A masters is awarded to students who have completed postgraduate level study in a specific field of study or area of professional practice while demonstrating a high level of mastery during the process.
Students who want to work in advertising or public relations may want to study marketing communication. Common classes are media planning, sales, direct marketing, branding, marketing ethics, campaign planning, multicultural marketing, communications technology, research and writing.
Malaysia is a federal constitutional monarchy in Southeast Asia. It consists of thirteen states and three federal territories and has a total landmass of 329,847 square kilometres separated by the South China Sea into two similarly sized regions, Peninsular Malaysia and Malaysian Borneo.
Top Master Programs in Marketing Communication in Malaysia 2018
The Master of Communications and Media Studies corresponds with the unprecedented change in communications and media content, forms, technology, and policy. [+]
The Master of Communications and Media Studies corresponds with the unprecedented change in communications and media content, forms, technology, and policy.
This program distinguishes itself with wide-ranging implications for business, politics, public administration and everyday life. It specifically caters to the increasing challenges posed by digital media, globalization and cross-cultural exchange. In examining past, present and future trends, this program seeks to further the understanding of communications and media systems both locally and globally. Contemporary policy debates which shape markets will determine and engage responses to address the changing processes of mediation and consumption.... [-]