Master's Degree in Journalism and Mass Communication in São Paulo in Brazil

View all Masters Programs in Journalism and Mass Communication 2018 in São Paulo in Brazil

Journalism and Mass Communication

A masters is the first level of graduate coursework and can be obtained after you receive a bachelor’s degree. Earning a masters usually requires two years of full-time study, which amounts to 36 to 54 semester credits.

 

Journalism is a field that focuses on bringing information regarding local, national, and international events to the attention of the general public. Journalists help inform people through interviews, observation, or by reading and summarizing past articles and relevant documents.

Brazil, officially the Federative Republic of Brazil, is the largest country in both South America and the Latin American region. It is the world's fifth largest country, both by geographical area and by population, with over 193 million people.

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MESTRADO PROFISSIONAL EM PRODUÇÃO JORNALÍSTICA E MERCADO

ESPM
Campus Part time March 2019 Brazil São Paulo

O curso de Mestrado Profissional, Produção Jornalística e Mercado (MPPJM) da ESPM tem como objetivo habilitar profissionais para gerenciar processos de produção e de inovação, visando a atender às demandas das organizações públicas, privadas e da sociedade civil. [+]

Objetivo

O Mestrado Profissional em Produção Jornalística e Mercado (MPPJM) da ESPM tem como objetivo habilitar profissionais para gerenciar processos de produção e de inovação, visando a atender às demandas das organizações públicas, privadas e da sociedade civil.

O egresso do Mestrado Profissional em Produção Jornalística e Mercado (MPPJM) deverá, ao término do programa, estar apto a:

Exercitar e defender o jornalismo ético, responsável e orientado ao interesse social; Compreender e atender as demandas da sociedade contemporânea, marcada pela interatividade e transmutação dos papeis dos sujeitos envolvidos nos processos comunicacionais; Inovar processos e procedimentos no jornalismo de forma a colaborar com as organizações públicas e privadas e com a sociedade civil; Propor soluções e modelos aplicáveis a empreendimentos jornalísticos, com vista a qualificar a gestão no campo da comunicação; Desenvolver processos de criação e explorar novas possibilidades de distribuição e circulação de conteúdos jornalísticos; Produzir conteúdos inovadores em jornalismo, tendo em vista as demandas contemporâneas em um contexto de constante mutação tecnológica; Aplicar metodologias, instrumentos e técnicas com o objetivo de gerar conhecimento e produtos na área; Empreender considerando a proposição de modelos de negócios próprios e/ou de serviços em jornalismo para outras empresas e para a sociedade. Área de concentração ... [-]

Master In Social Media Marketing

Grupo IOE
Online Part time September 2018 Brazil São Paulo

This Master is designed for professionals who are interested in designing strategies using digital tools for maximum profitability of its business in digital environments based on the processes of attraction, conversion and automation. [+]

A digital revolution you are living in the day to day of a professional marketing and communication. Companies are adapting quickly to new tools in digital environments. Therefore, companies and professionals must be prepared to integrate within the Marketing Plan, the strategies and digital tools to generate traffic, recruitment, retention and performance measurement. This Master is designed for professionals who are interested in project strategies using digital tools for the maximum profitability of its business in digital environments based on processes attraction, conversion and automation.

GOALS Design, develop and manage a Digital Marketing Plan, consistent with the General Plan of Marketing. Have a strategic vision of social networks and what, how and when they can add value to the marketing plan. Choose and apply digital marketing tools to achieve the objectives in each of the marketing strategies Create effective campaigns online, analyze the results and make the right decisions Study the communicative paradigm change and the emergence of digital reputation. Form in the design and implementation of strategic plans open. Knowing the management of virtual communities and the link between digital and analog. Analyze successful cases of community management. Provide competitive advantages to companies ... [-]