Master's in Marketing Studies in Spain

Compare Masters Programs in Marketing Studies in Spain 2018/2019

Marketing Studies

Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.

Marketing and communication training is essential to create an advertising campaign that will publicize products and services in the marketplace. Students in these courses learn how to create advertisements for television, radio, digital media, and print campaigns.

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Top Master Programs in Marketing Studies in Spain 2018/2019

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Master in Marketing & Sales

EAE Business School International
Campus Full time 1 year April 2019 Spain Barcelona Madrid + 1 more

With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. [+]

Master in Marketing & Sales

This program will be conducted in English.

With the EAE’s Master in Marketing & Sales in Spain, we offer the key to corporate excellence to professionals in direct contact with customers, equipping them with the skills required by the market. Throughout the program, the professionals are provided with the conditions to change. Participants in the program will undergo an experience and process of change.

Reasons to do EAE’s Master in Marketing & Sales in Spain:

AME and ADIGITAL EAE is a member of two of the main associations of Marketing and Digital Economy of Spain: AME and ADIGITAL. Marketing Association of Spain is an organization whose goal is the valorization and recognition of the profession and activity Marketing. ADIGITAL is the largest multi-sector partnership of the Digital Economy. Marketing Plan Making a Marketing Plan during the master is a key factor because it helps participants to develop the skills and competencies acquired during the program. Furthermore, we enable them to gain greater insight into this management tool, which is fundamental in the strategic development of the company. Certificate in Google Ads EAE gives participants the option of taking specialization programs free of charge. The ‘Program of Expertise in Google Ads’, with a qualification from EAE and certification from Google. Certificate in IBM’S SPSS EAE gives participants the option of taking specialization programs free of charge. The ‘Program in Quantitative Market Research Methods and Specialisation in SPSS’ from IBM with a qualification from EAE. One of... [-]

Master in Marketing

EU Business School
Online Campus Full time 1 year January 2019 Spain Barcelona + 1 more

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business. [+]

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes.

From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

How You Earn Your Certificate

The Master in Marketing (60 ECTS) is a one-year program, divided into three terms. Each term comprises four courses (4 ECTS each) and one seminar (2 ECTS). Throughout the year, students are also exposed to real-life case studies, games and business simulations. In order to graduate, participants must also complete a business plan (6 ECTS).... [-]


Master in Advanced Marketing (Spanish)

University of Deusto: Deusto Business School
Campus Full time 12 months September 2019 Spain Bilbao

This Master taught in Spanish language aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise increasingly global and interconnected markets. [+]

Programme Description

This Master aims to equip managers who will assume responsibilities in the field of marketing of advanced knowledge and skills in a precise increasingly global and interconnected markets.

It aims to train professionals capable of setting strategies relationship with customers and consumers, distribution policies and communication, brand management in the light of the new challenges and opportunities offered by advances in information and communications technology and taking into account the particularities of the various markets and countries; managers who are able to identify and propose the most suitable business models in each environment, design and implement sustainable and responsible strategies.... [-]


Master in business management and marketing

ESEM
Campus Full time September 2019 Spain Madrid

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Managers or Sales ... [+]

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Director or Sales

ESEM, with 47 years of activity and development, is the business school specializing in business areas of Sales and Marketing, with recognition in national and international companies.

By our classrooms and programs it has been more than 20,000 students on five continents.

Target

Provide the necessary tools for business development. These tools serve the dual function of Sales and Marketing Management.

With the theoretical methodology - ESEM practice, the student will be provided the adptación to new technologies, as necessary and requested today for a post of Sales, Marketing and Sales Manager.... [-]


Master in Digital Marketing

Harbour Space
Campus Full time Open Enrollment Spain Barcelona

The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job. [+]

This program is taught in ENGLISH. The Master program in Digital Marketing is designed to grow a new generation of leading marketing specialists – digital savvy professionals that can benefit from an explosive growth of online technologies by using the most cutting-edge, innovative tools in their daily job.

The Harbour.Space teaching methodology uniquely combines a strong academic background in business studies, finance, accounting, marketing, and strategy with an in-depth and specific digital knowledge in online video, mobile, viral, social media, and data-driven marketing. You will also be a daily witness of the latest innovations from Google, Facebook, Twitter, Netflix, and other greatest technological companies.... [-]


Master in marketing, tourism marketing and revenue management

School of Tourism and Hospitality - The OSTELEA
Campus Part time October 2018 Spain Barcelona Madrid

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student [+]

Master in Marketing, Tourism Marketing and Revenue Management

The tourism sector in general and the hotel in particular are experiencing a rapid transformation in the area of ​​marketing, distribution and sales. The mastery of new online tools are key to manage the hotels. The high competitiveness of this environment requires the figure of the Director of Ecommerce and the Director of Revenue Management as key positions within the current hospitality industry.

