Masters Programs in Marketing Studies in Germany 2020

Germany is a top destination for graduate education for many reasons, including its place in the world economy, the international student population, and opportunities for internships and professional development. Students that choose a Masters degree in Marketing in Germany will experience the combination of excellence in academics with a high standard of living, culture, and exciting lifestyle,… Read more

Germany is a top destination for graduate education for many reasons, including its place in the world economy, the international student population, and opportunities for internships and professional development. Students that choose a Masters degree in Marketing in Germany will experience the combination of excellence in academics with a high standard of living, culture, and exciting lifestyle, creating a well-rounded educational experience. 

There are plenty of options for a Master in Marketing in Germany for students interested in a variety of sectors. Some of the areas of study include fashion, strategic marketing, communication, and consumer affairs. Students earning a Master in Marketing in Germany will gain a thorough understanding of business and marketing principles through core courses, and expand on their area of interest through challenging curriculum. 

To learn more about a Masters degree in Marketing in Germany, take a look through the programs below and you may find the degree that is perfect for you!

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Other options within this field of study: 
Munich Business School
Munich, Germany

The Master of International Marketing and Brand Management study program provides advanced business, marketing, and brand management knowledge, and equips you with the proper ... +

The Master of International Marketing and Brand Management study program provides advanced business, marketing, and brand management knowledge, and equips you with the proper skills and tools to successfully apply your innovative ideas to practice. In addition, the unique format and the holistic, interdisciplinary approach of the study program let you explore new horizons and highly topical subjects that make the Master International Marketing and Brand Management a truly unique experience. This way, you evolve into a responsible marketing and brand management specialist with a broad cultural understanding and a strong personality. -
Master
Full-time
18 months
English
Campus
 
EU Business School
Barcelona, Spain +3 More

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative chang ... +

Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts to implement creative changes. From the effective use of social media channels to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving you an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business. -
Master
Online & Campus Combined
Full-time
English
January 2020
Online & Campus Combined
Campus
Online
 
Ludwig-Maximilians-University Munich
Munich, Germany

The M.Sc. in "Media, Management and Digital Technologies" (MMT) teaches topics related to the management and application of digital technologies. It is a two-year program full ... +

The M.Sc. in "Media, Management and Digital Technologies" (MMT) teaches topics related to the management and application of digital technologies. It is a two-year program fully taught in English and jointly offered by the Munich School of Management and the Institute for Informatics, both at Ludwig-Maximilians-Universität München (LMU). -
Master
Full-time
4 semesters
English
October 2020
15 May 2020
Campus
 
New European College
Munich, Germany

The Master of Business Management program, specialized in Digital Marketing & Communication challenges students to study at a high academic standard, combining case studie ... +

The Master of Business Management program, specialized in Digital Marketing & Communication challenges students to study at a high academic standard, combining case studies and research. The specialization in Digital Marketing & Communication specifically looks at the impact of the fast changing ‘connected’ world of internet use, smart phones, apps and social media. -
Master
Full-time
3 semesters
English
October 2020
Campus
 
Hochschule Bonn-Rhein-Sieg
Sankt Augustin, Germany

The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training.

The goal of the Master's programme is to give students a deeper understanding of marketing issues on the basis of a sound marketing-related training. -
Master
Full-time
3 semesters
English
Campus
 
ESCP Business School
Paris, France +1 More

Since September 2008, the Specialized Master in Marketing and Communication is also available on the ESCP Europe Madrid Campus to train a new generation of managers to

Since September 2008, the Specialized Master in Marketing and Communication is also available on the ESCP Europe Madrid Campus to train a new generation of managers to -
Master
Full-time
English
September 2020
Campus
 
MIP Politecnico di Milano School of Management
Milan, Italy

The International Master in Marketing Management – Omnichannel & Consumer Analytics (IM4) is a programme that aims to develop the knowledge and skills that a future manage ... +

The International Master in Marketing Management – Omnichannel & Consumer Analytics (IM4) is a programme that aims to develop the knowledge and skills that a future manager working in marketing should have. This is achieved during the Master by a combination of activities that aim to build a theoretical background for participants but also enable them to apply their knowledge and skills in the real business world, with a particular focus on Italian best practices. Moreover, thanks to the unique collaboration with IBM, Nielsen and UM, students will enter into direct contact with the companies through Business Seminars, Lectures, Workshops and Business Games. -
Master
Full-time
12 months
English
September 2020
15 May 2020
Campus
 
Fachhochschule der Wirtschaft FHDW
Paderborn, Germany

The marketing of goods and services are increasingly pursuing a holistic, integrated approach. In addition to surgical techniques for influencing

The marketing of goods and services are increasingly pursuing a holistic, integrated approach. In addition to surgical techniques for influencing -
Master
Full-time
31 months
English
Campus
 
TUM (Technische Universität München) Business School
Munich, Germany +1 More

Consumer Affairs is a world-wide rising field in research and higher education. It analyzes consumers in their economic, social and ecological environment. The study “The Need ... +

Consumer Affairs is a world-wide rising field in research and higher education. It analyzes consumers in their economic, social and ecological environment. The study “The Need for Postgraduate Education in Consumer Affairs in the European Union” underlines the demand from corporate and governmental sectors as well as consumer organisations for higher education graduates in this field. -
Master
Full-time
2 years
English
October 2020
Campus