Master's Program in Fashion Marketing in Spain

View all Masters Programs in Fashion Marketing in Spain 2018/2019

Fashion Marketing

A Masters degree gives you the opportunity to either further your understanding of a particular question or take off in a completely different way using skills you have gained from your previous undergraduate degree.

Students who are interested in working in the fashion industry may want to pursue a program in fashion marketing. Along with how to merchandise fashion products, the curriculum generally teaches different marketing methods and avenues to promote them.

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Top Master Programs in Fashion Marketing in Spain 2018/2019

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International Master in Fashion and Luxury Marketing

ESIC Business & Marketing School
Campus Full time Part time 9 - 12 months October 2018 Spain Madrid + 1 more

The International Master in Fashion and Luxury Marketing (MM [+]

The International Master in Fashion and Luxury Marketing (MM

characteristicsAimed at all those who wish to embark on a career in the international fashion and luxury industry.The master is taught during the weekends, Friday afternoon and Saturday morning, from October to July.Includes Masterclass taught by experts from the fashion and luxury industry.Differential FactorsOFFICIAL DEGREE: Own Title of the Rey Juan Carlos University.EMPLOYABILITY: Possibility of internships in companies in the sector.METHODOLOGY: The master includes new subjects such as innovation, experiential marketing, digital marketing, consumer behavior, branding, presentation of collections in fashion shows, fashion and law, etc., taught by lecturers and lecturers from Business Schools, Universities and experts from industry, with the help of the case method. In addition, the ability to innovate, creativity, adaptation to change and critical thinking is motivated.BenefitsSpecialized program in Marketing applied to the fashion and luxury sector with an international vision, which aims to train future managers in the skills and tools of strategic and operational marketing management at an international level.Pay special attention to the design of shopping experiences and critical thinking.It combines innovative pedagogical tools, typical of a business school such as ESIC BusinessIt incorporates the techniques of the case method and strategic simulation.Faculty selected among professors and specialists of the fashion industry.It includes new subjects such as innovation, fashion market research, consumer behavior, new materials, experiential marketing, staging of collections and international fashion shows, e-commerce of luxury, and fashion and law, among others.It allows access to a professional network of fashion companies.Facilitate the collaboration and... [-]

Master's degree in marketing, communication and event fashion

FDModa - LCI Barcelona
Online Full time 2 semesters September 2018 Spain Barcelona

The Master in Marketing, Communication and Event Fashion's main objective is to train future professionals who know how to identify, evaluate and select market opportunities, establishing optimal strategies in the field of communication and brand image in an industry in which innovation is continuous and very competitive. [+]

Language of instruction: Spanish

The Master in Marketing, Communication and Event Fashion's main objective is to train future professionals who know how to identify, evaluate and select market opportunities, establishing optimal strategies in the field of communication and brand image in an industry in which innovation is continuous and very competitive. Professionals able to position a product in the market, and make it known, either through advertising, through the press or by organizing an event.

Objective:

To provide students with the knowledge and skills necessary to implement a successful marketing policy. Establish the most appropriate communication channel. Using the various tools of advertising as a means of distributing a product. Learn to plan, organize and develop any event in the world of fashion. ... [-]


Masters in styling in fashion, advertising and media

FDModa - LCI Barcelona
Campus Full time 2 semesters September 2018 Spain Barcelona

The Master in Fashion Styling, Advertising and Broadcasting aims to train professionals in fashion styling, with special emphasis on the role of art director in both fashion editorials for magazines such as advertising, catwalks and showrooms as well as direct styling in an audiovisual production (Film, TV, Entertainment, etc..) where there is an official costume characters and characterization. [+]

Language of instruction: Spanish

In an era in which ideas are conveyed through images, the role of the stylist has taken a leading role as a strategic tool for an optimal management of the image you want to convey. And the image that identifies a fashion brand depends not only designers, but also, and increasingly, responsibility for stylists and art directors.

The stylist is a key for ensuring the success of a product in the market, launching current and different visual proposals. Stylist as "interpreter of fashion" is present in the development of fashion collections in the staging parades, showrooms in organizing, planning of fashion shows and events, and also increasingly share communication related to advertising, promotion or sale. ... [-]


Master in Fashion. Applied Technology and Digital Business

ESNE - Escuela Universitaria de Diseño, Inovación y Tecnología
Campus Part time 10 months October 2018 Spain Madrid

Fashion is one of the areas of activity in which Spain boasts global leadership, with luxury brands and retail chains competing with European and US multinationals. [+]

Fashion is one of the areas of activity in which Spain boasts global leadership, with luxury brands and retail chains competing with European and US multinationals.

