Master Program in Marketing Studies in North America

See Masters Programs in Marketing Studies in North America 2017/2018

Marketing Studies

A masters is the first level of graduate coursework and can be obtained after you receive a bachelor’s degree. Earning a masters usually requires two years of full-time study, which amounts to 36 to 54 semester credits.

 

Marketing and communication training is essential to create an advertising campaign that will publicize products and services in the marketplace. Students in these courses learn how to create advertisements for television, radio, digital media, and print campaigns.

The United States of America commonly called the United States, is a federal republic consisting of fifty states and a federal district. The 48 contiguous states and the federal district of Washington, D.C. are in first North America between Canada and Mexico. The state of Alaska is in northwestern North America, west of Canada and east of Russia across the Bering Strait, and the state of Hawaii is an archipelago in the mid-North Pacific. The country also has five populated and nine unpopulated territories in the Pacific and the Caribbean.

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Master of International Marketing (MIM)

Hult International Business School
Campus Full time 1 year August 2018 USA San Francisco Boston United Kingdom London United Arab Emirates Dubai China Shanghai New York Cambridge + 9 more

As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. [+]

Masters in Marketing Studies in North America 2017/2018. Get equipped with the marketing skills you need to stand out in a global marketplace. As companies look to differentiate their offerings in a global marketplace, Hult’s one-year Master of International Marketing degree equips you with the strategic and executional marketing skills needed to stand out. Locations Start your Master of International Marketing in Boston or London, then choose to explore any other two campuses as part of Hult's unique Global Campus Rotation. Your Master of International Marketing at a glance Who is this program for? Candidates who have recently graduated from university or college, as well as individuals with up to three years of work experience who want to launch a career in marketing. What you’ll learn Mastering the marketing mix is more critical than ever as consumers are constantly exposed to an increasing amount of online and offline content. Master of International Marketing students will learn how to leverage digital marketing, social media, marketing analytics, and customer engagement strategies to break through the noise and make a measurable impact on business objectives through marketing. Why Hult? Marketing changes rapidly and a business school needs to be equally nimble to keep pace. Hult was one of the first business schools to offer a Master in Digital Marketing, and though the core components of that degree have since been incorporated into the Master of International Marketing program, the fact remains that Hult moves swiftly and deliberately to ensure its students receive the... [-]

Global MDB

ISDI
Online & Campus Combined Full time 8 months February 2018 Spain Barcelona USA Boston + 2 more

The Global MDB combines face-to-face training and online learning to form this one-of-a-kind educational experience. Learn about Digital Marketing, Social Media, Mobile Trends, Technology, Search Marketing, eCommerce, Digital Transformation and Startups from leaders of the Internet revolution from around the world. [+]

The Global MDB combines face-to-face training and online learning to form this one-of-a-kind educational experience. Learn about Digital Marketing, Social Media, Mobile Trends, Technology, Search Marketing, eCommerce, Digital Transformation and Startups from leaders of the Internet revolution from around the world. Aimed to Multinational professionals who want to lead teams or digitalization projects. Marketing and Communication experts who need to take the leap into the digital world. Specialists in digital fields wishing to acquire a comprehensive knowledge of the online world and lead the change. Goals Integral vision of the worldwide Digital Ecosystem with renowned experts on a global scale. Leadership and strategy Ability to lead and execute digital strategies and take charge in the decision-making process for complex projects. Technological trends, Staying updated with the latest trends will give you a competitive advantage in leading the transformation of your company. Networking, exclusive international networking opportunities that will allow you to promote your business, learn from others, and acquire potential partners and investors. Modules RCC- Harvard. Innovation & Trends, Digital Vision & Strategy and Digital Marketing Online Training. Digital Content, Social Media, UX & Design, Technology & IOT ISDI Spain. Mobile & Apps, E-Commerce and Search Engines Online Training. Digital Advertising, Data Analytics, Digital Law and Leading Digital ISDI USA. Startups & Entrepreneurship and Digital Transformation [-]

Masters In Business Administration With Marketing

Universidad Tecmilenio
Campus or Online Full time 5 semesters July 2018 Mexico Mexico Online Chihuahua San Luis Potosi Culiacan Mazatlán Guadalajara Cancún Veracruz Puebla Merida Hermosillo Ciudad Obregon Queretaro Durango Campus Cuernavaca Mexico State Mexico City Monterrey Torreon Ciudad Juárez Villahermosa Nuevo Laredo + 21 more