The Master in Marketing, Tourism Marketing and Revenue Management is the only master in Spain that meets the following two points. Currently there is no other school that trains college students with executives of the sector and to do so with the same tools used by most companies. All courses have a completely practical development and professionalization focused on student... [-]


Master in Digital Marketing

ESEI International Business School Barcelona
Online & Campus Combined Full time 1 year October 2019 Spain Barcelona

ESEI’s Master in Digital Marketing programme will equip you with the practical skills and knowledge required by start-ups and corporations all over the world. Perfect for results-oriented, creative professionals, this qualification will prepare you for success in the highly competitive field of online marketing. [+]

Become an expert in all aspects of digital marketing strategy and shape the future of business

ESEI’s Master in Digital Marketing programme will equip you with the practical skills and knowledge required by start-ups and corporations all over the world. Perfect for results-oriented, creative professionals, this qualification will prepare you for success in the highly competitive field of online marketing.

Situated in Barcelona, a world-renowned smart city and European top 5 start-up hub, ESEI’s Master in Digital Marketing programme is run in collaboration with Click360formacion, an official Google partner, and boasts tutors with entrepreneurial expertise and real-world industry insight.... [-]


Master in Innovation and Tourism Marketing Online

UCAM Universidad Católica San Antonio de Murcia
Online Part time 1 year September 2019 Spain Spain Online

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student. [+]

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student.

This online program is designed to be available completely online to those who want to advance their education profile while also maintaining their professional career and daily routines.

Students who wish to partake in this program must be a graduate of a tourism related study or have a degree at the university level in a different academic field.

Spain is the world's leading destination for holiday tourism, and the second most visited country in the world with the most World Heritage cities, the third in terms of natural areas declared Biosphere Reserves, or the country with the most Blue Flag beaches in the entire Northern Hemisphere.... [-]


Master in Digital Transformation

Castelldefels School of Social Sciences
Campus Full time 1 year September 2019 Spain Barcelona

The ASPIRE Master in Digital Transformation is a demanding program that provides the participant with the knowledge and skills necessary to exploit the digital environments in a business environment, always with a global vision of the business. [+]

For some years now, we have been globally immersed in the so-called digital age, a major and disruptive change in every aspect of our life. Business environment is no exception. The creation of companies that operate exclusively on the Internet has revolutionized the conventional way of conceiving the company, the strategy and the models of doing business. Thus, new cases of business success such as Google, Facebook, Twitter, Netfl ix or Spotify, among other OTTs, are digital natives. The rules of the game have changed and now any company or organization must know how new technologies aff ect the company, how to take advantage of them and how to use them to fi nd new opportunities or new competitive advantages.... [-]


International master's degree in marketing management

EAE Business School
Online & Campus Combined Full time 12 months April 2019 Spain Barcelona

The International Master in Marketing Management and Market Development is designed to train professionals to lead these changes and know how to convert market opportunities and challenges into competitive advantages for the company. [+]

The growing demand for professionals in the field of corporate image and identity serves two causes. The business environment evolves rapidly. Globalization, new information technologies and new sales and distribution channels that have arisen thanks to the Internet have changed both the marketing strategies and the way in which we sell.

Competing in global environments has increased the number of markets in which we can operate, but also the number of competitors that we face, so it is necessary to address the commercial and marketing direction from a more innovative perspective: consumers every time They are more demanding and have more information, so they are more clear about what they want and need.... [-]


Master in Information Sciences in Business & Marketing

Graduate School of Management in Barcelona (GSMB)
Online & Campus Combined Full time 1 year November 2018 Spain Barcelona

Global Business, International Marketing, General Management, International Finances [+]

Students will have the opportunity to develop the necessary understanding of the management and techniques for the internationalization of business entities and the analysis of an international economy with a focus on the European economy.

The Program combines the academic rigor of business and marketing principles with practical experience during internship in Spanish/Multinational companies.

