Master's Degree in International Marketing in Lille in France

Find Masters Programs in International Marketing 2018 in Lille in France

International Marketing

A masters is awarded to students who have completed postgraduate level study in a specific field of study or area of professional practice while demonstrating a high level of mastery during the process.

International marketing is an academic discipline concerned with applying marketing principles in multiple countries at the same time. This field is basically an extension of local marketing strategies on a grander and global scale.

France, officially the French Republic, is a unitary semi-presidential republic located mostly in Western Europe, with several overseas regions and territories.

Resting along the Deule River is Lille, the principal city of the Lille Métropole in the French Flanders. The city has over 200,000 residents. Lille city has 6 universities and several colleges.

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Master trilingual international affairs - international marketing courses, communication and negotiation

Université Catholique de Lille
Campus Full time 2 years September 2018 France Lille Paris + 1 more

Namely achieving an international market research; Design a product with a view of a world market; Formulate and implement an internationalization strategy; Manage and direct internal and external corporate communications; Develop communication strategy in an enterprise; Ability to manage a travel agency specialized in luxury tourism; Being able to design tourist products on demand; Provide managerial duties in the luxury hotel. [+]

Namely achieving an international market research; Design a product with a view of a world market; Formulate and implement an internationalization strategy; Manage and direct internal and external corporate communications; Develop communication strategy in an enterprise; Ability to manage a travel agency specialized in luxury tourism; Being able to design tourist products on demand; Provide managerial duties in the luxury hotel.

Skills and know-how taught

In the first year of the Master, a working 3-month internship allows students to explore the fields of marketing, communication, international trade and tourism. In the second year of the Master training period of 6 months.

Occupational integration ... [-]