Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.
Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.
From indigenous civilizations to modern day empires, North America has plenty of hands-on educational opportunities to offer scholars. Filled with a range of distinct cultures, students can educate themselves in well-rounded way.
View all Master Programs in Marketing Studies in North America 2018/2019
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]
Get equipped with the marketing skills you need to stand out in a global marketplace.
As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out.Locations
Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation.Your Master of International Marketing at a glance
Who is this program for?
Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing.... [-]
The Master’s in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepare you for a successful career in marketing. Our specialized concentrations in Digital Marketing, International Business, Marketing Analytics, and Marketing Management let you tailor your studies to your professional goals. [+]
The Master’s in Marketing gives you a comprehensive look into consumer-decision making and strategic processes that prepare you for a successful career in marketing. Our specialized concentrations in Digital Marketing, International Business, Marketing Analytics, and Marketing Management let you tailor your studies to your professional goals.Program Highlights 30 Credits Average completion 3 – 4 semesters Specialized concentration in Digital Marketing, International Business, Marketing Analytics, and Marketing Management Marketing Management Concentration
The Marketing Management concentration allows students to customize their program by choosing elective courses from any 9000-level courses in the Allen G. Aaronson Department of Marketing and International Business. Students may also take selected courses in statistics and computer information systems, which may require additional prerequisite courses that may be waived based on prior coursework.... [-]
Choose Tecmilenio University Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. [+]
Choose Tecmilenio UniversityStrategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. To do business in any country, you need an overview of the world. Get it here. Just as there are successful business models, there are also effective educational models, such as ours. The social skills we will strengthen in you, will make you an expert in managing your sales team. We have interesting exchange programs.
Being part of the Tecmilenio University is betterLearn to work as a team and effectively. Increase your work experience. Specialize in the most profitable area. What do I get? ... [-]
Our internationally recognized public relations (PR) program is one of the few in the U.S. that offers undergraduate, graduate and mid-career-level PR education. Typically, incoming graduate students are recent college graduates planning on entering the public relations field. [+]
Organizations need experienced communicators to effectively convey their messages. Teaching our students how to craft and deliver communications is at the heart of our mission.
Our internationally recognized public relations (PR) program is one of the few in the U.S. that offers undergraduate, graduate and mid-career-level PR education. Typically, incoming graduate students are recent college graduates planning on entering the public relations field.Prepare for the profession
In our 13-month program, you will study the theory, concepts, processes and practices of public relations (PR). Your introductory graduate year public relations course will challenge you to conceptualize, plan and execute typical PR activities such as client meetings and press conferences. From there, you will spend your year developing critical and strategic thinking, as well as learn how to most effectively interact with both clients and the news media.... [-]
Our master’s degree program in advertising builds upon your undergraduate education in any major and prepares you for a successful career. [+]
Our master’s degree program in advertising builds upon your undergraduate education in any major and prepares you for a successful career. This one-year, cost-effective and intensive program gives you hands-on training with exemplary faculty that will prepare you for a top job in the advertising industry.What is the focus of the program?
Our one-year, projects-driven and management-focused program will provide you with a comprehensive look at the advertising industry, with coursework in:Advertising management; Digital advertising and branding; Marketing communication; Strategic media planning; Graphic design and multimedia production; Account planning; Advertising campaigns. ... [-]
Become a complete marketing and communication manager, mastering the creative, productive and strategic aspects of all digital media. [+]
Become a complete marketing and communication manager, mastering the creative, productive and strategic aspects of all digital media.WHY IS THIS MASTERE MARKETING ISEFAC ONLINE?
Do you have a commercial, marketing, communication or IT background? Master all facets of marketing and digital communication and become the strategic asset essential to the development of the company. Take control of the digital strategy and gain responsibility.
This diploma course focuses on the practical application of business skills and will allow you to acquire a synthetic vision of the evolution of digital marketing and to access the most sought after positions on the professional market.TRADES... [-]
You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society today. [+]
You learn to adapt a strategy to issues of Marks (strong competition in the field of creativity and visibility on the net) to meet the requirements of markets and society today.
Faculty of listening, dialogue and contact, sensitivity of the digital world, mastery of social media, creative and persuasive.
Acquire the following skills:Identify out additional media strategies Make a choice among non-media technology Establish a media planning Know how to program in advertising investments Understand the various stages of the graphic chain How to select an audiovisual production agency Develop a communications strategy Master the different types of communication Knowledge of the legal aspects related to trades communication Of protecting a digital identity Design a digital strategy Pilot a project involving several actors of the Web ... [-]
The Master in Digital Marketing is designed for completed 100% online, wide flexitime, absolute geographic independence. [+]
The digital revolution currently requires growing companies adaptation and presence in different media business ecosystem that develops Internet. Throughout the master you get the skills and abilities to achieve from digital tools strategies and traffic generation, customer acquisition and retention. You can also manage your ranking and reputation through search engines and social networks, as well as management from the website. This program presents a hierarchy of topics starting from the fundamental aspects of digital marketing expertise concluding with strategic applications in the digital environment for enterprises creating added value, differentiation and competitiveness. A special feature of this focused, in addition to the importance of content and didactic applied to teaching-learning master is that it has a pragmatic approach throughout training adding to the educational process development Professional Workshops and campaign simulation in digital environments. Master Digital Marketing has been developed based on the current needs of companies and their adaptation to the management of consumers and potential customers via the Internet. Achieves professionalization of participants as it has content and working practices adapted to the reality of the moment. In short, you know make the most of the opportunities of digital environments.... [-]
This program provides the practical and theoretical knowledge necessary for effectively develop business and marketing efforts that require companies. [+]
The Master in Business Management and Marketing provides the skills and precise theoretical to effectively develop business and marketing efforts that require businesses: consumer awareness, competitive advantage, positioning, channel, etc.Addressed to
Professionals who wish to broaden their knowledge in the area of Marketing with the aim of: - Develop a career in a marketing department companies products or services to the consumer. - Getting into the new approaches and techniques Marketing for eventual specialization in one of these areas for the future.