Choose Tecmilenio University Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. [+]

Masters in Marketing Studies in North America 2017/2018. Why this Master? Choose Tecmilenio University Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. To do business in any country, you need an overview of the world. Get it here. Just as there are successful business models, there are also effective educational models, such as ours. The social skills we will strengthen in you, will make you an expert in managing your sales team. We have interesting exchange programs. Being part of the Tecmilenio University is better Learn to work as a team and effectively. Increase your work experience. Specialize in the most profitable area. What do I get? By graduating from the Master of Business Administration with Marketing, you are able to: Solve management and marketing problems with the help of analytical methods to effectively manage. Implement administrative and technological changes for the proper functioning of companies. Generate new ideas that can be applied in innovative and effective projects. Interact with other specialists in the definition of strategies and actions for the achievement of competitive advantages in companies. Apply operations management and information systems to strategically target companies. Use marketing tools to create strategies for positioning products and services in the target market. Curriculum 1st tetra Fundamentals of Administration Accounting and Financial Management Quantitative methods for decision making 2nd tetramestre Economy Operative administration Analysis of financial information 3rd tetramestre Making administrative and financial... [-]

Master in Advertising

Academy of Art University
Campus or Online Full time 2 - 3 years September 2017 USA San Francisco

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. [+]

Drawing on your life experiences, coupled with the artistic and technical skills you gain, you’ll be prepared for a career as an art director, copywriter, or creative strategist. A mastery of advanced advertising principles and concepts are brought to life by working independently and collaboratively on your unique portfolio. MFA Advertising Unit Requirements Major 27 units Directed Study 18 units Graduate Liberal Arts 12 units Electives* 6 units TOTAL 63 units *Per director approval MFA Advertising Degree Requirements Successful completion of Final Thesis Project Minimum 2.0 cumulative GPA Minimum grade of C in all required 63 units MFA Program Learning Outcomes Graduate students will meet the following student performance criteria: Strategic Communication Develop strategic elements focused on the target customer, the product/service, and the market Gather, assess, and apply relevant information, including historical research, to strategic work Visual Communication Use appropriate visual media, including freehand drawing, to convey essential elements Apply appropriate design principles to strategic and creative work Verbal Communication Convey creative ideas, concepts, and brand tone through engaging and sophisticated language at each stage of the creative process Communicate verbally and in writing with a unique and versatile voice Conceptual Thinking Communicate relevant objectives through the use of appealing aesthetic choices Think conceptually and execute projects beyond traditional advertising media Consider diverse points of view, and reach well-reasoned conclusions as part of the conceptual and design process Professional Readiness Present a sophisticated and original portfolio to acquire a job within the industry. Articulate career goals and plan to... [-]

Master In Traffic Management: Seo, Sem, Smm

Grupo IOE
Online & Campus Combined Part time September 2017 Spain Barcelona Madrid Murcia Valencia Colombia Bogotá Mexico Mexico City Peru Lima Brazil São Paulo + 10 more

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. [+]

Masters in Marketing Studies in North America 2017/2018. The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. Born with the need to create a number of marketing techniques that enable the company to attract potential customers. It is based on the processes of attraction, conversion and automation, so that in the last step the complete identity of the visitor to the web is achieved. Thus, a more targeted advertising can be done. GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies [-]

Masters in International Policy and Development

Middlebury Institute of International Studies at Monterey
Campus Full time 4 semesters September 2018 USA Monterey

The Middlebury Institute Master’s in International Policy and Development prepares graduates to bridge the gaps between policy and practice while addressing complex international policy and development issues. [+]

Promote Global Development The Middlebury Institute Master’s in International Policy and Development prepares graduates to bridge the gaps between policy and practice while addressing complex international policy and development issues. The student-centered program combines interdisciplinary coursework and professional experiences to help graduates launch careers in foreign policy and international relations, resolving conflicts, addressing human rights abuses, and promoting global development. The four-semester 60-credit program includes core coursework and optional areas of concentration, as well as courses taught in a student’s chosen language of study and a professional practicum. Practical Skills for Positive Change The International Policy and Development degree and Master of Public Administration degree share a common faculty and curriculum. Together these two degrees make up the Development Practice and Policy (DPP). DPP gives students the flexibility to explore both areas of study and then choose one at the start of their final semester. Scholarships and Financial Aid To apply for merit or need-based scholarships, submit your online application for the International Policy and Development program by the next priority deadline. Both U.S. and international students are eligible. We don't cap the amount we award, and highly qualified students may receive a merit scholarship covering full tuition. We give preferential scholarship consideration to members and alumni of our partner organizations, such as Peace Corps, Fulbright, JET, AmeriCorps, WorldTeach, and many more. Financial aid is also available, including federal and private loans, work-study, and U.S. veterans' benefits. To apply, visit our Financial Aid section. [-]

