Master's Degree in Marketing Studies in Freising in Germany

See Masters Programs in Marketing Studies 2018 in Freising in Germany

Marketing Studies

Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.

Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.

Germany, officially the Federal Republic of Germany, is a federal parliamentary republic in western-central Europe. The country consists of 16 states, and its capital and largest city is Berlin.

Freising town is the capital of the district Freising in the state of Bavaria in Germany. It has two hills that can be spotted from Munich airport during flight take-offs. It has over 40,000 people. Freising is one of the old, religious towns in Bavaria.

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European Master's Programme in Consumer Affairs (EURECA)

TUM (Technische Universität München) Business School
Campus Full time 2 years October 2018 Germany Freising Munich + 1 more

Consumer Affairs is a worldwide rising field of research and higher education. It analyzes consumers in their economic, social and ecological environment. The study “The Need for Postgraduate Education in Consumer Affairs in the European Union” underlines the demand from corporate and governmental sectors as well as consumer organisations for higher education graduates in this field. [+]

About European Master's Programme in Consumer Affairs (EURECA)

Consumer Affairs is a worldwide rising field of research and higher education. It analyzes consumers in their economic, social and ecological environment. The study “The Need for Postgraduate Education in Consumer Affairs in the European Union” underlines the demand from corporate and governmental sectors as well as consumer organisations for higher education graduates in this field. Furthermore, it is shown a clear gap between demand and provision of high education graduates in Consumer Affairs.

Based on these results the European Commission supports the development of Master’s Programmes in the EU. Following the idea to improve the supply of highly educated and qualified employees in the field of Consumer Affairs, the Aarhus University (Denmark), Technical University Munich (Germany), Wageningen University (Netherlands) and Warsaw University of Life Science (Poland) have established a consortium with the aim of developing the European Master’s Programme in Consumer Affairs (EURECA) which is funded by the European Commission, Directorate General for Health and Consumers. The programme is coordinated by the Department of Marketing and Consumer Research at the Technische Universität München (Germany) and will start in September/ October 2009. The language of instruction is English.... [-]