aula Creactiva
Campus Part time September 2019 Spain Madrid

Are you passionate about advertising? Do you want to work as an advertising creative? The Master Creative Advertising brings you a solid practical training so that you can start a professional career as a creative in an advertising agency. [+]

Are you passionate about advertising? Do you want to work as an advertising creative? The Master Creative Advertising brings you a solid practical training so that you can start a professional career as a creative in an advertising agency. The Master is formed by the courses of Creativity and Creative Direction, Copy, Art Direction and Campaign 360º. This Master is aimed at all those people who want to learn to carry out advertising campaigns and need to acquire a global vision of the activity of a creative department. This Master is aimed at students of Advertising, Fine Arts and Journalism, graphic designers who want to guide their career towards advertising and professionals who want to boost their career or complete their training. In this Master you will learn to create and develop creative concepts, visualizing them (art direction) and verbalizing them (copy). The Master gives all students a very complete view of the activity of a creative, allowing them to know thoroughly the three phases of the creative process: research, creation of the concept and execution of the pieces. During the Master's you will learn to create campaigns for TV, Press and Magazines, Exterior, Brand Experience, Branded Content, Loyalty or Ambient Media.... [-]


Official master's degree in marketing and digital advertising

Universidad Nebrija
Online Part time 1 year February 2019 Spain Madrid

The Master in Marketing and Digital Advertising trains professionals specialized in communication, marketing and digital advertising capable of making strategic decisions in this market, irreversibly online. [+]

Extensive internship program at the International Advertising Association - IAA, which integrates advertisers, agencies and media present in 76 countries.

The digital universe sets the direction of marketing and advertising, creating an important demand for specialized professionals. The recent studies The Future Of Business Is Digital, of Forrester, 2014 Global CMO Study of IBM or The digital tipping point, of McKinsey, among others, reveal that in 2018, only in the United States will be needed to make effective decisions around one million and middle managers and middle managers with knowledge of the digital market. Web analytics, mobile marketing, content marketing or social media are the future of marketing and advertising. Today, customers, products, processes and competition are fundamentally digital.... [-]


Master in Marketing Science

ESIC Business & Marketing School
Campus Part time 9 months October 2018 Spain Madrid

The MMS is an innovative and updated program, the only one in the market that combines training in Marketing Research Business Intelligence techniques with an eminently practical methodology aimed at the creation of intelligence for business decision-making. [+]

The MMS is an innovative and updated program, the only one in the market that combines training in Marketing Research Business Intelligence techniques with an eminently practical methodology aimed at the creation of intelligence for business decision-making.

characteristics/>Program formed by two superior programs: Superior Program in Marketing Analytics and Superior Program in Marketing ResearchTeaching staff from the business field, with extensive teaching experience.Capacitates for the application of research techniques and prepares for the analysis of information through computer tools such as Excel, SPSS and SAS Enterprise Miner.Methodology that serves to solve real problems.Differential FactorsIt includes a residential week in London to visit and meet important multinational companies and agencies specialized in Marketing Research and Business Intelligence.Possibility of internships at ALD Automotive, Altadis Imperial Tobacco, Burger King, Campofrío, DKV Seguros, GFK, Kantar Media, Mindshare, Nielsen, Telefonica, Vodafone.Candidate Profile... [-]

Master in Marketing Management and Commercial Management

ESIC Business & Marketing School
Online & Campus Combined Part time 9 - 12 months October 2018 Spain Madrid Barcelona Valencia Seville Zaragoza Marbella A Coruña Pamplona Bilbao Granada + 9 more

The Master in Marketing Management and Business Management (GESCO) is the reference master in order to assume managerial functions in the field of marketing, commercial organization and business. [+]

Master of reference in Spain in the field of marketing and business.

The Master in Marketing Management and Business Management (GESCO) is the reference master in order to assume managerial functions in the field of marketing, commercial organization and business.

With an annual review of its contents, the differentiation of this program against others is its degree of updating to the latest market needs and its digital approach in which the business world of the future will develop.

characteristicsMaster's program with great business recognition, which significantly improves the employability of those who attend it. You will be considered one of the best trained Marketing professionals with great professional development opportunities in the market.It has current contents of Marketing and Management development and management skills.... [-]

Master in Sports Marketing Management

ESIC Business & Marketing School
Campus Part time 9 - 12 months October 2018 Spain Madrid

The Master in Sports Marketing Management covers a need for professionalization in the world of sports marketing. It is a sector of enormous opportunities for national and international development, and assumes that future professionals who want to be employed in this sector, must acquire specialized knowledge, which allows them to execute an adequate management, exploitation and use of opportunities and challenges that arise. . [+]

Master of reference in Spain in the field of marketing and sports.

