Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.
The Master in Luxury Marketing provides the tools to acquire a complete knowledge of the luxury goods market, of its commerciality, of competition dynamics and trends, in order to understand threats, opportunities and consumer’s behaviour.
Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.
Top Master Programs in Luxury Marketing in Spain 2018
This Master’s Degree will prepare you to delve into the luxury industry and meet high expectations, studying the industry’s most important markets, distribution policies, retailing, and luxury merchandising. [+]
Behind a strong brand image, there is always a lot of hard work in marketing. When it comes to luxury products and services, this effort is all the more important meaning that is essential to have the support of the very best professionals. Therefore, the Master in Marketing Management of Luxury Business in Barcelona will prepare you to succeed in this environment while also meeting the high expectations.
Among other subjects, you will study the most important markets in the luxury sector, distribution policies and retailing or Luxury Merchandising. And to top it all off you’ll be learning from the best specialists and professionals in the sector.
This Master’s Degree will only be held on Fridays with an intensive class that takes place from 17:00 to 22:00 so that you can coordinate it with your work or other daily activities.... [-]
The International Master in Fashion and Luxury Marketing (MM [+]
The International Master in Fashion and Luxury Marketing (MMcharacteristicsAimed at all those who wish to embark on a career in the international fashion and luxury industry.The master is taught during the weekends, Friday afternoon and Saturday morning, from October to July.Includes Masterclass taught by experts from the fashion and luxury industry.Differential FactorsOFFICIAL DEGREE: Own Title of the Rey Juan Carlos University.EMPLOYABILITY: Possibility of internships in companies in the sector.METHODOLOGY: The master includes new subjects such as innovation, experiential marketing, digital marketing, consumer behavior, branding, presentation of collections in fashion shows, fashion and law, etc., taught by lecturers and lecturers from Business Schools, Universities and experts from industry, with the help of the case method. In addition, the ability to innovate, creativity, adaptation to change and critical thinking is motivated.BenefitsSpecialized program in Marketing applied to the fashion and luxury sector with an international vision, which aims to train future managers in the skills and tools of strategic and operational marketing management at an international level.Pay special attention to the design of shopping experiences and critical thinking.It combines innovative pedagogical tools, typical of a business school such as ESIC BusinessIt incorporates the techniques of the case method and strategic simulation.Faculty selected among professors and specialists of the fashion industry.It includes new subjects such as innovation, fashion market research, consumer behavior, new materials, experiential marketing, staging of collections and international fashion shows, e-commerce of luxury, and fashion and law, among others.It allows access to a professional network of fashion companies.Facilitate the collaboration and... [-]
Master in Marketing Management for Business of Fashion and Luxury - Face (Madrid) of MSMK, gives you the knowledge and skills to lead the marketing and management in a single sector such as fashion and luxury, while you get the skills to assess the importance of the environment in a brand management and strategic, considering market trends and turn them into a real business opportunity, using management techniques necessary and appropriate for decision-making technologies. [+]
Master in Marketing Management for Business of Fashion and Luxury - Face (Madrid) of MSMK, gives you the knowledge and skills to lead the marketing and management in a single sector such as fashion and luxury, while you get the skills to assess the importance of the environment in a brand management and strategic, considering market trends and turn them into a real business opportunity, using management techniques necessary and appropriate for decision-making technologies.
The highly specialized in program management and marketing of fashion and luxury, gives you the skills and abilities necessary to become a leader in the fashion and luxury sector while will develop a deep understanding of the processes strategic marketing, marketing management fashion and luxury, geomarketing, manufacture and international distribution, intellectual property, finance decision-making to fashion and luxury, consumer insight, branding, digital marketing for fashion and luxury, retail marketing, coolhunting, the key variable in design and marketing, manage the textile value chain and fashion and identify unique aspects of fashion and luxury.... [-]