Master's Degree in International Marketing in Accra in Ghana

View all Masters Programs in International Marketing 2018 in Accra in Ghana

International Marketing

A Masters degree is an academic degree awarded to individuals who successfully denote a higher level of expertise. There are two main types of Masters - taught and research.

International marketing is an academic discipline concerned with applying marketing principles in multiple countries at the same time. This field is basically an extension of local marketing strategies on a grander and global scale.

Ghana provides a great university education especially from the enhanced lecturer-student relationship. The Ghanaian system of education has in recent years attracted an international crowd of students. Ghana has 20 universities with university of Accra as the top university in the entire country.

Accra is the capital of Ghana and inhabits more than 4,000,000 residents within its borders. It is a major economic hub entailing a number of hotels, banks, and industries. It has numerous universities and other higher learning institutions.

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Specializing Master in International Marketing Management

Università Cattolica del Sacro Cuore (UCSC)
Campus Full time 1 year October 2018 Ghana Accra

The Master in International Marketing Management provides a broad learning and training experience that helps students enter the job market. The Master in International Marketing Management is characterized by active learning and student interaction, aimed at developing individual skills of analysis and decision-making. [+]

The Master in International Marketing Management provides a broad learning and training experience that helps students enter the job market. The Master in International Marketing Management is characterized by active learning and student interaction, aimed at developing individual skills of analysis and decision-making. In particular, the traditional teaching methods will be integrated by the presence of academics of international standing and managers, case discussions, role-playing, individual, group projects and seminars.

Learning objectives

The Master aims at developing knowledge, competencies and abilities in order to analyse the international markets and to assume managerial, commercial and marketing responsibilities. It enables to operate in international contexts thanks to original, dynamic and unique approaches, culture and knowledge coming from a training process that virtuously integrates the economical-managerial disciplines with the psychological-organisational ones. The learning objectives are to develop an open culture, flexible to changes and a long-lasting set of competences able to continue to adequate themselves to various and dynamic economical contexts.... [-]