The Master in Sports Marketing Management covers a need for professionalization in the world of sports marketing. It is a sector of enormous opportunities for national and international development, and assumes that future professionals who want to be employed in this sector, must acquire specialized knowledge, which allows them to execute an adequate management, exploitation and use of opportunities and challenges that arise. .

characteristicsThe Sport Business industry is a sector that needs more and more specialized professionals capable of providing value and sports marketing solutions.The impact of sport on the Spanish economy already represents 2.5% of the national GDP, and it is estimated that it will continue to grow at a faster pace than other sectors. It is one of the sectors with the most growth from the economic and social point of view.Differential Factors400 hours22 experiences cases10 masterclass28 hours of tutoring... [-]

Master in Communication and Advertising Management

ESIC Business & Marketing School
Campus Part time 9 months November 2018 Spain Madrid Barcelona + 1 more

The MPC provides the knowledge and tools necessary to successfully address the challenges posed by this new information society where power is, in large part, in the hands of the consumer. The Master in Communication and Advertising Management, is formed by two higher postgraduate courses, which can be studied independently, in which case the degrees would be obtained: Higher Program in Communication Management (PSDC) and Higher Program in Advertising and Digital Environments ( PSDP). [+]

Companies transmit many messages voluntarily and involuntarily. And it is this communication - linked to the human factor - where lies the difference between success and failure in the relationship of companies with the other agents involved in their activity.

The MPC provides the knowledge and tools necessary to successfully address the challenges posed by this new information society where power is, in large part, in the hands of the consumer .

The Master in Communication and Advertising Management, is formed by two higher postgraduate courses , which can be studied independently, in which case the degrees would be obtained: Higher Program in Communication Management (PSDC) and Higher Program in Advertising and Digital Environments ( PSDP) .... [-]


International Master in Fashion and Luxury Marketing

ESIC Business & Marketing School
Campus Part time 9 - 12 months October 2018 Spain Madrid

The International Master in Fashion and Luxury Marketing (MM [+]

The International Master in Fashion and Luxury Marketing (MM

characteristicsAimed at all those who wish to embark on a career in the international fashion and luxury industry.The master is taught during the weekends, Friday afternoon and Saturday morning, from October to July.Includes Masterclass taught by experts from the fashion and luxury industry.Differential FactorsOFFICIAL DEGREE: Own Title of the Rey Juan Carlos University.EMPLOYABILITY: Possibility of internships in companies in the sector.METHODOLOGY: The master includes new subjects such as innovation, experiential marketing, digital marketing, consumer behavior, branding, presentation of collections in fashion shows, fashion and law, etc., taught by lecturers and lecturers from Business Schools, Universities and experts from industry, with the help of the case method. In addition, the ability to innovate, creativity, adaptation to change and critical thinking is motivated.BenefitsSpecialized program in Marketing applied to the fashion and luxury sector with an international vision, which aims to train future managers in the skills and tools of strategic and operational marketing management at an international level.Pay special attention to the design of shopping experiences and critical thinking.It combines innovative pedagogical tools, typical of a business school such as ESIC BusinessIt incorporates the techniques of the case method and strategic simulation.Faculty selected among professors and specialists of the fashion industry.It includes new subjects such as innovation, fashion market research, consumer behavior, new materials, experiential marketing, staging of collections and international fashion shows, e-commerce of luxury, and fashion and law, among others.It allows access to a professional network of fashion companies.Facilitate the collaboration and... [-]

Master in Digital Marketing

ESIC Business & Marketing School
Online & Campus Combined Part time 5 - 12 months November 2018 Spain Madrid Barcelona Valencia Seville A Coruña Pamplona + 5 more

Digital has changed everything and it is time to regain control of your brand's relationship with your customers in a digital environment. Discover with the Master in Digital Marketing of ICEMD the opportunities of an unstoppable revolution, its possibilities of segmentation, bidirectional communication, the measurement of results, access to a global market. [+]

Become a global digital marketing professional by learning the strategies, techniques and practices of marketing and digital advertising of the current online environment

Digital has changed everything and it is time to regain control of your brand's relationship with your customers in a digital environment. Discover with the Master in Digital Marketing of ICEMD the opportunities of an unstoppable revolution, its possibilities of segmentation, bidirectional communication, the measurement of results, access to a global market.

Six complete modules that will help you to master the most advanced and effective disciplines in Marketing, Communication, Advertising and Online Sales, in the hands of active digital experts. The whole world of Digital Marketing in a single master, at the end of which you will have all the necessary knowledge to digitally enhance your business and give a new twist to your professional career.... [-]


Master in Digital Marketing

ESIC Business & Marketing School
Campus Part time 12 months October 2018 Spain Madrid Barcelona + 1 more

The Master in Digital Marketing is an innovative, academically sound, practice-driven, and digital marketing-focused program, reflecting the current challenges of the marketplace. The main objective of the MDM is to help and support students to make the transition into strategic management, in the area of digital marketing in particular. By completing the MDM, participants will gain the key skills and knowledge to evaluate, manage, and implement digital marketing strategies while strengthening their ability to face and solve complex challenges in an increasingly globalized/ digitalized marketing environment. [+]

The Master in Digital Marketing is an innovative, academically sound, practice-driven, and digital marketing-focused program, reflecting the current challenges of the marketplace.