The Master in Fashion: Applied Technologies and Digital Business focuses on three main pillars, the most basic fields of the sector for the future: design, technology, and management. These areas are the mainstream of future development and growth in the fashion business and those profiles are the most demanded skills by fashion companies.

The impact of globalization and the emergence of new technologies applied to design production and marketing have driven the transformation of the industry and has forced companies to restructure, modify their strategies and create new job opportunities. In order to cope with the new environment in which the sector moves and new market paradigms, arises the need to educate professionals who manage the latest technology and are prepared for the challenges of advancement of a growing sector.... [-]


Master fashion design and marketing

Idep Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

Increasingly arise more creative one who wants to carry out a personal project, I braked his poor knowledge of the market. An entrepreneur needs to be versatile as well as being able to create a collection of any of the different disciplines within the wider fashion industry, namely to develop the strategic approach of a brand and define the action plan for design and marketing are consistent. [+]

Increasingly arise more creative one who wants to carry out a personal project, I braked his poor knowledge of the market. An entrepreneur needs to be versatile as well as being able to create a collection of any of the different disciplines within the wider fashion industry, namely to develop the strategic approach of a brand and define the action plan for design and marketing are consistent.

It is to design, plan and develop the different elements that make up the day to day in a fashion brand, taking into account creative criteria but also their needs, technical concepts adapted to the production, its distribution plans and aesthetic conceptions to be determined by the visual line of the brand.... [-]


Master fashion marketing and communication

Idep Barcelona
Campus Full time 1 year October 2018 Spain Barcelona

Social changes are reflected in the evolution of fashion, understood as a language through which a set of values ​​and identity strokes are transmitted. [+]

Social changes are reflected in the evolution of fashion, understood as a language through which a set of values ​​and identity strokes are transmitted. The correct definition of the marketing action, ranging from the concept of brand personality, consumer and market niches that aims to reach the parameters collection should take into account the designer or the type of points sale as well as the proper management and communication of these aspects (from a well-defined brand image, sound management of advertising or showroom and a right relationship with the media, to organizing an event with celebrities), it is essential in a global and competitive market.

So, every time a specific training in this area, from a strategic and operational side, which is to allow the professional marketing and fashion communication to promote and disseminate the concept of brand identity or values ​​of a product is required , devising a strategy that integrates all the tools at your fingertips.... [-]


Master communication and digital marketing intensive fashion

IED – Istituto Europeo di Design Madrid
Online & Campus Combined Full time 10  February 2019 Spain Madrid

Can we talk today of Fashion 2.0? Does the fashion comes before "in fashion"? Do the trends occurring in the networks and digital media rather than on the runways? All these issues are latent and present in the current reality. Social changes, new technologies, social networks, consumer evolution and democratization of fashion have led to question marks rethinking their strategies. [+]

Can we talk today about a Fashion 2.0? Is the fashion comes before "vogue"? Do the trends occurring in the networks and digital media rather than on the catwalks? All these issues are latent and present in the current reality. Social changes, new technologies, social networks, consumer evolution and democratization of fashion have led to question marks rethinking their strategies.

For many brands this "digital age" has been an opportunity to make themselves known, or even reinvent position. The identity of a brand is a key to define a comprehensive and coherent strategy factor, not only in the design of the collection, but also in the business model, the type of products, the audience it addresses, etc.... [-]


Master in Fashion Companies Management

IED – Istituto Europeo di Design Madrid
Online Campus Full time 1 year October 2018 Spain Madrid + 1 more

The Master in Fashion Business Management is conceived for those who want to train as managers and entrepreneurs in the fashion industry. [+]

THIS PROGRAM IS TAUGHT IN SPANISH

The Master in Fashion Business Management is conceived for those who want to train as managers and entrepreneurs in the fashion industry.

Fashion is creativity. Nevertheless, in order that a product triumphs, reaches the desired audience and works commercially, needs a strategic development. A business plan should cover all aspects necessary to build a company able to obtain results and to achieve the sought success.

The learning process of the Master of Fashion Business Management covers all the areas of interest of the fashion world and analyzes the business abilities that students need to start their activity in this sector. For this reason, it relies on highly skilled professionals who make their experience available to students.... [-]