Distance learning Master's Degree in Marketing Studies in Barcelona in Spain

Find Distance learning Masters Programs in Marketing Studies in Barcelona Spain 2018

Marketing Studies

A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Distance education or distance learning is a way of delivering education and instruction, often on an individual basis, to students who are not physically present on campus.

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Being the 2nd largest city in Spain, Barcelona is the capital of Catalonia province. It has over 4 million inhabitants. It is a vibrant city that hosts thousands of tourists annually. It is home to university of Barcelona among others.

Request Information Distance learning Master Programs in Marketing Studies in Barcelona in Spain 2018

Read More

Master in Marketing

EU Business School
Online Full time 1 year October 2018 Spain Barcelona

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business. [+]

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes.

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

How You Earn Your Certificate

The Master in Marketing (60 ECTS) is a one-year program, divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).... [-]


Masters in Digital Economy, Communication & Marketing

Masters College Barcelona
Online Full time 1 - 1 year Open Enrollment Spain Barcelona

Enter the new global production model that involves the digital transformation of all sectors of industry and services. The convergence of networks, applications, and varied connections forge the new productive model, where the leading economies will be digital, the cities will be digital and the companies will be digital. A formative project of masters and postgraduates based on an experience of more than 20 years in continuous training, in the academic world and in the business world. A training project aimed at democratizing teaching, providing students with what they really need and society what they really demand. All this through an academic cloister simply excellent and the academic support of the University of Vic / Central University of Catalonia. [+]

Enter the new global production model that involves the digital transformation of all sectors of industry and services. The convergence of networks, applications, and varied connections forge the new productive model, where the leading economies will be digital, the cities will be digital and the companies will be digital.

A formative project of masters and postgraduates based on an experience of more than 20 years in continuous training, in the academic world and in the business world. A training project aimed at democratizing teaching, providing students with what they really need and society what they really demand. All this through an academic cloister simply excellent and the academic support of the University of Vic / Central University of Catalonia.... [-]


Master In Digital Marketing

inesdi - Digital Business School
Online Full time Part time 240 - 1500 hours May 2019 Spain Madrid Barcelona Spain Online + 3 more

Learn the most appropriate knowledge and techniques for the design, implementation, management, analysis and measurement of a 360º Digital Marketing Plan, including a Social Media Plan. [+]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our entire environment. Companies need professional profiles in line with the new market trends, and that is why we promote this University Master with the title of the Nebrija University. With the aim of training professionals who can provide solutions to the digital transformation in which we are immersed both companies and society in general.

This Master with a university degree in Digital Marketing

Master's programIntroductory Module: Principles and foundations of the digital economyModule 1: Digital Marketing and Social Media Plan IModule 2: Social NetworksModule 3: Digital Marketing and Social Media Plan IIModule 4: Professional management: actions, channels and tools 2.0Module 5: ORM - Online Reputation Marketing, measurement and monitoringModule 6: Content Management: creation, management and dissemination of contentModule 7: Digital and Social Media Marketing Plan IIIModule 8: Capture and conversion strategies I: Inbound MarketingModule 9: Positioning in search enginesModule 10: Recruitment and conversion strategies II: Digital AdvertisingModule 11: Web analytics and profitabilityModule 12: Digital and Social Media Marketing Plan IVModule 13: Loyalty and engagement strategies in digital environments (engagement)Module 14: Mobile MarketingModule 15: E-commerceModule 16: Entrepreneurship in the digital economyFinal Master Project: Presentation of the Digital Marketing and Social Media Plan... [-]

Master In Digital Marketing

inesdi - Digital Business School
Online Full time Part time 240 - 1500 hours February 2019 Spain Madrid Barcelona Spain Online + 3 more

Discover the practices and techniques to carry out the design, implementation, management, analysis and measurement of a Digital Marketing Plan and Search Engine Marketing. You will work on a real project that will allow you to acquire the necessary experience. [+]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our entire environment. Companies need professional profiles in line with the new market trends, and that is why we promote this University Master with the degree from the University of Nebrija. With the aim of training professionals who can provide solutions to the digital transformation in which we are immersed both companies and society in general.