The main objective of the MDM is to help and support students to make the transition into strategic management, in the area of digital marketing in particular. By completing the MDM, participants will gain the key skills and knowledge to evaluate, manage, and implement digital marketing strategies while strengthening their ability to face and solve complex challenges in an increasingly globalized/ digitalized marketing environment.

In this context, the program has embedded in its curriculum a clear international approach enriched with the latest trends and developments in digital marketing; two pillars that represent the foundations for tomorrow’s marketing leaders.... [-]


Professional master in digital marketing and social networks

Instituto Internacional de Marketing - Digital Business School
Online Campus Part time 14 months September 2019 Spain Barcelona Madrid + 2 more

Digital Marketing emerges as a response to the needs of Market 2.0 and requires the incorporation of highly qualified professionals in all its areas. This discipline combines traditional marketing strategies with new methods capable of taking advantage of the particularities of the digital environment and anticipating the future. [+]

The Master in Digital Marketing arises from the need of the 2.0 market whose demand demands highly qualified professionals in all areas of digital marketing

Why the Professional Master in Digital Marketing and Social Networks?

Digital Marketing emerges as a response to the needs of Market 2.0 and requires the incorporation of highly qualified professionals in all its areas. This discipline combines traditional marketing strategies with new methods capable of taking advantage of the particularities of the digital environment and anticipating the future.

This training will provide you with research methodologies, creative processes and powerful technical tools to efficiently carry out Digital Marketing campaigns, strategic plans for Social Media and actions in various digital channels that guarantee a high profitability for your company.... [-]


Master's degree in strategies in social networks, branding and digital advertising

Instituto Internacional de Marketing - Digital Business School
Online Campus Part time 14 months September 2019 Spain Barcelona Madrid + 2 more

The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market. [+]

The professional profile of the Social Media expert is increasingly complex. The company needs a person that covers the spectrum of activities that involve this function,

Why the Professional Master in Strategies in Social Networks, Branding and Digital Advertising?

The identity of a brand is the essence of a company and, its image, the best showcase. The Professional Master in Strategies in Social Networks, Branding and Digital Advertising is the most complete training to specialize in the repercussion of a brand in the market.

This training combines two essential pillars of Digital Marketing; the good brand image through Personal Branding and a strong impact on social channels thanks to effective communication strategies. With both tools you will achieve an infallible professional profile in the labor market.... [-]


Professional Master in Digital Marketing & e-commerce

Instituto Internacional de Marketing - Digital Business School
Online Campus Part time 14 months September 2019 Spain Barcelona Madrid + 2 more

The Professional Master in Digital Marketing & E-Commerce brings together all necessary tools and methodologies to boost a business in online sales or start a business from scratch. It is the most complete training if you want to know the dynamics of Digital Marketing in depth and specialize in the E-Commerce sector. [+]

Year after year, growing turnover in the sector of online sales. The labor market increasingly needs professionals who are able to create, manage and monitor an E-Commerce effectively.

Why the Professional Master in Digital Marketing & E-Commerce?

Sales in the online sales sector increases every year and the labor market requires professionals capable of creating, managing and monitoring an E-Commerce effectively.

The Professional Master in Digital Marketing & E-Commerce brings together all necessary tools and methodologies to boost a business in online sales or start a business from scratch. It is the most complete training if you want to know the dynamics of Digital Marketing in depth and specialize in the E-Commerce sector.... [-]


Professional Masters in marketing strategies & communication digital online

Instituto Internacional de Marketing - Digital Business School
Online Campus Part time 14 months September 2019 Spain Barcelona Madrid + 2 more

In the Professional Master in Strategies of Digital Communication & Online Marketing you will receive a comprehensive training so that you can successfully exercise the role of Director of Digital Communication; proposing the best action plans for your company and analyzing the results to improve your performance on a daily basis. [+]

The demand for communication specialists, who master the digital media is growing exponentially.

Why the Professional Master's Degree in Digital Communication & Online Marketing Strategies?

Digital Marketing has become an essential component for the development of a company. The sector requires highly qualified professionals capable of generating original and effective communication strategies that guarantee the maximum profitability of a business.

In the Professional Master in Strategies of Digital Communication & Online Marketing you will receive a comprehensive training so that you can successfully exercise the role of Director of Digital Communication; proposing the best action plans for your company and analyzing the results to improve your performance on a daily basis.... [-]