A master's degree is a postgraduate academic degree. One must already have an undergraduate degree to apply for a master's program. Most master's degree program would require students to complete a master's thesis or research paper.
A marketing management program is great for those who want to learn about how marketing activities and resources are managed. Students may learn how to create effective strategies customized for specific businesses and how leadership techniques can be applied to lead a team of marketing professionals.
Chile has the oldest education system in the South America. The government has always partially financed this education system making it one of the cheapest student’s lives. The leading universities are Universidad de Chile and Pontificia Universidad Católica de Valparaíso.
In Santiago, one can choose the favourite education programme or specialize in a certain field in the many, research institutions, colleges and universities available. One of the largest universities in Chile, Universidad de Chile, is located here as well as the renowned Universidad de Santiago de Chile, which has changed people's lives in terms of education.
Request Information Master's Degrees in Marketing Management in Santiago in Chile 2018
Recipients: Professionals who hold management positions related to commercial areas, business owners and those who want to learn a new way of doing marketing and boost their sales management skills. [+]
GOALSUpdate how to make marketing companies applying effective demand creation processes. Learning to use neuromarketing and the study of social behavior to develop an experiential marketing and relational action plan effective and adequate public organization. Design and implement successful value proposals in the products and / or services have for sale. Understanding the commercial phenomenon from understanding and strategy development management experience. Define and develop tools for business management based on a business plan with a strong emphasis on selling. Develop and implement a digital marketing plan for branding and loyalty by consumers and potential customers, sales strategies integrated off-line and / or via e-commerce. Integrate innovation as a means to achieve value propositions and differentiation. Review, evaluate and plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on the results. Acquire skills and competencies to lead, come to, motivate, and manage intellectual capital in teams oriented high performance. Learning how to structure a business plan integrating aspects related to marketing, competitiveness, finance, strategy, human resources, production process, investment plan, commissioning, operation and maintenance ... [-]
The Master in Marketing Management in online mode, is designed to train professionals and cutting-edge innovators, to develop a broad and unique experience in the management of marketing in the digital age, being prepared to address the challenges of management, ability to listen to empowered and demanding client, creating a relationship of lasting value over time, focusing on loyalty and customer satisfaction, which encourages competitiveness and viability of the organization. [+]
The Master in Marketing Management in online mode, is designed to train professionals and cutting-edge innovators, to develop a broad and unique experience in the management of marketing in the digital age, being prepared to address the challenges of management, ability to listen to empowered and demanding client, creating a relationship of lasting value over time, focusing on loyalty and customer satisfaction, which encourages competitiveness and viability of the organization.
The methodology to be used as a teaching, seeks the integration of knowledge, talent, experience and capabilities in the conquest of the environment and highly demanding markets in the context of information technology and tuned with business goals, ensuring that mandates received from its customers, perfectly fit their expectations.... [-]