This Master with a university degree in Digital Marketing

Master's programIntroductory Module: Principles and foundations of the digital economyModule 1: Digital Marketing Plan IModule 2: Social Media MarketingModule 3: Digital Marketing Plan IIModule 4: Capture and conversion strategies I: Inbound MarketingModule 5: Recruitment and conversion strategies II: Digital AdvertisingModule 6: Digital Marketing Plan IIIModule 7: Mobile MarketingModule 8: Loyalty and Linking Strategies in digital environmentsModule 9: Web Analytics and KPI's - How to measure and optimize the webModule 10: Entrepreneurship in the digital economyModule 11: Digital Marketing Plan VModule 12: Introduction to search engine positioningModule 13: Creating a site with WordPressModule 14: SEO on pageModule 15: SEO-oriented web analyticsModule 16: Excel and SpreadsheetModule 17: Keyword Research, actionable keyword searchModule 18: SEO toolsModule 19: Content Marketing, creation of shocking and optimized content for SEOModule 20: Linkbuilding and its keysModule 21: SEO BudgetModule 22: Local SEOModule 23: MicroformatosModule 24: SEM. Search engine advertising. AdwordsModule 25: OptimizationModule 26: SEM BudgetFinal Master Project: Presentation of the Digital Marketing Plan... [-]

Master In Digital Marketing

inesdi - Digital Business School
Online Full time Part time 240 - 1500 hours March 2019 Spain Madrid Barcelona Spain Online + 3 more

Master to acquire the knowledge and the most appropriate techniques for the design, implementation, management, analysis and measurement of a 360º Digital Marketing Plan, including also a Strategy Plan for the measurement of a website. [+]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our entire environment. Companies need professional profiles in line with the new market trends, and that is why we promote this University Master with a degree from the Nebrija University. With the aim of training professionals who can provide solutions to the digital transformation in which we are immersed both companies and society in general.

This Master with a university degree in Digital Marketing

Face-to- face, online and blended learningPersonalized tutoring in the completion of the Master's Thesis ProjectWork guidance through an individualized "Career Plan"Development of a "360º Marketing Plan " and a "Web Analytics Plan"With a total of 37 webinar classes (online)Master's programIntroductory module: Principles and foundations of the digital economyModule 1: Digital Marketing Plan IModule 2: Social Media MarketingModule 3: Digital Marketing Plan IIModule 4: Capture and conversion strategies I: Inbound MarketingModule 5: Recruitment and conversion strategies II: Digital AdvertisingModule 6: Digital Marketing Plan IIIModule 7: Mobile MarketingModule 8: Loyalty and linking strategies in digital environmentsModule 9: Web Analytics and KPI - How to measure and optimize the webModule 10: Entrepreneurship in the digital economyModule 11: Digital Marketing Plan IVModule 12: Introduction to Web AnalyticsModule 13: Basic Concepts of Web AnalyticsModule 14: Web Analytics Plan IModule 15: Google AnalyticsModule 16: Web Analytics Plan IIModule 17: Creation of Control PanelsModule 18: Calculation of ROI in Web AnalyticsModule 19: Other measurement tools using markers, the vision of Webtrekk Q3Module 20: Web... [-]

Master In Digital Marketing

inesdi - Digital Business School
Online Full time Part time 240 - 1500 hours March 2019 Spain Madrid Barcelona Spain Online + 3 more

Master to acquire the knowledge and the most appropriate techniques for the design, implementation, management, analysis and measurement of a 360º Digital Marketing Plan, including also a Plan for the launch of an electronic commerce. [+]

OPEN CALLS IN BARCELONA, MADRID AND ONLINE/>

We present the Master in Digital Marketing/>

The Internet, digital platforms and information technologies are transforming our environment. Companies need professional profiles in line with new market trends, so we promote this Master's Degree with the official title of the Nebrija University: to train professionals who can provide solutions to the digital transformation in which we are immersed both companies, as society in general.

This Master with a university degree in Digital Marketing

Master's programIntroductory Module: Principles and foundations of the Digital EconomyModule 1: Digital Marketing and Social Media I Plan for an e-commerceModule 2: Social NetworksModule 3: Digital Marketing and Social Media II Plan for an e-commerceModule 4: Productivity ToolsModule 5: ORM - Online Reputation Marketing and monitoring toolsModule 6: Content ManagementModule 7: Social Media ApplicationsModule 8: Digital Marketing and Social Media III Plan for an e-CommerceModule 9: Recruitment and Conversion Strategies I: Inbound MarketingModule 10: Recruitment and Conversion Strategies II: Digital AdvertisingModule 11: Web analytics and profitabilityModule 12: Plan of Digital Marketing and Social Media IV for an e-commerceModule 13: Loyalty and engagement strategies in digital environments (engagement)Module 14: Mobile MarketingModule 15: Managing an e-commerceModule 16: Entrepreneurship in the digital economyFinal Master Project: Presentation of the Digital Marketing Plan and launch of an e-commerce... [-]

E-business Marketing And Management

OBS Business School
Online Full time Part time 12 months February 2019 Spain Barcelona Madrid + 2 more

With a Masters in Marketing and Sales Management you will develop the technical, strategic and personal skills to train you as an innovative knowledge management, with a broad vision of the company and ability to meet the challenges posed by current addresses and Commercial Marketing. [+]

Master online showing keys to attract, sell, satisfy and retain customers

Presentation of the Master in Marketing and Sales Management

At present, the business environment is changing rapidly. The impact of technological advances, globalization of markets, the change in the balance of power in favor of consumers, the competitive environment and the declining brand loyalty, among other trends are changing marketing strategies and how they are distributed and marketed products and services. Consumers are increasingly demanding and have more information, so they have very clear what they want and where to get it.