Master in Marketing and International Business

University of the Americas Puebla (UDLAP)
Campus Full time July 2018 Mexico Puebla

The Master in Marketing and International Businesses is a graduate studies option for people who already hold degrees in Business Administration and related areas that are looking for an alternative to the conventional MBA (Masters in Business Administration) for graduate studies. [+]

Masters in Marketing and International Business

 

Companies are experiencing a growing demand for people trained in the field of marketing, especially with an orientation towards international business, who possess the necessary knowledge, capacities and attitudes to evolve effectively in their field and to lead change in an increasingly competitive globalized economy. In this globally competitive context, the Universidad de las Américas, Puebla, through its School of Businesses, offers a Masters in Marketing and International Business to address this opportunity. The program focuses on strategic direction in an international environment and the analysis of different processes organizations go through which lead them eventually to discover new national and international markets.  Their success depends on the quality of their strategic planning, achievement of objectives, deployment of recourses as well as members’ motivation and commitment. ... [-]


MS in Marketing Intelligence

Fordham University, Gabelli School Of Business
Campus Full time 12 months September 2017 USA New York Bronx Westchester + 2 more

83% of Fordham’s MS in Marketing Intelligence land jobs within 90 days of graduation.® [+]

83% of Fordham’s MS in Marketing Intelligence land jobs within 90 days of graduation. In just 12 months, you will acquire the skills to build a successful career in marketing: Data analysis. Creating customer insights. Solving business problems. These are the core talents you will learn in this marketing master’s program. Our curriculum goes beyond theory. The MS in Marketing Intelligence gives you hands-on experience with data, lets you work with real New York City companies—like the Food Network—and teaches you how to generate real-world marketing intelligence. That’s what employers want in today’s job market. And it’s why so many students in this marketing master’s degree are hired almost immediately after graduation. Admissions Who should apply? Marketing Intelligence The MSMI is ideal for people with prior experience in marketing, market research, or advertising who want to focus their careers on marketing intelligence. An undergraduate degree is required, but it does not need to be in marketing. Preliminary review option Want an inside track on your chances of acceptance before you take the GMAT or GRE? As a courtesy to MS in Marketing Intelligence applicants, the admissions staff offers a preliminary review option. Request a preliminary review by submitting four components of the application-your résumé, letters of recommendation, personal essay, and transcripts-along with a brief note to msmi@fordham.edu. Within five business days, our admissions team will respond with an assessment of your likelihood of admittance. While this review does not represent an official offer of admission, it can be a help... [-]

Master in Advertising

SCAD - The Savannah College of Art and Design
Campus Full time September 2017 USA Atlanta Savannah Hong Kong Sham Shui Po France Lacoste + 4 more

As a result of this dynamic and creative approach, our students regularly take top honors in industry competitions, and our alumni continue to tell the stories of the world’s biggest brands. [+]

Masters in Marketing Studies in North America 2017/2018. Master the art of advertising As a student at SCAD, you will gain expertise in every facet of advertising: copywriting, art direction, digital production and integrated brand marketing. As a result of this dynamic and creative approach, our students regularly take top honors in industry competitions, and our alumni continue to tell the stories of the world’s biggest brands. The collaborative environment of an art and design university provides the ideal conditions for perfecting the highly developed craft of innovative advertising. M.A. in advertising Available at: - Atlanta ADVE 501 Advertising and Copywriting Essentials* ADVE 502 Art Direction and Typography Essentials* ADVE 503 Software and Production Essentials* ADVE 705 Typography for Advertising Designers ADVE 709 Advertising Studio I: Creative Strategies ADVE 715 Digital Production Strategies for Advertising ADVE 719 Advertising Studio II: Branding Solutions ADVE 729 Art Direction ADVE 731 Creative Copywriting for Advertising ADVE 749 Advertising M.A. Final Project ITGM 715 Interactive Web Design — 700-level ARTH elective Total course of study: 45 hours* M.F.A. in advertising Available at: - Atlanta - Savannah ADVE 501 Advertising and Copywriting Essentials* ADVE 502 Art Direction and Typography Essentials* ADVE 503 Software and Production Essentials* ADVE 705 Typography for Advertising Designers ADVE 709 Advertising Studio I: Creative Strategies ADVE 715 Digital Production Strategies for Advertising ADVE 719 Advertising Studio II: Branding Solutions ADVE 725 Digital Media for Advertising ADVE 729 Art Direction ADVE 731 Creative Copywriting for Advertising ADVE 751 Advertising for Alternative Media... [-]

