The Master includes trips and educational visits to political institutions such as the Palacio de la Moncloa (always subject to availability of the Complex's agenda within the academic year period).

The Master in Political Marketing and Institutional Communication of the Catholic University of Valencia is the only official master's degree in its specialty in the Valencian Community and offers cutting-edge training to those people who hold or aspire to have managerial and government responsibilities in the different social instances and public institutions of society.

From a humanistic and interdisciplinary approach, together with a solid scientific and technological base, this master's degree covers with total quality assurance the deficit of formative offer that currently exists as regards the fundamental and universal dimensions of leadership, leadership and government of the different political instances, with the aim of educating to acquire not only the technical competences but also the vision, the prudence and the habit to base.... [-]

A digital revolution you are living in the day to day of a professional marketing and communication. Companies are adapting quickly to new tools in digital environments. Therefore, companies and professionals must be prepared to integrate within the Marketing Plan, the strategies and digital tools to generate traffic, recruitment, retention and performance measurement. This Master is designed for professionals who are interested in project strategies using digital tools for the maximum profitability of its business in digital environments based on processes attraction, conversion and automation.

GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies ... [-]

Currently, billions of citizens around the world make use of smart mobile phones, the Internet and other technologies that offer a wide range of services and options for users, with a degree of interactivity and ability to choose never seen.

Definition of the program

The objective of this Master is to provide the student with the specific skills to successfully face the demands of the labor market and the dynamism of the mobile communications sector. The training program has been the result of a careful selection of subjects, and whose professional opportunities are in constant demand by the sector in full expansion.

What makes this master unique?UPC-VIU interuniversity master's degree.100% online mode, including laboratories.Specific advanced training in the field of mobile communications.3G, 4G and 5G systems as subjects of study and development.Faculty expert in mobile communications systems of both universities.Learning the methodologies and techniques necessary to manage, plan, design and implement mobile and wireless communication systems.Professional outings... [-]

Currently there is a growing demand for specialized training in the field of communication. New communication niches are generating business aspects in the field of communication, and promoting an unusual interest to new audiences that demand better and more accessible information.

Definition of the program

The master has shown pioneering through its online development combining tutors who will guide you to the best dissemination of knowledge in scientific research. The need to train researchers and communicators in these areas is justified by the importance of scientific literacy.

What makes this master unique?Orientation linked to the communication of crises and the environment.Faculty of researchers and teachers with extensive experience.Self-organization to study the subjects whose knowledge grows in parallel.Innovation in communication and new forms of disclosure in open spaces.First fully online master's degree in Spanish that has been dedicated to the international field of science and technology communication.Content and approach of the program based on Spanish and Latin American labor demands.... [-]