Master-level studies involve specialized study in a field of research or an area of professional practice. Earning a master’s degree demonstrates a higher level of mastery of the subject. Earning a master’s degree can take anywhere from a year to three or four years. Before you can graduate, you usually must write and defend a thesis, a long paper that is the culmination of your specialized research.
Studies in fashion marketing focus on business classes such as financial accounting and economics, as well as fashion courses like retail management and fashion merchandising. Many programs also include projects and internships in the fashion industry.
Officially known as the Italian Republic, the country is found in southern Europe. The official language is Italian and the cultural rich capital is Rome. Many of the world's oldest universities are located in Italy, in particular the University of Bologna (founded in 1088). There are three Superior Graduate Schools with "university status", three institutes with the status of Doctoral Colleges, which function at graduate and post-graduate level.
Top Master Programs in Fashion Marketing in Italy 2018/2019
18th edition - The Master in Fashion Marketing - From Strategy to Branding trains professionals able to face the new challenges of a world in rapid and constant evolution. In particular, the course covers the study of the most important aspects of fashion marketing management, the communication techniques - focusing on aspects of positioning strategies and brand management - the identity and consumer needs without neglecting the analysis of digital media. The course is based on a creative approach to develop innovative thinking and experimenting new strategies in the area. Career opportunities - Graduate students can approach different fashion segments: Brand Management, Corporate Marketing, Business Development, Distribution and Retailing as well as counseling and communication agencies. [+]
Managing the business of a Fashion Company means to combine fashion marketing, fashion management, and fashion retail. In the Master in Fashion Direction: Brand & Business Management more than one discipline will be merged, in order to train the most qualified and innovative professional figures who will be responsible for the business management in the world of fashion and luxury. [+]
17th edition - The Master course in Comunicazione e Marketing per la Moda trains professionals who, in a company or an agency, are able to manage communication and marketing activities, facing the challenges of continuous market changes, since they have acquired a deep knowledge of the tools and a high creative and organizational versatility. "The Master in Comunicazione e Marketing per la Moda is designed as a training course aimed at the culture of "knowing how to do" vs. "letting know". Particular emphasis is given to the most current trends: from digital to made-to-measure, from fast fashion to sustainability, from Made in Italy to the evolution of large international fashion groups”. Anna Neri and Alessandra Sales, Course Coordinators. Partners of the Master course: Alberto Guardiani, Anna and Alex, Suite19. [+]
Fashion Marketing & Communications is an analytical program to create the master planner. This is the person who gathers information from different sources, writes a marketing plan and suggests practical actions for maximising a company’s visibility. Fashion is the complete expression of society, and understanding its complexity is paramount for its marketing. [+]
Master’s Course in Fashion Collection Management aims to build a professional figure who has the strategic skills to penetrate the production side of fashion and luxury business and work as a manager in the product area of the luxury goods and fashion sectors. The course provides students not only with a general knowledge of the various areas involved in business but also with specific technical skills in the field of... [+]