Specializations: Global Business, International Marketing, General Management, International Finances

Starting dates: 12th Nov 2018; 5th Feb2019; 5th Sep 2019

Duration: 1 academic year + 6 months optional Internship

Degree: GSMB Barcelona Mode: Blended... [-]


Master in Strategic and Creative Planification for Brand Communication

IED – Istituto Europeo di Design Barcelona
Campus Full time 6 months January 2019 Spain Barcelona

The Master in Strategic and Creative Planification for Brand Communication understand that the way advertising is made is changing dramatically, and will change even more in the future. Advertising on tv and traditional media is losing its efficiency and, today, the most creative campaigns (both at realization and strategy levels) are being developed by small professional teams working independently, surpassing the established separation between accounts and creation. [+]

THIS PROGRAM IS TAUGHT IN SPANISHObjetives

- Provide the tools to domain integral advertising and strategic creativity in the most cutting-edge and up-to-date subjects (guerrilla marketing, strategic planning, creativity in events, creative mix of media, etc.)- Provide the tools to manage advertising strategy and creativity in campaigns conceived for the current advertising environment.- Provide the tools to obtain campaigns including the most original and efficient creative and strategic concepts, key factors to achieve success in any present advertising communication.

Methodology

The course is structured in accordance with a theoretical and practical methodology, with the predominance of Learning by Doing. It is developed by three areas: Strategy, Creativity and Project.... [-]


Master in Marketing, Marketing and Revenue Management

OSTELEA | Distancia
Online Part time September 2019 Spain Madrid Barcelona Spain Online + 1 more

Tourism is one of the sectors that has changed the most in the world in recent decades. In countries such as Spain, it is clearly the most dynamic sector with the most growth in general, driven by the professionalization of functions and the incorporation of specific technologies. [+]

More expansion, greater competitiveness

Tourism is one of the sectors that has changed the most in the world in recent decades. In countries such as Spain, it is clearly the most dynamic sector with the most growth in general, driven by the professionalization of functions and the incorporation of specific technologies. This radical change is not only given from within the sector but also from outside, subject to the push that the internet represents and changes in consumer habits. Unlike what happened a few years ago - when customers went to travel agencies - the client is currently an active part in the process of searching, planning and booking their trips and services through the Internet, without any need to resort to intermediaries. The volatility of prices caused by the immediacy of the new online agencies, the overwhelming offer of hotel beds, low-cost flights has generated a generalized increase in global tourism and, consequently, have made the competitiveness of the entire sector grow.... [-]


Master in online digital marketing

EAE | Programas Distancia
Online Part time 12 months September 2019 Spain Spain Online

The program of the Master in Online Digital Marketing is designed for those professionals in the areas of Marketing and Commercial who want to incorporate in their business strategies the new channels, media and languages ​​of the digital ecosystem. [+]

Master in Digital Marketing and Electronic Commerce

Get the Master in Digital Marketing and Electronic Commerce with your Google Adwords Certification

Students who complete this master can obtain the Certification.

Incorporates the latest trends in the company's marketing mix

The program of the Master in Digital Marketing online is designed for those professionals of the areas of Marketing and Commercial who want Incorporate in their business strategies the new channels, media and languages ​​of the digital ecosystem. It also allows for the specialization of entrepreneurs who Start digital business And need to know the keys and opportunities offered by the Internet.

What will the participants of the Master in Digital Marketing online get? Implement the online marketing plan and develop strategies in digital environments. Adapt the way in which the company communicates and manages its relationship with customers and markets to the economy of today's society. Master digital techniques and tools to manage e-commerce projects, for network marketing and to generate traffic to web pages. Master the keys to Business Intelligence. Design advertising campaigns on the Internet. To deepen in subjects of development and positioning Web, CRM, e-mail marketing and social media marketing. Manage affiliate marketing strategies. Define the appropriate objectives and measure the return on investment of online marketing actions. Incorporates the new languages ​​and channels of communication to the strategy of organizations ... [-]

International Master in Marketing - Bilingual

EADA Business School Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

This programme aims to boost your professional opportunities in the field of marketing, whether you aim to take your first steps in the profession or to accelerate your early career progression. [+]

Best Masters in Marketing Studies in Spain 2018/2019. Latest Professional Practice- International business trip to explore and experience real-world challenges- A specialised track to give you an edge in a growth area- The latest professional tools for data analysis and visualization- Classes taught by expert visiting professors from all over the world Corporate Connections- Faculty with extensive professional experience- Company visits and conferences- On and off-campus recruiting events and corporate presentations- Visiting alumni sharing their experience and expertise International Exposure- Faculty from all over the world- +50 nationalities in our student body- Exchange programme with +30 top-ranked partner schools Become bilingual- Access to professional positions requiring English language skills- Optional exchange programme in English with +30 schools- Networking plus with 250-300 classmates across all International Master programmes ... [-]