Master of Marketing

Kilroy Norway
Campus Full time Part time January 2018 Australia Gold Coast Norway Oslo New Zealand Auckland USA New York Brooklyn White Plains Sydney Boston North Ryde Victoria Los Angeles India Delhi Italy Florence United Arab Emirates Abu Dhabi Japan Beppu San Diego Cincinnati United Kingdom London Wellington Adelaide Maroochydore + 28 more

This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and [+]

Master of Marketing

Awarding Body:

Griffith University

 

This program enables you to develop a solid base of knowledge and expertise in the latest marketing techniques and technologies. Building on a foundation of marketing principles, best practice and new approaches to customer relationships, you'll learn how to think more strategically about value, positioning and competitive advantage. You'll acquire an understanding of consumer behaviour in fragmenting markets, within well-grounded approaches to market research and integrated marketing communications. A highlight of the program is the integration of theory and practice throughout the courses and exposure to cutting edge marketing practices.... [-]


Master of Marketing Research

Southern Illinois University Edwardsville
Campus Full time September 2017 USA Edwardsville

The Master of Marketing Research (MMR) degree is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the need of businesses [+]

Degrees Available at SIUE

• Master of Marketing Research

Marketing Research at SIUE

The master of marketing research (MMR) degree is designed to prepare individuals with diverse backgrounds for careers in marketing research and to meet the need of businesses, government or nonprofit organizations for competent marketing research professionals. The program’s goal is to develop professional marketing researchers who: (1) understand business operations, marketing processes, and the complexity and nature of marketing problems; (2) can apply research to help solve management problems, define marketing opportunities and aid in decision making; (3) can plan, execute and manage a research project; (4) know marketing research techniques and specialties; (5) can write a cogent, well-organized research report; and (6) can communicate research proposals, results, conclusions, and recommendations clearly and effectively. The MMR graduate will be well prepared to practice marketing research and to make substantial contributions to the marketing research profession.... [-]


Master in Cosmetics and Fragrance Marketing

Fashion Institute of Technology
Campus Full time September 2017 USA New York

The Master’s in Professional Studies, Cosmetics and Fragrance Marketing and Management, is the only program of its kind. A think tank of innovative leadership, the program provides advanced [+]

Master in Cosmetics and Fragrance Marketing

 

The Master’s in Professional Studies, Cosmetics and Fragrance Marketing and Management, is the only program of its kind. A think tank of innovative leadership, the program provides advanced education for emerging executives, fostering both creative and analytical business skills. Students obtain a global perspective through field studies in multiple overseas markets. Through academic and experiential learning and an Executive Mentor program, the curriculum facilitates the development of empathic leaders with the objective of shepherding brands that are global corporate citizens with products that delight and inspire the consumer.This two-year program just reached a major milestone: its 10th anniversary. With 200 successful graduates, the program is designed for individuals working in cosmetics, fragrances, and beauty-related areas who have been recommended by their employers because of their strong management potential.The capstone project (final thesis) reflects the partnership between industry and the classroom. Working in teams, graduating students develop an innovative, in-depth, interdisciplinary approach to a strategic topic determined by the faculty. They present their results to a panel of faculty and industry experts at an industry-sponsored event. In addition, students present their research to industry associations such as The Fragrance Foundation, retailers such as Macy’s, and executives at companies like L’Oreal and Johnson & Johnson.... [-]


Master of Network and Communications Management (MNCM)

DeVry University
Campus or Online Full time 3 semesters Open Enrollment USA Chicago New York Pomona Sherman Oaks Fremont Manhattan + 5 more

