Master's in Marketing Studies in Mexico

See Masters Programs in Marketing Studies in Mexico 2018

Marketing Studies

A masters is the first level of graduate coursework and can be obtained after you receive a bachelor’s degree. Earning a masters usually requires two years of full-time study, which amounts to 36 to 54 semester credits.

 

Courses in marketing and communication teach how to create a marketing plan based on market research and marketing principles. These classes usually form part of a certification or degree program. Other subjects include how to utilize consumer decision making trends to help create a brand image.

 

 

Mexico, officially the United Mexican States, is a federal constitutional republic in North America. Working may require a work visa, which is difficult to get if you just want to freelance for a short time. Most of the government funded universities on mayor cities (state capital) have short courses on history, gastronomy and cultural subjects, most of them are almost free.

Top Master Programs in Marketing Studies in Mexico 2018

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Master In Marketing Digital

ADEN Business School
Online February 2019 Mexico Buenavista

The Master in Digital Marketing is designed for completed 100% online, wide flexitime, absolute geographic independence. [+]

THE MASTER IN MARKETING DIGITAL It has been designed for a completed 100% online wide flexitime absolute geographic independence

The digital revolution currently requires growing companies adaptation and presence in different media business ecosystem that develops Internet. Throughout the master you get the skills and abilities to achieve from digital tools strategies and traffic generation, customer acquisition and retention. You can also manage your ranking and reputation through search engines and social networks, as well as management from the website. This program presents a hierarchy of topics starting from the fundamental aspects of digital marketing expertise concluding with strategic applications in the digital environment for enterprises creating added value, differentiation and competitiveness. A special feature of this focused, in addition to the importance of content and didactic applied to teaching-learning master is that it has a pragmatic approach throughout training adding to the educational process development Professional Workshops and campaign simulation in digital environments. Master Digital Marketing has been developed based on the current needs of companies and their adaptation to the management of consumers and potential customers via the Internet. Achieves professionalization of participants as it has content and working practices adapted to the reality of the moment. In short, you know make the most of the opportunities of digital environments.... [-]


Master In Marketing And Sales

ADEN Business School
Online Full time February 2019 Mexico Buenavista

The Master in Marketing and Sales has been designed for a completed 100% online, wide flexitime, absolute geographic independence [+]

THE MASTER IN MARKETING AND SALES It has been designed for a completed 100% online wide flexitime absolute geographic independence

It has 9 specific modules of the disciplines of marketing and sales, which will allow the creation of memorable experiences that enhance the loyalty of your customers.

GOALS

At the end of the completed Master Marketing and Sales, the participant will have achieved the following transfer targets:

Change the way we do marketing companies Knowing the process of creating demand Learn to apply neuromarketing in decision-making Determine different social behaviors and how communities are formed Apply different forms of experiential marketing Develop an action plan relational Design and implement a successful Value Proposition Understanding the commercial phenomenon, from understanding and strategy development management experience Define and develop tools for business management Implement a business plan with a strong emphasis on selling Evaluate the role of the parts of the plan, as well as the impact of each decision on the implementation and commissioning Review, evaluate and improve sales management practices within the company Plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on results recipients ... [-]

MBA - International Marketing

Universidad Regiomontana
Online Part time July 2018 Mexico Mexico Online Monterrey

The graduate of the MBA will have an integral formation of knowledge, skills, attitudes and values ​​to manage resources in technological, human and strategic management towards achieving the goals of the organizations contexts. The professional profile suggests the formation of an executive with critical thinking to use his management skills to manage the processes of institutions ... [+]

MBA - International Marketing

The graduate of the MBA will have an integral formation of knowledge, skills, attitudes and values ​​to manage resources in technological, human and strategic management towards achieving the goals of the organizations contexts.

The professional profile suggests the formation of an executive with critical thinking to use his management skills to manage the processes of institutions optimally trained to formulate, implement, evaluate and predict changes that characterize the new environments of participation, synthesis will ecazmente an executive able to lead the organization in an environment of national and international competitiveness.

With a strategic vision and a solid theoretical and practical knowledge of senior management and leadership to generate solutions to problems of different sectors of the economy, designing and implementing strategies within a framework of sustainable development preparation.... [-]


MA In Marketing

IESA - Instituto de Estudios Superiores de Administración
Campus Part time 15 months October 2018 Mexico Buenavista

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of mixed ... [+]

Master of Marketing

The MSc in Marketing provides specific skills in analysis and understanding of markets, marketing strategic planning and management of the marketing mix. It combines current content with national and international value, methodologies and innovative learning experiences to be creative and innovative professionals.