Oversupply and the difficulty to differentiate draw a competitive landscape and augment the need to focus on the client.... [-]


Master In Digital Transformation And Business Development

OBS Business School
Online Full time 12 months May 2019 Spain Barcelona

For some years now, we have been witnessing the transition from an analogue society to a new digital society (new technologies, business models, ways of organizing and communicating ...) with the disruptive changes that this implies; the way of doing business and structuring work. [+]

For some years now, we have been witnessing the transition from an analogue society to a new digital society (new technologies, business models, ways of organizing and communicating ...) with the disruptive changes that this implies; the way of doing business and structuring work.

All this has led to consequences of profound changes that have experienced most economic sectors , new companies with new business cultures that have revolutionized the status quo prevailing in many economic sectors giving rise to new configurations totally different from the previous ones.

We live in a changing stage characterized by complexity, ambiguity, volatility and the speed of the environment. Society demands more transparency and honesty in the way we communicate and witness the exponential increase in information (external, unstructured, open and real time) to manage decision making.... [-]


MA In Online Marketing And E-commerce

OBS Business School
Online Full time Part time 12 months February 2019 Spain Barcelona Madrid + 2 more

Despite the global economic crisis environment, the digital market evolves year after year, becoming one of the main engines of growth. The speed at which new technologies are adapted has no historical comparison. While radio took thirty and eight years getting an audience of fifty million people and thirteen TV, Internet he succeeded in so ... [+]

Masters in Online Marketing and E-Commerce

Despite the global economic crisis environment, the digital market evolves year after year, becoming one of the main engines of growth. The speed at which new technologies are adapted has no historical comparison. While radio took thirty and eight years getting an audience of fifty million people and thirteen TV, Internet did it in just four years. And the new media have catalyzed the emergence of innovative business models and organizations that, in few years, have emerged as leaders in their respective sectors. This is a new digital revolution.

But, why the Internet is such a radical change in the way we communicate and do business? List made arguments about the importance of the digital economy in today's society we could make a long list, but there are some factors that distinguish substantially:... [-]


Executive Master In Digital Marketing, Analytical And Ux

IEBS - Escuela de Negocios de la Innovación y los Emprendedores
Online Full time 1125 hours October 2018 Spain Barcelona

The Master in Digital Marketing, Analytics and UX is a program designed to meet this need, the hand of great professionals who practically will teach the most advanced techniques that integrate digital marketing, structured in three phases: Uptake "Traffic Management "conversion and Usability" CRO and UX "and Measurement and Analysis" Analytical Digital ". [+]

Internet and digital media have become essential marketing channels and sales -ecommerce-. The shortage of really qualified professionals in digital marketing makes this one of the most demanded profiles, both digital native companies, such as companies in the digitization process.

The Master in Digital Marketing, Analytics and UX is a program designed to meet this need, the hand of great professionals who practically will teach the most advanced techniques that integrate digital marketing, structured in three phases: Uptake "Traffic Management "conversion and Usability" CRO and UX "and Measurement and Analysis" Analytical Digital ".

In the Master in Digital Marketing you will learn to design digital marketing strategies, optimize attracting traffic, improve conversion and user experience, developing your analytical skills to interpret the data and improve the process.... [-]


Masters In Advertising Design And Innovation In Brand Communication

Escuela Superior de Diseño de Barcelona
Online Full time 12 months May 2019 Spain Barcelona

With this program you'll be a communicator with an open and creative mind, and get a view of the cross-sectional design. [+]

Society as we knew a few years ago no longer exists. The influence of technological progress is so great that no one dares to make long-term predictions about where we are headed. Any race, especially those related to communication and branding requires a constant questioning of its own parameters and rationale. What it was 10 years ago, it is history. What matters is how we adapt our way of working to the constant digital and social progress.

Communicators today must understand the deep relationship between technology, personal values ​​and human relations to apply to branding. Otherwise, they will not get generate relevant messages for brands and products.