As organizations exercise the vast potential of today's sophisticated telecommunication systems, there's a growing need for motivated professionals who have expertise in the field of high-tech network and communications [+]

Masters in Marketing Studies in North America 2017/2018. As organizations exercise the vast potential of today's sophisticated telecommunication systems, there's a growing need for motivated professionals who have expertise in the field of high-tech network and communications management. Whether you aspire to sustain the security of an organization's network, develop e-commerce systems or apply technology for a company's strategic benefit, our Network and Communications Management degree program can provide the platform you need to enhance your career in the growing field of network and communications management. Master of Network and Communications Management degree program is available at the following location: Chicago Loop (Chicago, IL). Concentrations: Wireless Information Security Network Applications Project Management TUITION - Click Here About DeVry University. If you are looking for an undergraduate or graduate college degree program, consider DeVry University. We offer small class sizes, a year-round enrollment every 8 weeks with processing new or transfer I-20, and degree completion programs. At DeVry, you can earn a reputable degree from an accredited* university respected by top employers around the globe. Classes start every 8 weeks: January, March, May, July, September, and November DeVry University has locations across the United States, including 6 campuses specially equipped to address and service the needs of international students in their pursuit of a successful career. Chicago, IL (Loop & Campbell) Fremont, CA (San Francisco) Pomona, CA (Los Angeles) Sherman Oaks, CA (Los Angeles) New York City, NY Student life at DeVry University DeVry University offers a wide range of activities... [-]

Master of Management – E-Marketing

National American University
Campus or Online Full time Part time September 2017 USA Austin

The Master of Management program offers graduates of diverse undergraduate programs the opportunity to expand their knowledge and skills base in the area of management. The program is designed to help the student develop a well-rounded portfolio of management knowledge, skills and abilities along with a holistic view of the organization. [+]

The Master of Management program offers graduates of diverse undergraduate programs the opportunity to expand their knowledge and skills base in the area of management. The program is designed to help the student develop a well-rounded portfolio of management knowledge, skills and abilities along with a holistic view of the organization. Course topics focus on management issues in areas such as human resources, marketing, information technology, finance and accounting, leadership, communication and international business. The degree program consists of 10 courses and successful completion of 45 credit hours. Emphasis E-Marketing: - Provides the student with a strong base of knowledge around the Internet’s marketing potentials, comprehensive enough for the student to be able to identify its fundamental application to, and maximize its value for, myriad business models. - Examine the relationship between e-commerce business models and strategies, Internet technology, and the legal and social context of e-commerce, three factors that permeate all e-commerce. - Looks at the steps required in creating a comprehensive and effective social media marketing plan Electives Internet Marketing E-Commerce Social Media Marketing E-Marketing Analytics Career Options Advertising Promotions Marketing Manager Market Analysts Marketing Coordinator [-]

Master (MPS) in Fashion Marketing

LIM College
Campus Full time Part time 3 semesters September 2017 USA New York + 1 more

The Master of Professional Studies (MPS) in Fashion Marketing is a 30-credit graduate program. Each course has been designed to give you current marketing and business trends in order to gain a competitive edge in today’s fashion marketing sectors. [+]

Masters in Marketing Studies in North America 2017/2018. Fashion Marketing investigates the relationships between the business of the fashion industry and consumers including the development, promotion, advertising, and retailing aspects of this global industry. Fashion Marketing works by using current trends in fashion to analyze, develop, and implement sales strategies across multiple mediums. Successful fashion marketers understand that recognizing consumer trends, strong branding, and a desirable product image are all essential elements to building an effective and meaningful campaign. The Master of Professional Studies (MPS) in Fashion Marketing is a 30-credit graduate program. Each course has been designed to give you current marketing and business trends in order to gain a competitive edge in today’s fashion marketing sectors. The first 24 credits are core courses which culminate in a three-credit capstone project utilizing the skills developed throughout the program. All students must also take a three-credit internship. You can complete the program in three semesters throughout one calendar year if you choose to go full-time. If you are seeking a career change into the fashion business, the MPS in Fashion Marketing is a tool to help facilitate that change. The overall goals of the MPS in Fashion Marketing are: To provide an exceptional educational program designed to enhance your success within the Fashion Marketing industry To provide an experiential, as well as academically sound educational experience that will enable you to compete in the evolving global fashion industries To be a source of innovative interdisciplinary learning that utilizes: exceptional faculty... [-]