Masters Degree in Marketing Studies in Greece

See Masters Programs in Marketing Studies in Greece 2017/2018

Marketing Studies

A Masters degree gives you the opportunity to either further your understanding of a particular question or take off in a completely different way using skills you have gained from your previous undergraduate degree.

Marketing and communication training is essential to create an advertising campaign that will publicize products and services in the marketplace. Students in these courses learn how to create advertisements for television, radio, digital media, and print campaigns.

Greece, officially the Hellenic Republic, or Hellas as called from ancient times, is a country in Southeast Europe. According to the 2011 census, Greece's population is around 11 million.

Top Master Programs in Marketing Studies in Greece 2017/2018

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MSc in e-Business and Digital Marketing

International Hellenic University (IHU)
Campus Full time Part time 14 - 26 months October 2017 Greece Thessaloniki + 1 more

Entrepreneurial skills, when combined with deep technical knowledge, can lead to producing innovative ideas in the global competitive e-Business environment. This new postgraduate course aims at providing balanced and well-designed training [+]

Best Masters in Marketing Studies in Greece 2017/2018. Entrepreneurial skills, when combined with deep technical knowledge, can lead to producing innovative ideas in the global competitive e-Business environment. This new postgraduate course aims at providing balanced and well-designed training in both the principles of software and telecommunications applied to e-Business practices, as well as the essential managerial, marketing and financing skills needed to start-up and successfully run an e-Business. The 14-month course will appeal to graduates pursuing a career in a range of entrepreneurial, managerial and marketing positions in the ICT or other similar IT-oriented domain in the emergent creative economy. The syllabus provides a combination of theoretical knowledge and practical skills, focusing on e-Business/e-Commerce applications and the underlying technologies: Project management, leadership and team working Management and marketing Entrepreneurial skills and knowledge needed to develop start-up businesses Key skills on strategic decisions, regarding innovation and technology management, Essential communication skills Exercise practice-oriented teaching based on case studies and real-world examples Skills related to data analysis and evaluation Planning and time management The MSc in e-Business and Digital Marketing programme promotes learning and teaching characterised by a diversity of resources and teaching styles and techniques, which recognise that the University operates in an ever-changing environment. Teaching and learning methods should assist the development of these skills, by encouraging not merely the capacity for abstract reasoning, but also the students' capacities for independent and self-motivated learning, problem-solving skills, and some of the knowledge and skills, which are common to employment in... [-]

Μaster of Arts in Digital Media, Communication and Journalism

Aristotle University Thessaloniki
Distance learning Full time 12 months Open Enrollment Greece Thessaloniki

The MA offers three pathways, each of which is designed to respond to a vital area of contemporary concern and application for researchers and professionals in the fields of communication and journalism. [+]

Μaster of Arts in Digital Media, Communication and Journalism Message from the Program Director Since its establishment, in 1991, the School of Journalism and Mass Communications of Aristotle University of Thessaloniki offers full-time, four-year long BA degree programs both in Journalism and in Mass Communications. The creation of an English language Master’s program in the areas of Journalism and Communications, the first of its kind among Greek public Universities, is based on the School’s 25 year-long success in promoting learning through theory-building, cutting edge technical skills and professional training, and reflects its steadfast commitment to innovation, excellence, interdisciplinary education and international outlook.What makes our Master’s program relevant is the consistent integration of the students' study, skills and projects to the real world. Innovation and thoughtfulness have always been the only route for students, but I can’t think of a more critical time than now, in our highly complex, risk ridden, globalized and networked societies, for all thinking to become more methodical, reflexive and innovative. We look for students who are eager to take on more challenges, to learn more about themselves and about the world, to reach their full potential. Our faculty, all active scholars and researchers, are committed to helping students succeed in their pursuits. Together we work to make each student’s experience at Aristotle University a rich and fulfilling one that broadens his or hers intellectual and professional horizons. We look forward to welcoming you to the School of Journalism and Mass Communications. With best wishes, Gregory Paschalidis,... [-]