Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.
Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.
South Africa, officially the Republic of South Africa, is a country located at the southern tip of Africa. It is divided into nine provinces. South Africa is not only a jumping off point, it is itself a fantastic destination rich in culture, fauna & flora and history.
Request Information Best Part time Master's Programs in Marketing Studies in South Africa 2018/2019
Advance your knowledge of business and marketing concepts and launch your career in marketing. Gain the knowledge and confidence to take on substantial marketing projects using the latest science and thinking. [+]
Our Master of Management in the field of Strategic Marketing is for postgraduate students who want to convert their undergraduate degree into a highly valuable WBS MM degree and break into a career in marketing, as well as for practicing marketers who want to advance their careers armed with the knowledge they need to confidently take on substantial projects using the latest marketing science and thinking.Curriculum
The Masters in Strategic Marketing is a 2-year part-time programme that is covered in two parts. You will do in-depth coursework through a number of modules, followed by a dissertation on a research topic of your choice. The dissertation comprises 50% of your mark and builds on everything you have learned during the course. You will need to choose a suitable topic, develop a research proposal, collect and analyze data, and present a research report.... [-]
The student should develop applied competencies and practical skills in the acquisition, interpretation reflecting on and application of marketing management principles. The student should obtain a focused competence depending on the topic of the dissertation. [+]
The student should develop applied competencies and practical skills in the acquisition, interpretation reflecting on and application of marketing management principles. The student should obtain a focused competence depending on the topic of the dissertation. The student should show evidence of independent and original scientific work. Students will also display competence in the application of relevant research methodology and the proper written communication of the research process and findings. The student should be able to reflect on his/her research decisions and applications and to assess the effect thereof in the holistic context of marketing management.Admission requirements ... [-]