Duration: 730 hours of training (12 months)
Intakes: February, June and October... [-]
The Master in Marketing and Sales has been designed for a completed 100% online, wide flexitime, absolute geographic independence [+]
It has 9 specific modules of the disciplines of marketing and sales, which will allow the creation of memorable experiences that enhance the loyalty of your customers.GOALS
At the end of the completed Master Marketing and Sales, the participant will have achieved the following transfer targets:Change the way we do marketing companies Knowing the process of creating demand Learn to apply neuromarketing in decision-making Determine different social behaviors and how communities are formed Apply different forms of experiential marketing Develop an action plan relational Design and implement a successful Value Proposition Understanding the commercial phenomenon, from understanding and strategy development management experience Define and develop tools for business management Implement a business plan with a strong emphasis on selling Evaluate the role of the parts of the plan, as well as the impact of each decision on the implementation and commissioning Review, evaluate and improve sales management practices within the company Plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on results recipients ... [-]
The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]
Master of Marketing
The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.
Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.
Duration: 15 months, divided into five consecutive quarters of eleven weeks each.
What does the Master in Marketing?... [-]
The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers. [+]
The Fundraising Management master’s program equips professionals to excel in institutional advancement and nonprofit management careers.
The world of nonprofits is growing – both in size and influence. The thousands of causes and the millions of organizations that serve those causes, in the United States and across the globe, need people to lead and to secure financial support. The Fundraising Management program here at Columbia is your portal to taking part in what many feel is the most important of society’s sectors – the one that furthers philanthropy, the love of humankind.
The need for fundraising professionals and nonprofit leaders to distinguish themselves has increased. Organizations constantly seek individuals with a thorough understanding of the philanthropic marketplace, a mastery of key fundraising techniques, and comprehensive management skills. Because of this demand for highly skilled development personnel, salaries are among the highest in the sector.... [-]
The Master in Marketing and International Businesses is a graduate studies option for people who already hold degrees in Business Administration and related areas that are looking for an alternative to the conventional MBA (Masters in Business Administration) for graduate studies. [+]
Masters in Marketing and International Business
Companies are experiencing a growing demand for people trained in the field of marketing, especially with an orientation towards international business, who possess the necessary knowledge, capacities, and attitudes to evolve effectively in their field and to lead change in an increasingly competitive globalized economy. In this globally competitive context, the Universidad de las Américas, Puebla, through its School of Businesses, offers a Masters in Marketing and International Business to address this opportunity. The program focuses on strategic direction in an international environment and the analysis of different processes organizations go through which lead them eventually to discover new national and international markets. Their success depends on the quality of their strategic planning, achievement of objectives, deployment of recourses as well as members’ motivation and commitment.... [-]
Chancellor University offers a Masters of Management in Social Media Marketing. This program is designed to give the working professional the opportunity for a flexible, real-world education. [+]
Master of Management in Social Media Marketing
Chancellor University offers a Masters of Management in Social Media Marketing. This program is designed to give the working professional the opportunity for a flexible, real-world education. Classes are small, interactive and entrepreneurial in nature. The required core of courses consists of upper-level courses that prepare students who are interested in professional development or career advancement in challenging and dynamic careers within the criminal justice field.
Advantages of a Masters of Management in Social Media Marketing from Chancellor University:One of the most affordable Online MBA programs available today Learn innovative Social Media Marketing practices from academically accomplished instructors and industry experts Chancellor University is accredited by The Higher Learning Commission and a member of the North Central Association. Earn your Master of Management in Social Media Marketing in as few as 18 months (two courses per 8-week term) Chancellor merges theory and practice so you can use tomorrow what you learned in class today 100% online program using the flexible Angel/Blackboard platform No GMAT or GRE required TBD ... [-]
The student will learn about tools and techniques to identify the wishes of the consumer, and be able to analyze and construct scenarios with particular market situations.[+]
Master of MarketingThe program's objective is the holistic and systemic study of marketing as the discipline that drives and coordinates the efforts and abilities of an organization to relate itself with its markets and its environment. The student will learn about tools and techniques to identify the wishes of the consumer and be able to analyze and construct scenarios with particular market situations.
This program pretends to harmonize the main schools of thought of marketing, based on three principles:It studies the duality of the target market /offer of the enterprise as the way to propose and make just exchanges that allow long-term relationships. It analyzes the involved actors that have an impact and participate in the exchanges: enterprise, clients, employees, and society. It includes two fundamental approaches to marketing: The qualitative/creative approach that refers to innovation and communication, and the qualitative/statistical approach that centers on the market analysis and research. ... [-]