Who should attend: Professionals who are already working in the marketing area, want a career change or whose business requires solid knowledge in the field. It is also highly relevant for managers and CEOs of companies.

Duration: 15 months, divided into five consecutive quarters of eleven weeks each.

What does the Master in Marketing?... [-]


Master in Marketing and International Business

University of the Americas Puebla (UDLAP)
Campus Full time July 2018 Mexico Puebla City

The Master in Marketing and International Businesses is a graduate studies option for people who already hold degrees in Business Administration and related areas that are looking for an alternative to the conventional MBA (Masters in Business Administration) for graduate studies. [+]

Masters in Marketing and International Business

Companies are experiencing a growing demand for people trained in the field of marketing, especially with an orientation towards international business, who possess the necessary knowledge, capacities, and attitudes to evolve effectively in their field and to lead change in an increasingly competitive globalized economy. In this globally competitive context, the Universidad de las Américas, Puebla, through its School of Businesses, offers a Masters in Marketing and International Business to address this opportunity. The program focuses on strategic direction in an international environment and the analysis of different processes organizations go through which lead them eventually to discover new national and international markets. Their success depends on the quality of their strategic planning, achievement of objectives, deployment of recourses as well as members’ motivation and commitment.... [-]


Master in Marketing

University of the Americas Puebla (UDLAP)
Online Part time 2 years July 2018 Mexico Puebla City

The student will learn about tools and techniques to identify the wishes of the consumer, and be able to analyze and construct scenarios with particular market situations.

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Master of MarketingThe program's objective is the holistic and systemic study of marketing as the discipline that drives and coordinates the efforts and abilities of an organization to relate itself with its markets and its environment. The student will learn about tools and techniques to identify the wishes of the consumer and be able to analyze and construct scenarios with particular market situations.

This program pretends to harmonize the main schools of thought of marketing, based on three principles:

It studies the duality of the target market /offer of the enterprise as the way to propose and make just exchanges that allow long-term relationships. It analyzes the involved actors that have an impact and participate in the exchanges: enterprise, clients, employees, and society. It includes two fundamental approaches to marketing: The qualitative/creative approach that refers to innovation and communication, and the qualitative/statistical approach that centers on the market analysis and research. ... [-]

Master In Traffic Management: Seo, Sem, Smm

Grupo IOE
Online & Campus Combined Part time September 2018 Mexico Buenavista

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. [+]

The Master is designed for professionals interested in designing and implementing strategies own digital tools for maximum profitability in digital environments. Born with the need to create a number of marketing techniques that enable the company to attract potential customers. It is based on the processes of attraction, conversion and automation, so that in the last step the complete identity of the visitor to the web is achieved. Thus, a more targeted advertising can be done.

GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies [-]

Master In Social Media Marketing

Grupo IOE
Online Part time September 2018 Mexico Buenavista

This Master is designed for professionals who are interested in designing strategies using digital tools for maximum profitability of its business in digital environments based on the processes of attraction, conversion and automation. [+]

A digital revolution you are living in the day to day of a professional marketing and communication. Companies are adapting quickly to new tools in digital environments. Therefore, companies and professionals must be prepared to integrate within the Marketing Plan, the strategies and digital tools to generate traffic, recruitment, retention and performance measurement. This Master is designed for professionals who are interested in project strategies using digital tools for the maximum profitability of its business in digital environments based on processes attraction, conversion and automation.

GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies ... [-]

Masters In Business Administration With Marketing

Universidad Tecmilenio
Online Campus Full time 5 semesters July 2018 Mexico Mexico Online Chihuahua San Luis Potosi Culiacán Mazatlan Guadalajara Cancún Heroica Veracruz Puebla City Mérida Hermosillo Ciudad Obregón Santiago de Querétaro Durango Cuernavaca Mexico City Buenavista Monterrey Torreón Ciudad Juarez Villahermosa Nuevo Laredo + 22 more

Choose Tecmilenio University Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. [+]

Why this Master?

Choose Tecmilenio University

Strategists are experts in collecting information and arguing their ideas. We will certify everything you learn so you can reason with what you know before employers. To do business in any country, you need an overview of the world. Get it here. Just as there are successful business models, there are also effective educational models, such as ours. The social skills we will strengthen in you, will make you an expert in managing your sales team. We have interesting exchange programs.

Being part of the Tecmilenio University is better

Learn to work as a team and effectively. Increase your work experience. Specialize in the most profitable area. What do I get? ... [-]