This reflection is born this Masters in Advertising Design and Innovation in brand communication. And also the fact that, fortunately, always a known starting point will be necessary: ​​Creativity. An idea, a story to tell, an App that connects with people, a tweet to mobilize thousands of people. In short, creativity, in its broadest definition, it becomes more than ever the benchmark for any communicator. At the starting point and also the very purpose of brand management.... [-]


Master In Mobile Business: Technologies, And Mobile Marketing Apps

IEBS - Escuela de Negocios de la Innovación y los Emprendedores
Online Full time 750 hours October 2018 Spain Barcelona

Master in Mobile Business: Technologies, Apps and Mobile Marketing is an innovative program that prepares you to know in depth the potential of devices, technologies and communication channels and mobile marketing, with the aim of transferring them to business strategy to achieve competitive advantages and new opportunities for business development. [+]

Master in Mobile Business: Technologies, Apps and Mobile Marketing is an innovative program that prepares you to know in depth the potential of devices, technologies and communication channels and mobile marketing, with the aim of transferring them to business strategy to achieve competitive advantages and new opportunities for business development.

Knowing how the user behaves with a smartphone, meet new analysis variables such as geolocation, new distribution channels and marketing and new models of effective business, it is key to integrating this new technology as disruptive in the business world.

The Master of Mobile Business & Marketing provides training for professionals who want to learn to get the most out of all the opportunities the mobile environment offers organizations and entrepreneurs.... [-]


Online Master In Digital Marketing And Tourism ECommerce

Euroaula Barcelona
Online Part time 9 months October 2018 Spain Barcelona

The Master in Digital Marketing and Tourism eCommerce is a program that aims to train professionals to be able to face competitive environments and the growing globalization of the markets that are contributing with the New Technologies. This new technological environment is characterized by the growing competitiveness, the reduction of life cycles of products and the opening of new opportunities. [+]

The Master in Digital Marketing and Tourism eCommerce is a program that aims to train professionals to be able to face competitive environments and the growing globalization of the markets that are contributing with the New Technologies. This new technological environment is characterized by the growing competitiveness, the reduction of life cycles of products and the opening of new opportunities.

It is a program that will help future executives to lead changes in the tourism business.

goals

Provide the student with the specific and innovative knowledge of Online Marketing and eCommerce in the tourism field so that he can train him professionally. Internet has become the first channel of communication and distribution of sales of tourism products and services.... [-]


Master Interactive Marketing & New Media

IEBS - Escuela de Negocios de la Innovación y los Emprendedores
Online Full time 750 hours October 2018 Spain Barcelona

The Master in Marketing Interactive & New Media make you a specialist in digital and interactive media. You will learn the basics of strategic marketing and product, new business models, the most innovative techniques and methods of interactive marketing, social media marketing and, ultimately, to make the most of the opportunities the Internet offers businesses. [+]

The Master in Marketing Interactive & New Media make you a specialist in digital and interactive media. You will learn the basics of strategic marketing and product, new business models, the most innovative techniques and methods of interactive marketing, social media marketing and, ultimately, to make the most of the opportunities the Internet offers businesses.

This master is aimed at professionals and recent graduates who want to develop their career in marketing innovative, technological or related to digital and interactive media companies. You will learn to exploit the competitive advantages of the new media through creativity and technology.

What will I learn?

Upon completion of the Master in Interactive Marketing and New Media you will be perfectly able to:... [-]


Master In Marketing Digital

ADEN Business School
Online February 2019 Spain Barcelona Madrid

The Master in Digital Marketing is designed for completed 100% online, wide flexitime, absolute geographic independence. [+]

THE MASTER IN MARKETING DIGITAL It has been designed for a completed 100% online wide flexitime absolute geographic independence

The digital revolution currently requires growing companies adaptation and presence in different media business ecosystem that develops Internet. Throughout the master you get the skills and abilities to achieve from digital tools strategies and traffic generation, customer acquisition and retention. You can also manage your ranking and reputation through search engines and social networks, as well as management from the website. This program presents a hierarchy of topics starting from the fundamental aspects of digital marketing expertise concluding with strategic applications in the digital environment for enterprises creating added value, differentiation and competitiveness. A special feature of this focused, in addition to the importance of content and didactic applied to teaching-learning master is that it has a pragmatic approach throughout training adding to the educational process development Professional Workshops and campaign simulation in digital environments. Master Digital Marketing has been developed based on the current needs of companies and their adaptation to the management of consumers and potential customers via the Internet. Achieves professionalization of participants as it has content and working practices adapted to the reality of the moment. In short, you know make the most of the opportunities of digital environments.... [-]