A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.
The field of journalism requires professionals willing to seek out information and relay it to the public through newspaper articles or radio and television broadcasting. Journalism is a field that requires individuals to be organized, hard-working, and detail-oriented.
Colombia is a truly diverse and unique country, located in the northwestern corner of South America. With friendly people, exotic landscapes and cosmopolitan cities, Colombia is definitely the place to learn Spanish.
Top Master Programs in Journalism and Mass Communication in Colombia 2018
Learn the most appropriate knowledge and techniques for the design, implementation, management, analysis and measurement of a 360º Digital Marketing Plan, including a Social Media Plan. [+]
We present the Master in Digital Marketing/>
The Internet, digital platforms and information technologies are transforming our entire environment. Companies need professional profiles in line with the new market trends, and that is why we promote this University Master with the title of the Nebrija University. With the aim of training professionals who can provide solutions to the digital transformation in which we are immersed both companies and society in general.
This Master with a university degree in Digital MarketingMaster's programIntroductory Module: Principles and foundations of the digital economyModule 1: Digital Marketing and Social Media Plan IModule 2: Social NetworksModule 3: Digital Marketing and Social Media Plan IIModule 4: Professional management: actions, channels and tools 2.0Module 5: ORM - Online Reputation Marketing, measurement and monitoringModule 6: Content Management: creation, management and dissemination of contentModule 7: Digital and Social Media Marketing Plan IIIModule 8: Capture and conversion strategies I: Inbound MarketingModule 9: Positioning in search enginesModule 10: Recruitment and conversion strategies II: Digital AdvertisingModule 11: Web analytics and profitabilityModule 12: Digital and Social Media Marketing Plan IVModule 13: Loyalty and engagement strategies in digital environments (engagement)Module 14: Mobile MarketingModule 15: E-commerceModule 16: Entrepreneurship in the digital economyFinal Master Project: Presentation of the Digital Marketing and Social Media Plan... [-]
Master with the most appropriate techniques for the design, management, analysis and measurement of a 360º Social Media Plan, as well as an Online Measurement Plan. [+]
We present the Master in Digital Communication/>
In addition to having the degree of Inesdi Digital Business School, you can obtain a University Degree from the University of Nebrija.Possibility of doing the Postgraduate course in person, online or blended.Practical teaching and real business cases.Personalized tutoring in the completion of the End of Course Project.Work orientation through an individualized "Professional career plan".Development of a "Digital Communication Plan" and an "Online Measurement Plan".Program
Module 1: Social Media Marketing Plan - End-of-course project/>What is and how to develop a Social Media Marketing PlanResponsibilities in Social MediaHow to submit an SMM plan... [-]
Learn to provide real solutions to the processes of digital transformation of the company. You will learn how to make a 360º Social Media Plan, also including a Search Engine Marketing Plan. In the same way, you will learn about web positioning and optimization. [+]
We present the Master in Digital Communication/>
In addition to having the official degree of Inesdi Digital Business School, you can obtain a University Degree from the University of Nebrija./>Possibility of doing the Postgraduate course in person, online or blended.Practical teaching and real business cases.Personalized tutoring in the completion of the End of Course Project.Work orientation through an individualized "Professional career plan".Development of a "Digital Communication Plan" and an "SEO AuditProgram
Module 1: Social Media Marketing Plan- End-of-course project/>What is and how to develop a Social Media Marketing PlanResponsibilities in Social MediaHow to submit a Social Media Marketing plan... [-]
This Master is designed for professionals who are interested in designing strategies using digital tools for maximum profitability of its business in digital environments based on the processes of attraction, conversion and automation. [+]
A digital revolution you are living in the day to day of a professional marketing and communication. Companies are adapting quickly to new tools in digital environments. Therefore, companies and professionals must be prepared to integrate within the Marketing Plan, the strategies and digital tools to generate traffic, recruitment, retention and performance measurement. This Master is designed for professionals who are interested in project strategies using digital tools for the maximum profitability of its business in digital environments based on processes attraction, conversion and automation.GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies ... [-]
The Master in Corporate Communication has been designed for a completed 100% online, wide flexitime, absolute geographic independence. [+]
The Master in Corporate Communication develops skills and communication skills focused on achieving the goals of your company.GOALS
Upon completion completed, the participant will have achieved the following transfer targets:Know the general area related to the strategic value of communication and image in organizations and their motives. Identify the tools and techniques that facilitate and optimize the development of communication and its direct relationship with the identity and image, both private and public companies, non-governmental organizations and institutions of various kinds. Conduct a comprehensive program to any company or local institution, based on research data, according to the analysis, diagnosis, and finally the preparation of suitable budget and characteristics of an organization communicational plan. Studying the prospects that have allowed to give answers to questions about communication in organizations. Stimulate creativity in corporate image. Develop research and training methodologies for planning and implementation of projects of institutional communication. Acquire a set of skills that, combined with the knowledge gained, enabling them to develop marketing communication initiatives in actual practice. Integrating Internet in the marketing communication strategy of the organization. Apply a strategic vision of integrated marketing communication. recipients ... [-]