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Part time Masters Programs in Fashion Marketing in Madrid Spain 2021

Students who are interested in working in the fashion industry may want to pursue a program in fashion marketing. Along with how to merchandise fashion products, the curriculum generally teaches different marketing methods and avenues to promote them.Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annua… Read more

Students who are interested in working in the fashion industry may want to pursue a program in fashion marketing. Along with how to merchandise fashion products, the curriculum generally teaches different marketing methods and avenues to promote them.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

Request Information Part time Master Programs in Fashion Marketing in Madrid in Spain 2021

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ESIC Business & Marketing School
Madrid , Spain

This fashion master has a specialized marketing program applied to the fashion and luxury sector in a global environment. It enhances the capacity for innovation, creativity a ... +

This fashion master has a specialized marketing program applied to the fashion and luxury sector in a global environment. It enhances the capacity for innovation, creativity and critical thinking. -
Master
Full-time
Part-time
10 months
Spanish
Campus
 
IED – Istituto Europeo di Design Madrid
Madrid , Spain

Can we talk about a Fashion 2.0 today? Does fashion come before "being fashionable"? Are the trends occurring in networks and digital media rather than on the catwalks? All th ... +

Can we talk about a Fashion 2.0 today? Does fashion come before "being fashionable"? Are the trends occurring in networks and digital media rather than on the catwalks? All these questions are latent and present in the current reality. Social changes, new technologies, social networks, consumer evolution and the democratization of fashion have led brands to question a rethinking of their strategies. -
Master
Full-time
Spanish, Spanish (Spain)
13 Jan 2021
14 Dec 2020
Online & Campus Combined
Campus
Online
 
IED – Istituto Europeo di Design Madrid
Madrid , Spain

Can we talk today about Fashion 2.0? What is the impact of the Internet on the reality of brands and their communication strategies? How do the rules change with the new socia ... +

Can we talk today about Fashion 2.0? What is the impact of the Internet on the reality of brands and their communication strategies? How do the rules change with the new sociability, participation and communication? The fashion phenomenon responds to the digital challenge, facing the readjustment of its rules. Social changes, new technologies, social networks, consumer evolution and the democratization of fashion have led brands to rethink their communication and marketing strategies. For many, this “digital age” has been an opportunity to make themselves known, position or even reinvent themselves. The identity of a brand is a key factor to define a comprehensive and coherent strategy, not only in the design of each collection, but also in the business model, the types of products or its target audience. It is therefore vital that all departments work towards a single goal and give the brand recognizable and common values, thus reinforcing its positioning in a dynamic and interactive environment like the current one. On the basis if this premise we understand the importance of good communication strategies in any fashion and lifestyle business, regardless of size or position. Whether it is part of the luxury retail sector or a small artisan business, it needs an identity. We are all aware of the significance of the media and the power of influence that has reached this sector, hence the importance of the Blended Master in Fashion Digital Communication and Marketing, which offers a comprehensive vision, from the foundations of traditional communication to the current digital ecosystem, which will bring us to concepts such as digital communication, blogging platforms, social networks (Flickr, LinkedIn, Vimeo, YouTube, Twitter, Facebook, Instagram, Pinterest, etc.), management tools and analysis, etc., providing students with the skills needed to become effective and multidisciplinary professionals. -
Master
Full-time
11 months
English
13 Jan 2021
14 Dec 2020
Online & Campus Combined
Campus
Online
 

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